Mailchimp What is it?

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    23-Aug-2014
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    Marketing

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Email marketing package, Learn how to use it, E-learning, e-marketing.

Transcript of Mailchimp What is it?

  • MAILCHIMP What is it and how can I use it?
  • MailChimp is an e-mail marketing service provider. You use it to send and track email newsletters to specific groups of people. Its very easy to use and has a simple interface.
  • Sell wares and track your revenues. Create e-mail templates. Manage and customise forums. E-mail delivery. Analytics. Mobile editor. Social sharing. With MailChimp, you can:
  • The main page is called the dashboard. This is where you can reach every main feature in MailChimp. It is essentially your homepage.
  • There are two main features in MailChimp: CAMPAIGNS LISTS These are e-mails sent to subscribers in a list. These are where you store your contacts (subscribers).
  • Create a master list and then use segments and groups to email selected people! When you create a list, Mailchimp will automatically create a signup form. Its great for sending bulk emails to organisation members or other groups! Click this button!
  • You can also use templates, which allow you to create an e- mail design and then use it for subsequent campaigns.
  • Another important feature is the reports function. Here you can see how your campaigns have performed, who opened the e-mails and much more! This would be a great way to create a marketing plan; you can see how certain e-mails are received and thus create statistics and charts.
  • All you have to do now is sign up and create your first campaign!
  • Now just create a list, or even send to yourself, and get sending! Good luck!