MAPAPPLICATIONWORKSHOP:

MAKE IT GOOD.

THE BASICS

Do you have an idea? Do you have a team? Do you want to do map?

It’s a pitch.

THE APPLICATION PROCESS

It’s also a pitch, with an audience.

Still a pitch, but with questions.

online video Pitch night selection Interview

WHAT ISA GOODPITCH

INTRODUCE YOURSELF!!One sentence elevator pitchWho your team isTraction if you have it

MY PREFERRED PITCH FORMAT“THEY’RE MORE LIKE GUIDELINES”

What is the problem you solve?What is the market opportunity?HOW BIG IS THE MARKET??

What’s your solution?What else is out there?Why are you better?What’s your traction?HOW WILL YOU MAKE MONEY?How will MAP help you?Say thanksDON’T GO OVER TIME!

Who you are What the problem / opp is

How and Why you can win

HAVE YOUWATCHED 100PITCHES* You should watch at least 100 pitches.

Things you should watch:

Youtube (seriously)Pitchenvy.comBestpitchdecks.comGuy kawasakiMIT PITCH CONTEST VIDEOSEarly steve jobsPaul grahamDave mcclureStanford Tech VenturesSteve blankReid hoffmanAaron levie

Preferably very enthusiastic

STYLE STUFF

Preferably in the roomPreferably silent after introsPreferably worse speakers than you

Don’t give me optionsDon’t attack me with data

BE enthusiastic Where Is your team? Don’t confuse me

Especially about your marketAvoid anecdotes / weasel words

Don’t read from cardsAvoid videoCut content to keep it quick

Don’t talk about other teams

BE knowledgeable Ditch the script You’re the only one here

Especially at the interviewCAC is usually important

CONTENT STUFF

Just the few most important ones

Domain names are im.po.rta.nt.

Know your market Give me facts For the web guys

Can distract the audience Competition is good Know how you will make itKnow what you’ll do with it

Deck-to-speech ratio Show me competition Show me the money

Have worked in it especially

AWESOME TEAMS DO THIS:

Or at least convince us that theirs is viable

Domain experience, having worked together, good size

Know the problem Know the solution Have a solid team

You can be too successful or at the wrong stage

If you don’t have real traction, start making some

Be enthusiastic

Need the money show real traction Are having a good time

THINGS YOU WILL NEED TO OVERCOME:

Not being convincing Having no traction Not having clear direction

Being terrible at pitching

Pursuing a bad market Having one founder

QUESTIONS?