Marcello messina percassi
22
PERCASSI GROUP
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21-Oct-2014 -
Category
Marketing
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Transcript of Marcello messina percassi
PERCASSI GROUP
AGENDA
01 PERCASSI GROUP
PERCASSI GROUP
HOUSE OF BRANDS
RETAIL DEVELOPMENT
FACTS AND FIGURES
02 CASE HISTORY: KIKO
DIFFUSION
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MULTI-CHANNELING
SOCIAL NETWORKS
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MULTI-CHANNELING
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MULTI-CHANNELING
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MULTI-CHANNELING
• Branding
• Simplified user experience
• Drive-to-store
• Commerce info
• Customer care
MULTI-CHANNELING
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MULTI-CHANNELING
MULTI-CHANNELING
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03 DIGITAL AND RETAIL INTEGRATION
DIGITAL AND RETAIL INTEGRATION
DIGITAL AND RETAIL INTEGRATION
DIGITAL AND RETAIL INTEGRATION
THANK YOU
