Managing Post-Consumer Paint Alison Keane, Counsel Government Affairs National Paint and Coatings...

Managing Managing Post-Consumer PaintPost-Consumer Paint

Alison Keane, CounselAlison Keane, Counsel

Government AffairsGovernment Affairs

National Paint and Coatings AssociationNational Paint and Coatings Association

California Integrated Waste Management Board Strategic Policy Development – December 4, 2007

NPCANPCA The National Paint and Coatings Association is a The National Paint and Coatings Association is a

voluntary non-profit association, originally voluntary non-profit association, originally organized in 1888organized in 1888

NPCA represents approximately 300 manufacturers, NPCA represents approximately 300 manufacturers, distributors, and raw material suppliers to the distributors, and raw material suppliers to the industry industry Paint and other CoatingsPaint and other Coatings AdhesivesAdhesives SealantsSealants CaulksCaulks

Serve as advocate, compliance assistance resource Serve as advocate, compliance assistance resource and community liaisonand community liaison LegislativeLegislative RegulatoryRegulatory JudicialJudicial


BackgroundBackground Paint identified as the #1 issue by cost and volume Paint identified as the #1 issue by cost and volume

for Household Hazardous Waste Programsfor Household Hazardous Waste Programs NPCA worked with individual states on issue for NPCA worked with individual states on issue for

decadesdecades PPSI formed w/facilitation by Product Stewardship PPSI formed w/facilitation by Product Stewardship

InstituteInstitute capable of effectively coordinating multi-stakeholder and multi-capable of effectively coordinating multi-stakeholder and multi-

state approach to the issuestate approach to the issue NPCA joined PPSI in 2002NPCA joined PPSI in 2002

Coordinated approach versus state-by-state approachCoordinated approach versus state-by-state approach Provide better information to state and local governments Provide better information to state and local governments Gain better information from non-industry stakeholdersGain better information from non-industry stakeholders

Goal was to find a resolutionGoal was to find a resolution Status Quo not adequate to address challengeStatus Quo not adequate to address challenge


Background Cont.Background Cont. NPCA signed 1NPCA signed 1stst MOU in 2005 outlining dialogue MOU in 2005 outlining dialogue

participation and pilot projectsparticipation and pilot projects Projects address the potential to eliminate or lower leftover paint Projects address the potential to eliminate or lower leftover paint

volume and costvolume and cost Projects address data gapsProjects address data gaps

NPCA sponsored projectsNPCA sponsored projects Reuse Guidance DocumentReuse Guidance Document Education Survey/Recommendations ReportEducation Survey/Recommendations Report HSE White PaperHSE White Paper Lifecycle/Cost Benefit Analysis ReportLifecycle/Cost Benefit Analysis Report New “Paint Wise” Earth 911 websiteNew “Paint Wise” Earth 911 website

Lifecycle/Cost Benefit only project not yet completeLifecycle/Cost Benefit only project not yet complete


March 2007 ResolutionMarch 2007 Resolution Building off 1Building off 1stst MOU NPCA’s Board approved a MOU NPCA’s Board approved a

resolution in March 2007 to:resolution in March 2007 to: To continue participation in the PPSITo continue participation in the PPSI Enter into a new MOU (1Enter into a new MOU (1stst expired March 2007) expired March 2007) Begin development of a new nationally coordinated system for Begin development of a new nationally coordinated system for

the management of post-consumer waste paint the management of post-consumer waste paint Key ElementsKey Elements

Consumer EducationConsumer Education No Mandatory Retail Take-BackNo Mandatory Retail Take-Back Cost EffectiveCost Effective Industry Operated Product Stewardship OrganizationIndustry Operated Product Stewardship Organization Consumer Fee Based Financing Consumer Fee Based Financing Begin w/Pilot ProjectBegin w/Pilot Project


New MOUNew MOU

Outlines continued participation in the PPSIOutlines continued participation in the PPSI Pilot Project in the State of Minnesota in 2008 with Pilot Project in the State of Minnesota in 2008 with

systematic roll-out to other critical statessystematic roll-out to other critical states California in 2010California in 2010

Consumer-based cost recovery system for financingConsumer-based cost recovery system for financing Fee passed on to consumer through retailerFee passed on to consumer through retailer

