March 2014 BOR Forward Newsletter

S T . A U G U S T I N E & S T . J O H N S C O U N T Y B O A R D O F R E A L T O R S ®

M A R C H 2 0 1 4

VOLUME 7, ISSUE 3

B O R F O R W A R D

I N S I D E T H I S I S S U E :

Officers & Directors 2

Calendar 3

New Members 5

March Events in St Augustine

6-7

Builder Council News 8

Go Green 9

Tech Tip

10

Marlene Lagasse 11

Flood Insurance Info 12

RPAC Bus Trip 13

Have A Heart Auction 14-18

1031 Tax Exchange 3CE 19

Vacant Land 20

NAR Article 22

Monthly Statistics 23

April Preview Staff Contact Information

24

2014 Seafood Festival 4

Scholarship Program 21

BOR PUBLIC WEBSITE: www.stjohnsrealtors.com

B O R F O R W A R D

BOARDOFREALTORS®

AndrewBirchall‐PRESIDENTSt.AugustineRealty(O)824‐3331(F)825‐2685(C)392‐[email protected],PRESIDENT‐ELECTOldeCarriageRealty(O)824‐4500(F)824‐6866(C)377‐[email protected]‐SECRETARYRe/Max100Realty(O)461‐9500(F)461‐9501(C)466‐[email protected]–TREASURERStAugustineTeamRealty(O)825‐0099(F)513‐9264(C)669‐[email protected]

DIRECTORSRickMcChesney(1)ColdwellBankerPremierProperties(O)471‐5000(F)471‐4216(C)347‐[email protected](1)AwesomeRealEstate,Inc.(O)429‐0600(F)429‐0601(C)669‐[email protected](1)OldeCarriageRealty(O)824‐4500(F)824‐6866(C)347‐[email protected](2)Century21‐St.AugustineProperties(O)797‐6000(F)797‐7963(C)501‐[email protected](2)ColdwellBankerPremierProperties(O)471‐5000(F)471‐4216(C)435‐[email protected](2)WatsonRealty(A1A)(O)461‐9066(F)461‐9925(C)335‐[email protected].,PAST‐PRESIDENTSt.AugustineRealty(O)824‐3331(F)825‐2685/(C)669‐[email protected],Ex‐OfficioWatsonRealty(US1)(O)797‐8600(F)794‐7002(C)669‐[email protected],Ex‐officio(O)829‐8738(F)823‐9512(C)505‐220‐[email protected]

MULTIPLE LISTING SERVICE, INC. KatherineDelaney,PRESIDENTWatsonRealty(US1)(O)797‐8600(F)794‐7002(C)669‐[email protected],P.A.,PRESIDENT‐ELECTEdmonson&AssociatesRealEstate,Inc.(O)827‐0722(F)638‐4746(C)315‐[email protected]‐SECRETARYSunshineRealty&AppraisalServices(O)471‐9259(F)461‐3178(C)501‐[email protected]‐TREASURERColdwellBankerPremierProperties(O)471‐5000(F)471‐4216(C)814‐[email protected]

DIRECTORS RonBarry(1)St.AugustineTeamRealty(O)825‐0099(F)513‐9264(C)501‐[email protected](1)WatsonRealty(A1A)(O)461‐9066(F)461‐9925(C)687‐[email protected](2)St.AugustineRealty(O)824‐3331(F)825‐2685(C)501‐[email protected](2)MatanzasProperties

(O)471‐3900(F)471‐1525(C)669‐7236

[email protected]

AnnKing(2)PrudentialNetworkRealty(O)471‐6906(F)471‐6907(C)806‐[email protected],PASTPRESIDENTCentury21St.AugustineProperties(O)797‐6000(F)797‐7963(C)540‐[email protected]

AndrewBirchall‐Ex‐OfficioSt.AugustineRealty(O)824‐3331(F)825‐2685(C)392‐[email protected],Ex‐officio(O)829‐8738(F)823‐9512(C)505‐220‐8683 [email protected]

