MaGIC Startup Academy Launch 2014 : How To Build An E Commerce Portfolio With More Than 500k Users?
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Transcript of MaGIC Startup Academy Launch 2014 : How To Build An E Commerce Portfolio With More Than 500k Users?
The MilkADeal Group of Companies operates 4 popular e-commerce websites in Malaysia, reaching out to over 600,000 customers.
Who are we?
Founders
• BSc Accounting & Finance, LSE• Chartered Accountant, CA• Trained and qualified with Ernst & Young LLP, London UK• The CA’s Rising Stars 2014 – The CA Magazine (UK)• Top 40 Under 40 award – Prestige Magazine Malaysia 2013
Shaun Lee
Wilson Quah
• MMORSE, Warwick University• Former investment analyst at Dresdner Kleinwort and Catlin
London.• Organizing Committee, Malaysia-Taiwan eCommerce
Conference 2014• Regular speaker/panelist at local Malaysian eCommerce
conferences
SEO
Print & Digital ads
and PR
Bloggers
Radio e.g.
BFM
Flyers
Billboards
Group
buying sites
Front End(Headache)
Marketing in General
RetargetingLoyalty
program
Engaging customers on
FB
marketing
SMS
marketing
Traditional
mailers
80:20
Back End($$$)
Marketing in General
Context
Monetize from community and content to improve commerce.
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