Manufacturing Overview and hand-picked session …

Your Dreamforce 2017 experienceManufacturing Overview and hand-picked session recommendations

Welcome to dreamforce!Dear guest,

Customers’ expectations in the manufacturing industry are changing like never before. The possibilities from digital transformation are enormousbut at the same time, the process is not easy. At Salesforce, we are honored to have many of the world’s leading Manufacturing companies working with our

“Customer Success Platform” and during Dreamforce we want you to have a place to come together and discuss the latest trends, learn from each other and share your experiences.

This is why we organized a dedicated manufacturing track at Dreamforce to give you access to the best insights whether it is through customer presentations, speeches or opportunities to network and share ideas.

At Dreamforce Manufacturing sessions you can expect:

• Manufacturing Keynote and Outbreaks: KONE, Michelin, EMERSON, Schneider Electric, Aggreko, Wabco and many more life on stage• Networking events: Welcome Reception for Manufacturers, Manufacturing Partner Parties, Manufacturing Advisory Board• Learning: Tips from experts and best practices from customers covering sales, service, partner, marketing, IoT, AI, mobile and analytics solutions• Innovation: Industry demos and KONE manufacturing customer showcase

I truly believe that this event is the best place to learn about constant innovation – expedited by new waves of mobile apps, cloud software, IoT-enableddevices, and AI which will help you create your own successful digital transformation path. The “Age of the Customer” is here, and Dreamforce is a great place to find

out more.

We at Salesforce are pleased to offer you an outstanding agenda with 2,700+ sessions, including keynotes by Michelle Obama, Marc Benioff, and Ashton Kutcher. Sometimes it is hard to decide what sessions to go to. That is why in this booklet, you will find an overview of sessions that have been hand-picked for our industry, helping you to get the most out of your visit. Please visit our website, dreamforce.com, to get full details on the sessions and prepare your personal agenda.

We hope you will enjoy your days at Dreamforce.

Kind regards,

Julia Wiencirz Jürgen BrixelEMEA Manufacturing Business Development Leader Senior Director EMEA Manufacturing Industry

Digital Innovations in the Manufacturing Industry (incl. Automotive)Key Dreamforce ’17 sessions & suggested agenda for our EMEA guests

Where can you find Manufacturing and Automotive at Dreamforce?

In Sessions & Round Tables

Featuring:

Hear from Thought LeadersIn The Campground

with Kone

Join your Peers at Great Receptions

Manufacturing Keynote

Thursday, November 9Wednesday, November 8Tuesday, November 7Monday, November 6

3:00 pm - 5:00 pmKeynote with Marc Benioff& Special Guests

EveningAppBash & Partner Parties

CEO Series & Executive Summit

EveningDreamfestAT&T Park

Campground 11:00 am - 8:00 pm Campground 9:00 am - 5:00 pm Campground 10:00 am - 5:00 pm Campground 10:00 am - 2:00 pm

5:00 pm - 8:00 pm Automotive Reception – Ask your AE

6:00 am - 9:00 pm Manufacturing, Auto, Energy

Customer Appreciation Party –Ask your AE

Manufacturing Keynote Session | 10:00 am - 11:00 am

Manufacturing Breakout Session 11:00 am - 11:40 am

Manufacturing Breakout Session 3:30 pm – 4:10 pm1a

Manufacturing Breakout Session 12:00 pm - 12:40 pm



Manufacturing Theater Session 1:00 pm – 1:20 pm


7:45 am - 10:00 am Automotive Breakfast – Ask your AE

Manufacturing Breakout Session 8:30 am - 9:10 am


KONE Customer Showcase in the Campground

KONE Customer Showcase in the Campground

Automotive Breakout Session 9:30 am – 10:10 am


Community Cloud Keynote13:00 pm - 14:00 pm

Manufacturing KeynoteDisrupting Your Way to a Connected Customer Experience - Mon, November 6, 2017

GUEST SPEAKERS

The Gateway to a Connected Customer Experience

Manufacturing Keynote: Disrupting Your Way to a Connected Customer Experience - Monday, November 6, 10:00 AM - 11:00 AM, Marriott Marquis Hotel, Yerba Buena Salon 9

Manufacturers today must invest in building ongoing relationships with their end customers - where the product is just one component of a larger connected customer experience.

In this keynote, hear global manufacturers like KONE, Michelin, and Emerson share how they develop 1-to-1 relationships with customers that extend beyond the product sale. You will leave this session knowing how to expand the value of Salesforce to move towards proactive service, empower your sales organization to configure and sell complex products, and make your partner, dealer, and distributor networks more effective than ever before. You'll also see how artificial intelligence (AI) can be seamlessly be embedded in a CRM platform to intelligently score leads and enable automated proactive service. As we enter the era of relationship-centric manufacturing, customer insights can be put to work to better understand how your product is used, empower field productivity, and delight customers with world-class service. (link)

Manufacturing Reception & Campground ShowcaseJoin your peers at manufacturing reception and sharp your vision at our Dreamforce Campground

DESCRIPTION

Join our Manufacturing, Automotive & Energy Reception and meet your peers. Exchange your visions and ideas around how to build a customer centric ecosystem and learn from the best in a nice and relaxing atmosphere.