2014 ST. AUGUSTINE & ST. JOHNS COUNTY BOARD OF REALTORS®

AND MULTIPLE LISTING SERVICE, INC.BOARD OFFICERS & DIRECTORS

S C H E D U L E O F E V E N T S

3rd—Education Committee 9am, RPAC 12pm

3rd-8th—45 POST LICENSE 8:30-5pm

6th—FR/BAR 3CE 9am 7th—Board Orientation 9am 10th—Warranty Deeds 9am 11th—MLS Training 1pm 12th—Affiliate Committee

9am 13th—Commercial

Committee 8:30am FannieMae Class 9am Technology Committee 9:30am

18th— Finance Committee 12pm MLS Board 12pm

19th—RPAC Bus Trip 20th—Board 12pm 25th—Realist Training

1:30pm 26th—CRSP-13 1pm

Sun Mon Tue Wed Thu Fri Sat

1

2 3 4 5 6 7

8

9 10 11 12

13 14

15

16 17 18

19 20 21 22

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March 2014 Birthstone: Aquamarine, Bloodstone

Flower: Jonquil Astrological Signs: Pisces: February 19 - March 20, Aries: March 21 - April 19

B O R F O R W A R D

A F F I L I A T E S P O T L I G H T –

"Success belongs

to those who believe in

the power of

their ideas."

V O L U M E 7 , I S S U E 3

F E B R U A R Y N E W M E M B E R S

JOHN J. PAULDING BERKSHIRE HATHAWAY HOMESERVICE

Join Date 02/03/2014 (Primary BOR/Primary MLS)

DEBORAH L WILLIAMS WATSON REALTY CORP-A1A

Join Date 02/03/2014 NEW (Primary BOR/Primary MLS)

REGINA W. SARGEANT CENTURY 21 ST.AUGUSTINE PROP.


SUSAN ANN HARRISON HOMESTAR PACETTI REALTY


KRISTEN SHEA ANCIENT CITY REAL ESTATE


MELISSA WISSEL WATSON REALTY CORP-A1A


PAUL WILSON RE/MAX UNLIMITED

Join Date 02/06/2014 (MLS Only)

SARAH DOUSMAN MATANZAS PROPERTIES


ALI BURCHFIELD WATSON REALTY CORP-A1A


SHALYNN L. JOHNSON WATSON REALTY CORP-US 1


PAMELA E. DAVIS SOUTHERN EXPOSURE REAL ESTATE


COREY E. NEVILLE PALM WEST HOME REALTY


SHERI BRIDESON WATSON REALTY CORP- A1A


MARK ADUKIEWICZ SUNSHINE REALTY & APPRAISAL


HANNAH RAE EVANS WATSON REALTY CORP-US 1


JAMES FOWLER HOMEBUYERS MARKETING II, INC


KENNETH CHASE HOMEBUYERS MARKETING II, INC


CLAUDIA MCLEROY FLORIDA HOMES REALTY & MTG

Join Date 02/19/2014 NEW (Prim BOR/Prim MLS)

JOAN M ANSTENSEN HOMESTAR PACETTI REALTY

Join Date 02/21/2014 (Prim BOR/Prim MLS)

MELISSA MARRO WATSON REALTY CORP- 210


MICHAEL RAMSEY-SMITH WATSON REALTY CORP-A1A


CATHRYN CATALFAMO ALSOP REALTY, INC


M A R C H E V E N T S I N S T . A U G U S T I N E

B O R F O R W A R D

March 2014

Monday Tuesday Wednesday Thursday Friday Saturday

February 2014 February 2014 February 2014 February 2014 February 2014

Fridays, Saturdays, & Sundays Historic Weapons Demonstrations

“We The People” At The IMAX Theater In St. Augustine

El Galeón Visits St. Augustine

1

3

Vintage Car Tours Of St. Augustine

4

5

6 Fridays, Saturdays, &

Sundays Historic Weapons Demonstra-tions

St. Augustine Lighthouse Dark Of The Moon Tours

Fridays And Saturdays Inside The Old Jail Paranormal Investigations

7


Saturdays Musket Firing Demonstrations At Fort Matan-zas National Monument


8


Shadows Of The Past At The Fountain Of Youth Archaeological Park

10

Historic Spanish Ships In St. Augustine

“Jerusalem, IMAX Documentary Film”


Salt Air Farmer’s Market


Shadows Of The Past At The Foun-tain Of Youth Archaeological Park

11




Flagler College Tours

Journey: 450 Years Of The African-American Experience



12







13

Flagler Beach Farmer's Market




Flagler College Tours


Farmers Market At World Golf Village

The Cellar Upstairs Wine, Jazz & Blues




14


Flagler Beach Farmer's Market



Third Saturday Photo Chal-lenge At Washington Oaks


Old City Farmers' Market Journey: 450 Years Of The

African-American Experience

El Galeón Visits St.