Industry-run Product Stewardship Organization Industry-run Product Stewardship Organization No Mandatory Retail Take BackNo Mandatory Retail Take Back Provision for legislation/regulation to address Provision for legislation/regulation to address

potential anti-trust and fairness issuespotential anti-trust and fairness issues


Up-Front FundingUp-Front Funding NPCA has agreed to provide funding for the design NPCA has agreed to provide funding for the design

of the PSO of the PSO Implementation will not be undertaken without sustainable Implementation will not be undertaken without sustainable

financing system financing system

NPCA has agreed to provide funding for the design NPCA has agreed to provide funding for the design of the MN project:of the MN project: MN Collection/Disposal Business Plan MN Collection/Disposal Business Plan Education/Marketing Campaign ProposalEducation/Marketing Campaign Proposal

NPCA has committed funding for PSI (shared NPCA has committed funding for PSI (shared w/Government Groups)w/Government Groups)

NPCA has committed funding for completion of NPCA has committed funding for completion of LCA/CBA of paint disposal methodsLCA/CBA of paint disposal methods


MN Demonstration ProjectMN Demonstration Project Contracted with Product Care for assistance with Contracted with Product Care for assistance with

MN Demonstration ProjectMN Demonstration Project Canadian non-profit industry Product Stewardship Canadian non-profit industry Product Stewardship

OrganizationOrganization

Established ProgramsEstablished Programs British ColumbiaBritish Columbia Nova ScotiaNova Scotia SaskatchewanSaskatchewan

Pending ProgramsPending Programs ManitobaManitoba AlbertaAlberta


MN Demonstration Project Cont. MN Demonstration Project Cont. PSO designPSO design

GovernanceGovernance AdministrationAdministration Risk ManagementRisk Management

MN Business PlanMN Business Plan Capital RequirementsCapital Requirements BudgetBudget Collection Systems (Current and New)Collection Systems (Current and New) Processing methods (Reuse, Recycling, Disposal)Processing methods (Reuse, Recycling, Disposal) Performance MeasurementsPerformance Measurements Stakeholder ReportingStakeholder Reporting


MN Demonstration Project Cont.MN Demonstration Project Cont.

Will contract with Marketing firm for Will contract with Marketing firm for Education/OutreachEducation/Outreach Label ChangesLabel Changes Retail DisplaysRetail Displays Reactivated WebsiteReactivated Website PSA’sPSA’s

Contracted with ERG (Consulting Firm) for Contracted with ERG (Consulting Firm) for Completion of LCA/CBACompletion of LCA/CBA Comparison of post-consumer paint management methodsComparison of post-consumer paint management methods


Sustainable FinancingSustainable Financing

22ndnd MOU and Nationally Coordinated System MOU and Nationally Coordinated System contingent on sustainable financing systemcontingent on sustainable financing system

Model is successful Canadian paint Model is successful Canadian paint programsprograms

Producers and/or Retailers pay fee into PSO Producers and/or Retailers pay fee into PSO based on sales of paint and pass this cost to based on sales of paint and pass this cost to consumers through visible or invisible feeconsumers through visible or invisible fee Utilizes shared responsibility approachUtilizes shared responsibility approach Paint is not an inherent waste productPaint is not an inherent waste product Latex paint is not a hazardous waste Latex paint is not a hazardous waste


Retail ParticipationRetail Participation Key component of sustainable financing system is Key component of sustainable financing system is

retail participationretail participation NPCA, PSI, PPSI participants working with retail NPCA, PSI, PPSI participants working with retail

partners now to educate and garner supportpartners now to educate and garner support Post-consumer paint issuePost-consumer paint issue Canadian paint product stewardship programsCanadian paint product stewardship programs

Must partner with retail to reach consumerMust partner with retail to reach consumer FeeFee Education/OutreachEducation/Outreach

Legislation may be necessary to address level Legislation may be necessary to address level playing field and potential anti-trust issueplaying field and potential anti-trust issue


Next StepsNext Steps

Signature on MOU is first step – much more work to Signature on MOU is first step – much more work to be done to accomplish ultimate goal!be done to accomplish ultimate goal!

Continue discussions with Retail Industry to come Continue discussions with Retail Industry to come up with an agreement on a consumer based up with an agreement on a consumer based sustainable financing systemsustainable financing system

Establish framework for PSOEstablish framework for PSO Design MN Demonstration ProjectDesign MN Demonstration Project Complete LCA/CBAComplete LCA/CBA

All to be coordinated through the PPSI stakeholder All to be coordinated through the PPSI stakeholder groupgroup

Managing Post-Consumer Paint Alison Keane, Counsel Government Affairs National Paint and Coatings...

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