Making of innovative solutions manik choudhary

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Making of Innovative Solutions : Lean Start-Up and Design Thinking Practices Manik Choudhary, PMI-ACP, CSPO, PSM-1 [email protected]

Transcript of Making of innovative solutions manik choudhary

Making of Innovative Solutions : Lean Start-Up and Design Thinking Practices

Manik Choudhary, PMI-ACP, CSPO, PSM-1 [email protected]

Disclaimer

These are my personal opinions on the subject and in no way represent that of my employer.

Waste in Software Industry

64 % of Software is

unused !

“Waste is any human activity which absorbs resources but creates no value “ - James p. Womak and Daniel T. Jones

“Building something nobody wants is the ultimate form of waste.” – Eric Ries

Approach

Business Model Framework

Design Thinking

User Story Mapping

Lean Startup

Customer Development

Agile Software

Lean (Toyota Production System)

Five principles of Lean Startup

StartUp

StartUp

= Experiment

Searching for a Profitable, Scalable and Reliable Business Model

A startup is a human institution designed to deliver a new product or service under conditions of extreme uncertainty“.

by Eric Ries from the book ”The Lean Startup”

Nothing to do with size of company, sector of the economy, or industry

Lean Startup

Lean Startup principle

Entrepreneurs are everywhere

Entrepreneurship is management

Validate Learning

Build-Measure-Lean

Innovation Accounting

Approach

Business Model Framework

Design Thinking

User Story Mapping

Business Model Framework

Lean Canvas – Ash Maurya Product Opportunities – Marty Cagan

1. Exactly what problem will this solve? (value proposition) 2. For whom do we solve that problem? (target market) 3. How big is the opportunity? (market size) 4. What alternatives are out there? (competitive landscape) 5. Why are we best suited to pursue this? (our differentiator) 6. Why now? (market window) 7. How will we get this product to market? (go-to-market strategy) 8. How will we measure success/make money from this product?

(metrics/revenue strategy) 9. What factors are critical to success? (solution requirements)

10. Given the above, what’s the recommendation? (go or no-go)

Business Model Canvas - Alex Osterwalder

Let‘s make sure this

solution will generate a

profit

Business Model Canvas Explained (Video)

Business Model Canvas - Alex Osterwalder

Lean Canvas

Source : http://leancanvas.com

Business Model Canvas vs Lean Canvas

Lean Canvas – Ash Maurya

BMC - Alex Osterwalder

Approach

Business Model Framework

Design Thinking

User Story Mapping

Design Thinking

Design Thinking is a method for solving complex problems

and creating new ideas.

Design Thinking – Empathy Phase

“There Are No Facts Inside Your Building, So Get Outside.” –

Steve Blank

Problem Interviews

Understand

Observe

Empathy

Define

Ideate

Prototype

Validation

Design Thinking – Define Phase

Storytelling

Clustering

Personas

Task Flow Analysis

Framework

POINT OF VIEW

Hypothesis about users’ needs

HMW Statement

Empathy

Define

Ideate

Prototype

Validation

* Source - http://www.3d-innovations.com/blog/?tag=design-thinking

Design Thinking – Ideation Phase

Empathy

Define

Ideate

Prototype

Validation

Be Visual

Defer Judgment

Encourage Wild Ideas

Build on the Ideas of Others

One Conversation at a time

Go for wild Ideas

* Picture Source http://www.prweb.com/releases/Design_Ideation/Design_Thinking/prweb10979211.htm

Design Thinking – Validate Phase

Test the Solution with a “demo” before Building the actual product*

* Source- Running Lean – Ash Maura

Empathy

Define

Ideate

Prototype

Validation

* Source - http://lean.st/

Approach

Business Model Framework

Design Thinking

User Story Mapping

User

Story

Map

User Story Mapping

Teams Win Time

Backlog Quality

will Improve

Communication

within Team will Improve

User Story Mapping

Key Takeaways

“DESIGN is not

just what it looks

like and feels like.

Design is how it

works.”

- Steve Jobs

Good Practices for Great Products

Lean Startup Concepts

Business Model Framework

Design Thinking

Problem/Solution interviews

Prototype – Low fidelity & High-fidelity

Minimum Viable Product(MVP)

Iterated Business Model Framework

User Story Map

Agile / Lean / XP

Early adopters