Augustine St. Johns River Farmer’s Market

Tolomato Cemetery Tours

Saturdays Musket Firing Demonstrations At Fort Matan-zas National Monument

FREE Civil Rights & Black Heritage Tour

Shadows Of The Past At The Fountain Of Youth Archaeo-logical Park


15


Fridays And Saturdays Inside The Old Jail Paranormal Investiga-

tions


9 El Galeón

Visits St. Augustine Shadows Of The Past

At The Fountain Of Youth Archaeological Park

10 Historic

Spanish Ships In St.

Augustine “Jerusalem, IMAX Documentary Film”

“We The People” At The IMAX Theater In St.

Augustine Salt Air

Farmer’s Market El Galeón Visits St.

Augustine Shadows Of The Past At The Fountain Of Youth Ar-chaeological Park

11 Historic


Augustine “Jerusa-lem, IMAX Documentary

Film” “We The People” At The IMAX Theater In St. Augustine

Flagler College

Tours Journey: 450 Years Of The African-American Experience


Augustine Shadows Of The Past At The Fountain Of Youth Archaeological Park

12 Historic


Augustine Vintage Car Tours Of St.

Augustine “Jerusa-lem, IMAX Documentary

Film” “We The People” At The IMAX Theater In St. Augustine



13 Flagler Beach

Farmer's Market Fridays, Saturdays, & Sundays Historic

Weapons DemonstrationsHistoric Spanish Ships In St.

Augustine “We The People” At The IMAX Theater In St.

Augustine Flagler College

Tours El Galeón Visits St.

Augustine Farmers Market

At World Golf Village The Cellar Upstairs Wine, Jazz &

Blues St. Augustine Light-house Dark Of The Moon Tours

Shadows Of The Past At The Fountain Of Youth Archaeo-

logical Park Fridays And Saturdays Inside The Old Jail Paranormal Investigations

14 Fridays And Saturdays Inside

The Old Jail Paranormal Investigations

Flagler Beach Farmer's Market Fridays, Saturdays, & Sundays Historic Weapons

Demonstrations Historic Spanish Ships In

St. Augustine Third Saturday Photo Chal-

lenge At Washington Oaks “We The People” At The IMAX Theater In St. Augustine

Old City Farmers' Market Journey: 450 Years Of The African-American Experience

El Galeón Visits St. Augustine St.

Johns River Farmer’s Market Tolomato

Cemetery Tours Saturdays Musket Firing Demonstrations At Fort Matanzas National

Monument FREE Civil Rights & Black

Heritage Tour Shadows Of The Past At The Fountain Of Youth Archaeological Park


15


tions Fridays, Saturdays, & Sundays

Historic Weapons DemonstrationsHistoric Spanish Ships In St. Augustine


“We The People” At The IMAX

Theater In St. Augustine Flagler

College Tours El Galeón Visits St.

Augustine Lincolnville Farmers'

Market Reggae Sundays In St.

Augustine Sunset/Moonrise At St.

Augustine Lighthouse St. Augustine

Lighthouse Dark Of The Moon ToursShadows Of The Past At The Fountain Of Youth Archaeological Park

16 Historic


Augustine “We The People” At The IMAX Theater In St. Augustine



17 Historic



Salt Air Farmer’s

Market Flagler College

Tours Journey: 450 Years Of The African-

American ExperienceEl Galeón Visits St.


18 Historic


Augustine Vintage Car Tours Of St.