Manufacturing Reception - 11/8, 6pm-9pm, Cars Dawydiak, 1540 Pine St

LIVE DEMO MANUFACTURING CAMPGROUND

IMPORTANT DETAILS

PLEASE TALK TO YOUR RESPECTIVE AE OR SUCCESS RESOURCE

Automotive RECEPTION Join your peers at the auto reception - Mon, November 6, 2017

DESCRIPTION

Nominate your director + customers and prospects to join us for our Automotive Reception. Check out our event chatter site with nomination instructions:

Automotive Reception - 11/6, 5.00pm-8pm, Venue: Pacific Cocktail Haven

IMPORTANT DETAILS

PLEASE TALK TO YOUR RESPECTIVE AE OR SUCCESS RESOURCE

Ø Target 60 Global Automotive Customers Director and above

SessionTitle ConfirmedCustomer Solution/Theme Date/Time

Manufacturing:TransformCustomerExperiencethroughIntelligentService

ConnectedService11/6,12:00-12:40pm,InterContinentaIHotel,

InterContinentalBallroomA-B

Manufacturing:SmarterCustomerEngagementwithConnectedProducts

ConnectedProducts11/7,12:30-1:10pm,InterContinentaIHotel,


Manufacturing:SimplifyingtheComplexSaletoMassProduceCustomerSuccess

ConnectedSales

11/7,1:30-2:10pm,InterContinentaI Hotel,


Manufacturing:UnleashInnovationwithIntegratedFront&BackOfficeSolutions

ConnectedOperations11/8,11:00-11:40am,

InterContinentaIHotel,GrandBallroomA-B

Manufacturing:EmpoweringPartnersacrossComplexDistributionNetworks

ConnectedChannels

11/8,3:30-4:10pm,InterContinentaI Hotel,


Manufacturing Breakout Sessions | InterContinental HotelM

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FiresideChat: TransformingAircraftMaintenance Connected Service

11/7,6:30pm– 6:50pmMoscone South,Campground:

MainTheater

ManufacturingCloudTransformationwithFontanaGruppo DigitalTransformation11/8,1:00pm- 1:20pm,

Moscone South,Campground:MainTheater

TransformManufacturingwithServicePlatform Salesforce,LanceFettig ConnectedService

11/8,1:30pm- 1:50pm,SanFranciscoMarriottMarquisHotel,GoldenGate- Pinnacle

Theater

Manufacturing Campground Theater Sessions

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Manufacturing AppExchange Breakout Sessions


Manufacturing:JohnsonControlsSwitches toNativeSalesforce CloudERP

LearnhowthecompanyjettisoneditsoutdatedERPsysteminfavorofacloudERPontheSalesforcePlatform.

11/7,8:30am– 9:10am,InterContinentaIHotel,InterContinentalBallroomA-B

Manufacturing:RunYour BackOfficeonSalesforce CloudERPandBeyond

LearnhowSalesforce customersareleveraginganewbreedofenterpriseCloudERPsoftware,builtnativelyontheSalesforce Platform,tomanagemissioncriticalback-officeprocesses

11/8,12:30pm– 1:10pm,InterContinentaIHotel,InterContinentalBallroomA-B

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SessionTitle ConfirmedCustomer Theme DRAFTDate/Time

Automotive’sDigitalFuture:DrivingTransformationwithAI-DrivenCRM AutomotiveKick-off- SalesforceAutomotivePOV

11/7,9:30am- 10:10am

InterContinentalBallroomAB

Automotive Breakout Session | Bookmark NowA

UTO

SessionTitle ConfirmedCustomer Theme Date/Time

Salesforce Community Cloud Keynote: Put Your Customer in the Driver's

SeatAnd more

The world's leading companies empower customers and partners to get answers,

explore data, and take action on their own terms. Join us to hear how executive

Trailblazers from Ducati, Farmers Insurance, and the Bill & Melinda Gates Foundation build

smart, beautiful, and connected digital experiences with world's #1 CRM. Learn how

to innovate the customer experience with Lightning + built in processes and deploy

faster with Lightning Bolt Solutions for Industries. Get an inside look at the latest features, and see why the world's leading

brands connect with over 200 million customers, partners and employees with

Community Cloud.

