Make Your Social Data Actionable
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Make Your Social Data Actionable The Latest Eloqua App from Attentively & Sureshot
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Learn how to enrich your Eloqua platform with actionable social behavior data for radically improved response rates across email and social. Unlike other “social listening” plugins that listen for key words, Attentively listens to key people: your customers. This finally allows you to turn unstructured customer updates, tweets and conversations into structured data fields that can be synched directly with your Eloqua database.
Transcript of Make Your Social Data Actionable
Make Your Social Data Actionable
The Latest Eloqua App from Attentively & Sureshot
Attentive.ly | [email protected]© 2014 All rights reserved.
Agenda
How to turn your customers into your best acquisition channel through social segmentation and automation.
How both platforms can power influencer engagement.
How Attentive.ly works with Eloqua.
Attentive.ly | [email protected]© 2014 All rights reserved.
Housekeeping
A recorded version will be sent after the webinar
Participants are on mute for audio quality
Attentive.ly | [email protected]© 2014 All rights reserved.
Meet Our Presenters
Roz Lemieux
CEO, Attentive.ly
@rozlem
www.attentive.ly
David York
Founder, Sureshot Media@sureshotmedia
sureshotmedia.com
Dave Liloia
Modern Marketer@dliloia
Linkedin.com/in/dliloia
Attentive.ly | [email protected]© 2014 All rights reserved.
We dramatically expand the reach and response of your email list
by revealing its social side
What Attentive.ly Does
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Attentive.ly | [email protected]© 2014 All rights reserved.
The view from your CRM is too narrow.
Our Unique Approach
Attentive.ly shows you the full picture.
What your customers love, what they need,
what’s on their minds right now.
Attentive.ly | [email protected]© 2014 All rights reserved.
How Attentive.ly Works How It Works
Start with your CRM.
EMAIL LIST
Match to 100+ social networks.
SOCIALMATCH
See what they’re saying on social.
ENTERPRISE LISTENING
Automate personalized marketing.
ATTENTIVETARGETING
Attentive.ly | [email protected]© 2014 All rights reserved.
Value to Marketers
Understand your customer databaseWho and Where are customers on social media?
Discover what customers are talking about
Topics, issues, brands, competitors, and more
Engage more effectivelyMore action on digital campaigns to drive more $$
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Attentive.ly | [email protected]© 2014 All rights reserved.
Attentively in 5
Contact FilteringRich ProfilesTrendingSaved Searches
Attentive.ly | [email protected]© 2014 All rights reserved.
Contact FilteringExampleShow me…active supporters who are women, high-Klout, bloggers, based in NYC, who don’t yet follow us on Twitter.
Attentive.ly | [email protected]© 2014 All rights reserved.
Saved Searches
ExampleTag everyone talking about the World Cup, so I can email them via Eloqua.
Attentive.ly | [email protected]© 2014 All rights reserved.
Back to you Anderson
Ready to see how Attentive.ly works with Eloqua? David York take it away!
Attentive.ly | [email protected]© 2014 All rights reserved.
Thank You
Roz Lemieux
CEO, Attentive.ly
@rozlem
www.attentive.ly
David York
Founder, Sureshot Media@sureshotmedia
sureshotmedia.com
Dave Liloia
Modern Marketer@dliloia
Linkedin.com/in/dliloia