19 Historic



Flagler College

Tours El Galeón

Visits St. AugustineShadows Of The Past At The Fountain Of Youth Archaeological Park

20 Flagler Beach



Augustine Journey: 450 Years Of The African-American

Experience El Galeón Visits

St. Augustine The Cellar Upstairs Wine, Jazz & Blues

St. Augustine Lighthouse

Dark Of The Moon ToursShadows Of The Past At The Fountain Of Youth Archaeologi-

cal Park Fridays And Satur-days Inside The Old Jail Para-normal Investigations





St. Augustine Vintage Car Tours Of St.

Augustine 4th Saturday-Family Seining At

The GTM Research Reserve Old City

Farmers' Market Flagler College Tours

El Galeón Visits St. Augustine St.

Johns River Farmer’s Market “Fortress Of Freedom: The Establishment Of Mose” Heritage

Event Saturdays Musket Firing Demonstra-

tions At Fort Matanzas National Monument

The Cellar Upstairs Wine, Jazz & Blues

FREE Civil Rights & Black Heritage Tour

Pirate Plunder Tour In St. Augustine Shad-ows Of The Past At The Fountain Of Youth

Archaeological Park Fridays And Saturdays Inside The Old Jail Paranormal Investigations

22


tions Fridays, Saturdays, & Sundays

Historic Weapons DemonstrationsHistoric Spanish Ships In St. Augustine


Lincolnville Farmers' Market Reggae

Sundays In St. Augustine St. Augustine Lighthouse Dark Of The Moon

Tours Shadows Of The Past At The Fountain Of Youth Archaeological Park

23 Historic


Augustine Flagler

College Tours Jour-ney: 450 Years Of The African-American Experi-

ence El Galeón Visits

St. Augustine Shad-ows Of The Past At The Fountain Of Youth Ar-chaeological Park

24 Historic


Augustine Vintage Car Tours Of St. Augustine

Salt Air Farmer’s

Market El Galeón

Visits St. AugustineShadows Of The Past At The Fountain Of Youth Archaeological Park

25 Historic


Augustine Flagler

College Tours El Galeón Visits St.


26 Historic


Augustine Journey: 450 Years Of The African-American

Experience El Galeón Visits St.


27 Flagler Beach



Augustine Vintage Car Tours

Of St. Augustine Flagler

College Tours El Galeón

Visits St. Augustine The Cellar Upstairs Wine, Jazz &

Blues St. Augustine Light-house Dark Of The Moon Tours

Shadows Of The Past At The Fountain Of Youth Archaeo-

logical Park Fridays And Saturdays Inside The Old Jail Paranormal Investigations





St. Augustine Old City Farmers' Market

Mud Mania In The Oldest City El

Galeón Visits St. Augustine St. Johns River

Farmer’s Market Saturdays Musket Firing Demonstrations At Fort Matanzas National

Monument TIMUCUA! Program- National

Archaeology Day FREE Civil Rights &

Black Heritage Tour Shadows Of The Past At The Fountain Of Youth Archaeological Park


29

Fridays And Saturdays Inside The

Old Jail Paranormal Investigations Fridays, Saturdays, & Sundays Historic Weapons Demon-

strations Historic Spanish Ships In St.

Augustine Flagler College Tours Jour-ney: 450 Years Of The African-American Experi-

ence El Galeón Visits St. Augustine Lin-

colnville Farmers' Market Reggae Sundays

In St. Augustine St. Augustine Lighthouse

Dark Of The Moon Tours Shadows Of The Past At The Fountain Of Youth Archaeological Park

30 Historic Spanish

Ships In St. Augustine Vin-tage Car Tours Of St.

Augustine El Galeón Visits

St. Augustine Shadows Of The Past At The Fountain Of Youth Archaeological Park

31

April 2014 April 2014 April 2014 April 2014 Ap

S T . J O H N S B U I L D E R S C O U N C I L

B O R F O R W A R D

www.stjohnsbuilderscouncil.com


G O G R E E N T I P S F O R S P R I N G

Hey Slugs! It's Spring time and there is no better time to get sustainable! Here are a few ideas on how you can get extra sustainable this spring. 1. Start a garden or get involved in one Spring is the perfect time to start a garden. Start planting tomatoes, zucchinis and strawberries and enjoy the fruits of your labor all summer! If you don't have access to a plot to grow a personal garden there are plenty of places to get involved in gardening on campus. Check out the Chadwick Garden, the Kresge Garden, the College Eight Garden, and more!

