““Management of financial Management of financial resources in modern resources in modern

Russia as an example of Russia as an example of “Valere” Ltd.”“Valere” Ltd.”

This project has been carried out by the fourth-year student of the faculty “Bussiness Economy and Management” Lykova L. and Tkacheva M.

The object of the study: calculation The object of the study: calculation of financial resources and flow of of financial resources and flow of money at “Valere” Ltd. And money at “Valere” Ltd. And development of the development of the corresponding ways of finance corresponding ways of finance management with the aim to management with the aim to raise the effectiveness.raise the effectiveness.

The goals of the projectThe goals of the project: : 1. 1. To study theoretical aspects of financial To study theoretical aspects of financial

resources managementresources management;;

2. 2. To study the flow of money of the trade To study the flow of money of the trade organizationorganization;;

3. 3. To analyze forms of management at To analyze forms of management at “Valere” Ltd.“Valere” Ltd.;;

4. 4. To develop effective ways of financial To develop effective ways of financial resources control and managementresources control and management..

The subject of study – financial The subject of study – financial documents for controlling money documents for controlling money flowflow..

The object of study – finance and The object of study – finance and methods of their controlmethods of their control..

Description of “Valere” Ltd. Description of “Valere” Ltd. organizationorganization

The object of study is “Valere” Ltd, The object of study is “Valere” Ltd, which deals with retailing goods which deals with retailing goods made of jeans cloth. The organization made of jeans cloth. The organization of “Valere” was set up in 2003. It is a of “Valere” was set up in 2003. It is a private business acting on the basis private business acting on the basis of Rules of the organization.of Rules of the organization.

Board of directors “Valere” Ltd.Board of directors “Valere” Ltd.

Managing Director

Accounts Department

Sales Department

Marketing department

Finance Department

The principle requirements to The principle requirements to management controlmanagement control

- - Tendency of gaining given goalsTendency of gaining given goals;;

- - Maintenance of trade-off versions for Maintenance of trade-off versions for real tasks solutionreal tasks solution;;

- - Revealing deviations from the given Revealing deviations from the given directionsdirections;;

- - Analyzing the revealed deviations Analyzing the revealed deviations and development of correct actionsand development of correct actions..

The principle of management The principle of management activity activity ::

- - Strategy of planning financial and Strategy of planning financial and economic activity economic activity ;;

- - Creation of special information data Creation of special information data flow aimed to solve specific tasks of flow aimed to solve specific tasks of managementmanagement; ;

- - Controlling the available and efficient Controlling the available and efficient application of capital, human and application of capital, human and financial resourcesfinancial resources..

Flow of financial resources at Flow of financial resources at “Valere” Ltd.“Valere” Ltd.

The main goal of finance flow control in business is to The main goal of finance flow control in business is to evaluate the ability of the organization to generate evaluate the ability of the organization to generate capital resources in the time and volume necessary for capital resources in the time and volume necessary for realizing future expensesrealizing future expenses..

““Valere” Ltd. has been operated successfully for the last Valere” Ltd. has been operated successfully for the last 3 years, but as for financial activity recession in trade 3 years, but as for financial activity recession in trade activity is being observed. The reasons of recession activity is being observed. The reasons of recession are due to the following factorsare due to the following factors::

- - Low level of property mobilityLow level of property mobility;;- - Insufficient ability of the organization to pay off current Insufficient ability of the organization to pay off current

liabilitiesliabilities;;- Growth of credit liabilitiesGrowth of credit liabilities;;- Decrease of capital resources turnover; Decrease of capital resources turnover; - - Unfavorable liquid assets.Unfavorable liquid assets.

Mini-program for rising the Mini-program for rising the profitability of the profitability of the organizationorganizationIn order to gain sufficient profitability and right management In order to gain sufficient profitability and right management

of money flow the next measures should be carried out of money flow the next measures should be carried out ::1. 1. To improve choice and quality of produce which will allow to To improve choice and quality of produce which will allow to

meet the requirements of the most customersmeet the requirements of the most customers..2. 2. To apply new ways of sale accumulation discounts, bones To apply new ways of sale accumulation discounts, bones

and advertisingand advertising..3. 3. To create positive image of the organization at the expense To create positive image of the organization at the expense

of advertisement, outer decoration, illuminated signsof advertisement, outer decoration, illuminated signs..4. 4. To obtain available routineTo obtain available routine..5. 5. To apply trade-off choice for the solution of tasksTo apply trade-off choice for the solution of tasks..6. 6. Right system of accounts controlling Right system of accounts controlling..