Monday, November 6,

1:00 PM -2:00 PM

MosconeWest,

Keynote Room - West

Level 3

Product Keynotes - Community CloudWith Automotive related exposure

Your Trail for ManufacturingHand-picked selection of top sessions

Your trail for ManufacturingOur hand-picked selection of top sessions

Connected SalesCRM – back to basic

CPQ – Supercharge Sales

Connected ServiceTransform Customer Service

Empower Field Service

Connected PartnerPartner Relationship Excellence

B2B Commerce

Connected OperationEnhance Operational Agility

Connected ProductsContextualize Action

Drive Business Value from IoT

SAMPLE SESSIONSDESCRIPTION

Create an exhaustive 360-degree customer view and actively use it to

• Move from transactions to relations in B2B sales

• Create intelligent CPQintegrated in your CRM

• Bring transparency into your complex sales environment

Manufacturing: Simplifying the Complex Sale to Mass Produce Customer Success (link)

3 Steps to Sales Forecast Accuracy for Manufacturers (link)

Automotive’s Digital Future: Driving Transformation with AI-Driven CRM(link)

Ask an Expert: Accelerating Sales through Pipeline Management (link)

3 Tips for Manufacturers to Supercharge Sales (link)

Create Complex Manufacturing Product Configurations With CPQ (link)

Accelerate Your Deal Cycles with Salesforce CPQ (link)

Sell Complex Manufacturing Products with Intelligent CPQ & Visualization (link)

5 Steps for a Successful CPQ Go-Live (link)

Closing the Customer Experience Gap: A Harvard Business Review Study (link)

Personalize B2B Commerce Sales Using Salesforce CPQ and CloudCraze(link)

Highly recommended

Your trail for Manufacturing Our hand-picked selection of top sessions


• Provide a fast and transparent service experience to your customers

• Provide mobile-first, modern filed service solution and collaborate on complex settings

Service Innovators Networking Session for Manufacturing: Aggreko (link)

Transform Manufacturing with the Service Platform (link)

Manufacturing: Transform Customer Experience through Intelligent Service (link)

Aggreko Delights Customers for Less with Field Service Lightning (link)

Transforming Service Beyond the Call Center with Field Service Lightning (link)

Zayo Transforms Service Experience with Field Service (link)

Service Cloud Keynote: Deliver Customer Success with the #1 Service Platform (link)

Service Cloud Einstein: AI to Help Shape the Future of Customer Service (link)

Gartner: The Future of Field Service Management (link)

Fireside Chat: Transforming Aircaft Maintenance (link)

Highly recommended






B2B Commerce






• Bring transparency into your complex sales partner relationships

• Increase partner alignment and engagement through your sales and service processes

• Empower your marketing to deliver highly valuable B2B campaigns

• align marketing and sales to become more effective

3 Effective Ways to Supercharge Your B2B Social Marketing (link)

3 Strategies for Increasing Partner Adoption and Engagement (link)

Driving Online Engagement at Johnson Controls, Inc. (link)

Accelerate Channel Sales with Sales Cloud PRM (link)

Become a Manufacturing Trailblazer with Samsung (link)

B2B Commerce Is Transforming Channel Sales (link)

Best Practices to Setup and Deploy Sales Cloud PRM (1&2) (link)

Blaze New Trails with B2B Commerce on Salesforce (link)

Manufacturing: Empowering Partners across Complex Distribution Networks(link)

The Future of Manufacturing: Powering Your Partner Management (link)

Prospecting with Pardot: Tips for Developing a Powerful Lead Gen Strategy (link)

A Sneak Peak Into the Future of Channel Sales (1&2) (link)

Highly recommended






B2B Commerce





• Drive business value from connected products

• Bring transparency into customers, service and product usages to find up-sell and cross-sell opportunities

• Enable predictive maintenance to reduce downtime and create great customer experience

Salesforce IoT Keynote: Bring The Power of CRM to Any Connected Device (link)

Service Cloud Einstein: AI to Help Shape the Future of Customer Service (link)

Manufacturing: Smarter Customer Engagement withConnected Products(link)

Go for Reactive to Proactive Services using Salesforce IoT (link)

Salesforce Analytics: Empower Teams with CompleteAnalytics Powered by Einstein (link)

Simplify and Monetize Your IoT Investment with Salesforce and AWS (link)

Redefining the Customer Connection in the Age of the IoT (link)

Service Leaders: How Your Peers are Monetizing Services with IoT (link)

How Manufacturers are Using IoT to Increase Sales and ProvideProactive Service (link)

Highly recommended






B2B Commerce






• Bring transparency into your whole organisation and collaborate cross business units to be more effective

• Explore how Artificial Intelligence can facilitate all aspects of work and further improve connectivity with the customers

AI & Machine Learning for Demand & Supply Cloud (link)

Powering the future: Executing #Digital Transformation at EnerSys (link)

How to Run Supplier Relationship Management the Salesforce Way (link)

Manufacturing Cloud Transformation with Fontana Gruppo (link)

Manufacturing: Unleash Innovation with Integrated Front & Back Office Solutions (link)

Lightning Sparks Schneider Electric's Global Transformation (link)

Zayo's Transition to Lightning (link)

Creating Value from Chaos - Unlocking the power of Data (link)

Digital Transformation: 3 Stories of Success FromAcross The Atlantic (link)

BMC's Approach to Lightning Success for the Large Enterprise (link)

Highly recommended






B2B Commerce





Manufacturing Overview and hand-picked session …

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