2. Thrift your new Spring wardrobe When the sun starts shining a little brighter and the need for cozy sweaters and sweats becomes less and less we all start digging through our closets to find something more appropriate for the warmer weather. What we find leaves us unsatisfied. "How on Earth did I fit into this dress last year", "How did anyone let me out of the house wearing this bro tank?" When you start asking yourself these types of questions don't head down to Forever 21 or Urban Outfitters. Definitely don't start ordering online (all that packaging is so wasteful!). But hit up one of the local thrift stores. Cross-roads, the Salvation Army, and Goodwill are all easily accessible in Downtown Santa Cruz.

3. Take advantage of the weather Gorgeous Spring weather means there are no longer excuses for driving or busing around campus. Pull out your bike, dust it off, ride it on into the bike co-op on campus, catch your breath and realize the lack of exercise you got this winter, get a tune up, and ride that baby to all your classes! If biking isn't an option for you, hop on your own two feet and enjoy the fresh air and the redwoods on your way to class.

4. Spring Cleaning By the time Spring comes around all the junk can really pile up around your dorm or house. Now is the perfect time to reorganize and get clean. Make sure you recycle everything you can. Any papers you don't need from last quarter or the pile of red bull cans in the corner that are STILL sitting there from finals can all be put in recycling. Before you get rid of anything check and make sure one of your hall mates or housemates can't use it. One person's trash could be someone else's treasure!

Technology Committee “Tech Tip” Social Media Spring Cleaning: 5 Quick Tips to Clean Up your Profiles

B O R F O R W A R D

1. Profile photos Each of your social media networks should have the same, or similar, professional head shot of you to maintain consistent branding. The photo should be the correct size, fully in focus and appear friendly and approachable. Make it a current photo! You never have a second chance to make a first impression.

2. Cross Platform Promotion Visit each of your social media networks and make sure that each one lists all the other social media networks you are on. This helps people navigate to the social media platforms they like best and shows your consistent social media presence.

3. Social Media for Your Website Your business website remains the hub of your marketing efforts. All your social media channels should be immediately visible on the homepage and all pages, of your website. On each page of your website, also add the capability to “Like” (Facebook), “Pin” (Pinterest), and Plus+ (Google Plus). This is different than inviting people to join your networks.

4. Save Time Write, then schedule your social media posts to appear at a later time. Set up a free account with Hootsuite, a popular social media dashboard from which you can manage multiple social media ac-counts on different platforms. Tweetdeck is exclusively for management of Twitter accounts. 5. Have fun with your posts! The consistent, helpful content you post is what attracts your current and potential customers to your social media pages. A sense of humor and a strong sense of personality are what will keep them engaged and coming back. Try a funny photo or a quote from a comedian and keep it short.


St. Johns River State College welcomes its newest members to the District Board of Trustees. Marlene Lagasse and Brian Keith were recently appointed by Gover-nor Rick Scott to begin serving their terms. SJR State President Joe Pickens, J.D., said the College welcomes its newest Put-nam County representatives. "We are honored to welcome these dedicated and talented indi-viduals to our Board," Pickens said. "Their diverse backgrounds, professional successes and community connections will be a positive contribution to our stu-dents, the College and its future growth." Lagasse, 52, of East Palatka, is the director of operations for the Boathouse Ma-rina in Palatka. For the past 19 years, she has been a business developer and closer with Estate Title of St. Augustine. Lagasse's additional professional experiences include serving as a nurse at the former Alachua General Hospital in Gainesville. She currently serves as the president of Downtown Palatka, Inc., and is a board member for Palatka Main Street. She was recently elected president of the Palatka Downtown Business As-sociation. Lagasse has also served as a longstanding member of the Putnam County Waterway Committee and the Southside Historic District. Lagasse said she is honored to serve an institution responsible for enhancing the lives of the residents within the College's many close-knit communities. "I am committed to the growth of Putnam County, as well as to the development of the quality, higher educational programs needed to meet our district's workforce needs," she said. She fills a vacant seat and is appointed for a term beginning February 20, 2014, and ending May 31, 2015. SJR State serves approximately 11,000 students in Clay, Putnam and St. Johns counties and offers three baccalaureate degrees, more than 40 associate in sci-ence degrees, college credit and vocational certificates in addition to offering the associate in arts degree (transfer degree). St. Johns River State College is accred-ited by the Commission on Colleges of the Southern Association of Colleges and Schools to award associate and baccalaureate degrees. Contact the Commission on Colleges at 1866 Southern Lane, Decatur, Georgia 30033-4097 or call 404-679-4500 for questions about the accreditation of St. Johns River State College.

