Make me vitamins case study lbm
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Transcript of Make me vitamins case study lbm
www.LiquidBrandsManagement.com
Beverage Development case study: Make Me Vitamin Drinks
Jorge Olson – Liquid Brands, Management, Inc.
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
© 2013 ww.liquidbrandsmanagement.com.
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
On this Webinar 01
Jorge Olson, CEO of Liquid Brands Management, Inc and Author
Jorge Olson is the author of the books “Build Your Beverage Empire” and “The Unselfish Guide to Self Promotion”. He’s owned many consumer packaged goods brands and distribution companies in the USA and in Mexico. Jorge is also an analyst to Hedge Funds, Mutual Funds and other institutional investors that want to invest in the beverage and consumer goods industries. Jorge is currently the president and CEO of Liquid Brands Management, Inc.
© 2013 ww.liquidbrandsmanagement.com.
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
About Domic Sohl 02
Dominic Sohl, Make ME Vitamins Founder
Dominic Sohl is a new-generation young entrepreneur with visionary ideas of achieving success through radical new ideas. Dominic attended American High School in Switzerland, and graduated with a business degree from Montreux in Switzerland. He is currently completing his post-graduate studies in Entrepreneurship in London.
© 2013 ww.liquidbrandsmanagement.com.
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
About Rosbeh Barialai 03
Rosbeh Barialai, Make ME Vitamins Founder
Rosbeh Barialai is also a new-generation young entrepreneur with sharp business acumen and an insatiable energy to work hard. Ross attended business school in Germany and brings to the table a wealth of business experience from the shipping and brokerage businesses.
© 2013 ww.liquidbrandsmanagement.com.
Items to Discuss 04
Target Market
Formulation
Packaging Design
Launch
The Idea
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
Sales & Distribution
Make ME Vitamins Today
© 2013 ww.liquidbrandsmanagement.com.
05
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
Make ME vitamins is a unique line of vitamin in powder format ready to be sold at the check-out counters and water refrigerator doors at retail locations.
The Idea
© 2013 ww.liquidbrandsmanagement.com.
06
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
Target Market
Make ME is targeting the Convenience Store channel providing an impulse buy opportunity.
Make Me taps into 4 major markets:
$642 billion drug, cosmetic & toiletry wholesaling.
The $100 billion beverage industry.
$28 billion supplement industry.
And the $54 billion in convenience store sales.
© 2013 ww.liquidbrandsmanagement.com.
07
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
Formulation Make ME
Formulation
© 2013 ww.liquidbrandsmanagement.com.
08
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
Package Design Make ME
Package Design
© 2013 ww.liquidbrandsmanagement.com.
09
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
Launch Make ME.
Make ME Vitamins Launch
© 2013 ww.liquidbrandsmanagement.com.
10
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
Sales & Distribution
www.makemedrinks.com
Sales & Distribution. Premier Brands, Inc. is the exclusive master distributor for Make ME Drinks, Inc.
Premier Brands Inc. currently sells beverages and nutraceuticals products in the USA and Mexico including brand name stores like 7-Eleven, Circle K, Valero, Walgreen’s, AM/PM Shell and independent supermarkets and convenience stores through several wholesalers and distributors.
© 2013 ww.liquidbrandsmanagement.com.
11
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
Sales & Distribution
www.makemedrinks.com
Sales & Distribution. One of the unique strategies adopted by the company is selling not just in mass retail but in convenience stores all over the country. This separates us from most consumer goods manufacturing companies as they can’t penetrate this uniquely distinct distribution channel.
© 2013 ww.liquidbrandsmanagement.com.
12
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
Make ME Vitamins Today
www.makemedrinks.com
Make ME Vitamins Today
We are not competing face-to-face against vitamin companies.
We are selling to the untapped Convenicnce Store Channel.
Make ME is selling as an impulse buy product.
Distributors and Wholesalers carry the product.
Make ME is creating a «Blue Ocean » in the industry.
© 2013 ww.liquidbrandsmanagement.com.
Questions? 13
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
© 2013 ww.liquidbrandsmanagement.com.
Contact Us 14
Liquid Brands Management, Inc.
Liquid Brands Management, Inc.
Office2: 619-722-5033
E-mail: [email protected]
Office1: 888-276-5688
Visit Our site
Friend Us
Follow Us
© 2013 ww.liquidbrandsmanagement.com.
www.premierbrandsinc.com
Thank You !And Please register to our next webinar.
CONTACT US4364 Bonita Rd , Bonita, CA
Phone: 1 888-276-5688 Email: [email protected]
© 2013 ww.liquidbrandsmanagement.com.