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![Page 1: Maintaining Competitiveness in a Global Economy Amar Gupta Thomas R. Brown Endowed Professor Eller College of Management Tucson, AZ 85721 USA Keynote Address.](https://reader030.fdocuments.in/reader030/viewer/2022032723/56649d155503460f949ea7e5/html5/thumbnails/1.jpg)
Maintaining Competitiveness in a Global Economy
Amar GuptaThomas R. Brown Endowed Professor
Eller College of ManagementTucson, AZ 85721 USA
Keynote Address
April 2008
![Page 2: Maintaining Competitiveness in a Global Economy Amar Gupta Thomas R. Brown Endowed Professor Eller College of Management Tucson, AZ 85721 USA Keynote Address.](https://reader030.fdocuments.in/reader030/viewer/2022032723/56649d155503460f949ea7e5/html5/thumbnails/2.jpg)
24-Hour Global Knowledge Factory
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Degree of Structure of WorkDegree of Structure of Work
Structured Work Semi-structured Work Unstructured Work
24-Hour Knowledge Factory Concept Relevant Here
Product Design;Legal Analysis; Financial Analysis;
Reading of X-Rays;Creation of IS Systems
Work of Chief Executives and
Heads of Countries and
States
CallCenters
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9:00am Local TimeSite C
Process Timing
9:00am Local TimeSite B
9:00am Local TimeSite A
16-minute handoffs
9:00am Local TimeSite C
Work done in 16 hours must be “handed off” in 16 minutes, literally!
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Knowledge-based Framework
• Knowledge Acquisition
• Knowledge Discovery
• Knowledge Management
• Knowledge Dissemination
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![Page 7: Maintaining Competitiveness in a Global Economy Amar Gupta Thomas R. Brown Endowed Professor Eller College of Management Tucson, AZ 85721 USA Keynote Address.](https://reader030.fdocuments.in/reader030/viewer/2022032723/56649d155503460f949ea7e5/html5/thumbnails/7.jpg)
Outsourcing in Automobile Industry
• Ford Motor Company in 1900s
• Import of Parts from other locations/countries
• Markets versus Manufacturing Locations
• Transition back to the US!
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Indiana Example
• Summer of 2003: Tata America Int. Corp, Accenture, and Deloitte Consulting make bids ranging between $ 15.2 million and $ 38.5 million. No Indiana-based company submitted bid. Up to 65 contract workers were envisaged to work alongside 18 state workers.
• September 2003: Governor Frank O’Bannon accepts lowest bid.
• November 2003: Governor Joe Kernan cancels contract.
• Decision NOT related to shortcoming of any type.
• Projected Difference: $ 8.1 million versus approximately 50 employees.
• Decision of Voters in 2004!!
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Medical Transcription Services
• Extended Learning Curve- Eight to Twelve Month Training Program
• Cost: US $2500 to $3000/mo versus Indian MT < $300/mo
• Education: All have at least undergraduate degrees
– 221 science/medical-based degrees
– 37 doctors
– 17 pharmacists
• Cultural: Bagels and Beagles and other cultural differences
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Decision-making dependencies for individual work: 3 scenarios
(a) Autonomous (b) Semi-Autonomous (c) Heavily-interdependent
- Three scenarios for decision making- This really is a continuous scale, based on how interdependent the tasks areExamples: - Autonomous – call center
- Semi-autonomous – hierarchy of experts (tv repair, etc)- Heavily-interdependent – software development
- Important thing is to assess the knowledge interdependencies first, for two reasons:1) know how to setup outsourcing structure for existing operations2) determine if new knowledge dependencies can be made, leading to new organizations
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InformationHighway
SourcesReceivers
Pesetas
Frenchfrancs
Conversion
S1
S2
Sm
R1
R2
Rn
Conversion
Conversion
Conversion
Conversion US
Conversion
Bottleneck
Knowledge Management
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http://next.eller.arizona.edu/