G O V . S C O T T A P P O I N T S B R I A N K E I T H , M A R L E N E L A G A S S E T O S J R S T A T E B O A R D

N E W S L E T T E R T I T L E

U . S . S E N A T E P A S S E D T H E H O M E O W N E R F L O O D I N S U R A N C E A F F O R A D A B I L I T Y A C T H . R . 3 3 7 0

The United States Senate has just passed The Homeowner Flood Insurance Affordability Act by a vote of 72-22. The President is expected to sign the legislation in the next few days. The legislation that passed today:

REPEALS (the original Senate bill only delayed) the property-sales provision in the Biggert Waters law (sec. 205) that has triggered the most excessive and inaccurate premium increases over the past year.

REFUNDS (the original Senate bill would not refund) excessive premiums to those who have already seen an increase but were not warned by FEMA prior to purchasing the property. (This would apply to ALL purchases of property including purchases of a second home or commercial property).

RESTORES (the original Senate bill only delayed) the grandfathering of lower rates when new flood maps are issued by repealing Section 207 of the law before any increases can be implemented. See Press release below. PRESS RELEASE Realtors® Applaud Speedy Senate Action on Bipartisan Flood Insurance Affordability Bill "Realtors® applaud the U.S. Senate for passing the Homeowner Flood Insurance Affordability Act, H.R. 3370, to curb flood insurance rate hikes for homes and commercial properties. "We appreciate the Senate's swift action on the legislation, which is a responsible and balanced solution to the skyrocketing flood insurance premiums affecting residential and commercial properties that were unintentionally triggered by the Biggert-Waters reforms to the National Flood Insurance Program. " As the leading advocate for home and property owners, NAR applauds this bill for the relief and protection it will bring to businesses and families nationwide, who are experiencing financial hardship because of the extreme and sudden premium increases. We believe this legislation will bring relief to property owners by ensuring a slow and steady phase in of risk-based increases. "Realtors® praise the Senate for their bipartisanship on this important issue and thank Sens. Robert Menendez (D-N.J.), Johnny Isakson (R-Ga.) and Mary Landrieu (D-La.) for their leadership and advocacy for the bill. NAR urges President Obama to quickly sign the legislation into law." The National Association of Realtors®, "The Voice for Real Estate," is America's largest trade association, representing 1 million members involved in all aspects of the residential and commercial real estate industries. Source: National Association of REALTORS®, March 13, 2014, President Steve Brown. Reprinted with permission of the National Association of REALTORS®. Copyright 2014. All rights reserved. The passage of revisions to the Biggert-Waters Flood Insurance Reform Act (BW12) is certainly good news for consumers and the Real Estate Industry and the President is expected to quickly sign the bill into law. However, there is likely to be a long wait until FEMA revises its rules so that the changes become effective. Here's some additional information I received this morning from David Thompson, the Florida Association of Insurance Agent's lead instructor (emphasis by author): "Perhaps the most important thing to keep in mind is that when BW12 became law, it took FEMA over nine months to issue guidance on the impact of the bill. The same can be expected here since several provisions of HR3370 reference "six months" for FEMA to issue guidance. Without specific guidance from FEMA, it is irresponsible to provide a firm answer to a customer on matters relating to HR3370. There will, no doubt, be more MIS-information than information in the mainstream media, and caution should be exercised in relying on anything other than FEMA guidance. The two most common questions to come up will likely be: "Will I get a refund and if so how soon?" ANSWER: "We have to wait for FEMA guidance." "I got a huge renewal bill, do I have to pay this?" ANSWER: "We have to wait for FEMA guidance, but if you don't pay it you will likely not get a policy and could suffer a lapse in coverage or reduction in coverage, and that might jeopardize the ability to grandfather." Source: Doug Wiles, CPCU, President, Herbie Wiles Insurance, March 13, 2014. Reprinted with permission of Doug Wiles. Copyright 2014. All rights reserved.

