Reputation Management 1

EXPERIENCE

In 2012 by two lifetime golfers

32 Employees140+ Clients

Consulting, Social, Creative, & Advertising

Erin Perry

Andrew Leintz

AGENDA

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The Why

Why Reviews Matter NOW

74% of small businesses

93% of consumers

35% always read reviews

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84% of review readers

8 out of 10 millennials

Consumers expect reviews to help guide their decisions.

The Dirty Truth: Reviews Are A Cumulative Test

4 years pass...

The Platforms

REVIEW PLATFORMS

Google My Business/Maps

REVIEW PLATFORMS

Facebook Recommendations

PURPOSE:

Destination/Tourism ReviewsPURPOSE:

Local Storefront, Restaurant, and Venues Reviews

REVIEW PLATFORMS

Additional Platforms

Tee Time Aggregators

Monitoring, Managing, and Generating Feedback

MONITORING

Your Reviews

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OPTIONAL

Software

RESPONDING TO

Negative Reviews

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GENERATING

Positive Reviews!

WHY Do Customers Leave Reviews?

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When are your customers satisfied?

Use marketing materials.

70% of consumers will leave a review when asked.

GENERATING

Positive Reviews!

ASK

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GENERATING

Positive Reviews!

AUTOMATE

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YOU CAN DO IT!

NEXT SESSION

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