N E W S L E T T E R T I T L E

Great news!!! Based on our preliminary numbers, the auction raised $3,550 which brings our total for our Education Scholarship fund to $10,078.!!!! Congratulations to the Education Committee, especially those that worked on the "Have a Heart" Auction sub-committee. A special thank you goes out to all of the people and companies that donated items to be auctioned. We will recognize the individuals and companies in a more formal notice. And of course we could not have done it without the individuals who participated and bought the items!

H A V E A H E A R T A U C T I O N

B O R F O R W A R D


Victor J Raymos Victor J Raymos & Andrew Birchall pull the winning ticket

Ron Barry, Victor J Raymos & Andrew Birchall Terry Pacetti

Victor says “I didn’t win!”



Victor J Raymos gets the meeting started

Suzy Adams & Ron Barry

Jenna Palmer points the way

Thanks Don Pires for a Great Lunch!

Members enjoying the wonderful Lunch Admiring the bicycle up for auction

B O R F O R W A R D

Marlene Lagasse makes a Bid Leona Brown & Lise Cauley

Silent Auction Item

Members checking out the auction items


Ron Barry, Maria Gelinas, Penny

James, Diane Vespucci, Victor J

Raymos & Ted Smith

B O R F O R W A R D

B U I L D S A L E S M U S C L E B Y E X P A N D I N G C O M F O R T Z O N E S Think like an athlete: You’ll never improve your game if you don’t push yourself a little.

NAR Realtor Magazine Article March 2014 | By Jason Forrest

Whether you’re an agent or a broker, one of the biggest opportunities for personal and sales growth is to expand your comfort zone. Agents who are willing to push just a little further will have more success and be a welcome addition to any team. Likewise, one of the most valuable contributions brokers can make to the success of their team is to encourage and push agents to stretch their comfort zone and thus expand it.

“Life begins at the end of your comfort zone.” —Neale Donald Walsch

Everyone’s comfort zone changes over time. If you stay inside your comfort zone, it will shrink. On the other hand, if your step outside of your comfort zone, it will expand to re-encompass you. That’s just the way comfort zones work. Understanding this principle is important to continual growth.

Athletes are aware of this principle and embrace the vigorous training that continues to push them to greater achievements. No pain, no gain, right? For them, it’s always about stretching—stretching muscles, endurance, skills, and knowledge in order to keep improving. Athletes know that if they stop training, they will regress to their old achievement levels very quickly. The sports world is too competitive for them to let that happen.

The housing market is competitive, too. In order to keep winning, we need to have the same mind-set as a star athlete. We must approach comfort zones like athletes do; they don’t start benching 300 pounds in the first ses-sion. But they don’t quit when they reach their current limit, either.

Brokers, if someone on your team has a hard time with follow-up calls, start small. Work together to make a goal of a certain number of calls in a day and work up from there.

Agents, start with a skill set that you want to grow. Once you’ve mastered it, you can add more “weight” (so to speak) and move on. Aim to expand your comfort zone 20 percent at each step.

Don’t go too far, because that causes burnout. But don’t settle for less, or you’ll end up stagnant. Push far enough for long enough, and you’ll be benching (and selling) more than you ever thought possible.


F E B R U A R Y S T A T I S T I C S

Monthly Statistics Report - 01/01/2013 - 01/31/2013 St Augustine & St Johns County - Compiled on 03/21/2014

Mar-14 Mar-13 3/1-31/13 - 3/1-31/14 YTD 2014 YTD 2013 2013-14 YTD Residential New Listings 360 375 -4% 1,154 1,202 -3.99% Sold Listings 243 251 -3.18% 628 647 -2.93% Pending Listings 161 149 8.05% 400 458 -12.66% Vol. Sold Listings $52,496,815.00 $49,796,362.00 5.42% $131,768,064.00 $130,361,749.00 1.07% Avg. Sell Price $216,036.28 $198,391.88 8.89% $209,821.76 $201,486.47 4.13% Median List Price $189,000.00 $179,000.00 5.58% $185,695.00 $179,900.00 3.22% Median Sell Price $180,000.00 $175,000.00 2.85% $178,750.00 $175,743.00 1.71% List to Sell Ratio 95.72% 94.94% 0.82% 95.49% 94.54% 1.00% Avg. Day on Market 150 142 5.48% 143 146 -1.86%

Lots and Land New Listings 76 70 8.57% 238 266 -10.52% Sold Listings 37 35 5.71% 103 70 47.14% Pending Listings 22 21 4.76% 56 44 27.27% Vol. Sold Listings $4,295,475.00 $3,369,050.00 27.49% $13,774,075.00 $7,239,250.00 90.26% Avg. Sell Price $116,093.92 $96,258.57 20.60% $133,728.88 $103,417.86 29.30% Median List Price $58,000.00 $85,000.00 -31.76% $68,700.00 $79,950.00 -14.07% Median Sell Price $47,000.00 $80,000.00 -41.25% $56,000.00 $71,750.00 -21.95% List to Sell Ratio 86.00% 90.29% -4.75% 88.58% 89.03% -0.50% Avg. Day on Market 313 294 6.20% 311 400 -22.30%

Commercial/Industrial New Listings 12 12 0 46 45 2.22% Sold Listings 3 3 0 12 4 200% Pending Listings 1 2 -50% 5 3 66.66% Vol. Sold Listings $785,000.00 $555,000.00 41.44% $3,394,400.00 $905,000.00 275.07% Avg. Sell Price $261,666.67 $185,000.00 41.44% $282,866.67 $226,250.00 25.02% Median List Price $595,000.00 $179,900.00 230.73% $345,800.00 $287,450.00 20.29% Median Sell Price $171,000.00 $135,000.00 26.66% $255,000.00 $242,500.00 5.15% List to Sell Ratio 42.43% 73.52% -42.29% 59.56% 78.70% -24.32% Avg. Day on Market 1,042 276 278.11% 576 240 139.82%

Multi-Family New Listings 7 5 40% 18 15 20% Sold Listings 8 3 166.66% 11 8 37.50% Pending Listings 4 1 300% 8 5 60% Vol. Sold Listings $2,411,500.00 $1,005,000.00 139.95% $3,116,799.00 $1,984,900.00 57.02% Avg. Sell Price $301,437.50 $335,000.00 -10.01% $283,345.36 $248,112.50 14.20% Median List Price $224,950.00 $399,000.00 -43.62% $239,900.00 $254,950.00 -5.90% Median Sell Price $203,250.00 $330,000.00 -38.40% $206,500.00 $234,950.00 -12.10% List to Sell Ratio 91.19% 82.10% 11.06% 89.82% 85.41% 5.16% Avg. Day on Market 370 161 129.26% 343 198 73.11%

Total New Listings 540 525 2.85% 1,696 1,728 -1.85% Sold Listings 291 292 -0.34% 754 729 3.42% Pending Listings 188 173 8.67% 469 510 -8.03% Vol. Sold Listings $59,988,790.00 $54,725,412.00 9.61% $152,053,338.00 $140,490,899.00 8.23% Avg. Sell Price $206,147.04 $187,415.79 9.99% $201,662.25 $192,717.28 4.64% Median List Price $179,990.00 $169,945.00 5.91% $175,000.00 $175,000.00 0 Median Sell Price $173,000.00 $159,000.00 8.80% $165,000.00 $168,000.00 -1.78% List to Sell Ratio 93.24% 94.09% -0.90% 93.45% 93.98% -0.56% Avg. Day on Market 186 162 14.77% 176 171 2.61%

Search Criteria Date Start: 3/1/2014 Date End: 3/31/2014

ALL INFORMATION DEEMED RELIABLE BUT NOT GUARANTEED

S T . A U G U S T I N E & S T . J O H N S C O U N T Y B O A R D O F R E A L T O R S ®

APRIL 2014

3rd VACANT LAND 9:00AM

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RPAC 12:00PM

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15th MLS TRAINING 1:00PM

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March 2014 BOR Forward Newsletter

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