Magento vs cs-cart
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Magento vs CS-CartGeorge PhanFounder & CEO at gurutheme.com
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Content
● Market research● Business Model● 3rd party Integrations● Features● Mobile● Scalability
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market research
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Google Trends● Magento is much
hotter than Cs Cart
● Magento even hotter than e commerce keyword
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2014 Market Research
29%
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2014 Market Research
Top 100K ecommerce sites - Alexa
http://tomrobertshaw.net/2014/04/april-2014-ecommerce-survey/
eCommerce Platform Feb 2013 April 2014
Magento 9063 12252
CS-Cart 620 539
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Extensions & Add onsMagento community 1.9
4340http://www.magentocommerce.com/magento-connect/catalogsearch/result/?id=&s=4&pl=1:403&eb=0&hp=0&q=&t=0&p=434
Cs-Cart
342http://marketplace.cs-cart.com/add-ons.html
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Themes & Templates
Magento
on themeforest.netMore than 150 theme providers
Cs-cart
on themeforest.netLower than 20 providers
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Partners
Magento Official partners● 92 technology partners● 12 dedicated hosting partners● 170 solution partner● 67 associate partners
CS Cart~150 development team
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Official Forum
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Business Model
Magento● Open Source Magento
Community Versions to developer a big magento community
● Magento is the only one in the market has a completed e- commerce ecosystem
○ magento go○ magento community○ magento enterprise
CS Cart● package solution software,
not easy for community get profit from it, so the community is very small
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Business Model● Magento is the only one ecommerce platform that has
certificates for the developers● Magento has annually conference (Magento Imagine) to
keep it hot● Magento is owned by Ebay, a giant ecommerce, holder
of PayPal (the most popular online payment gateway)
My personal opinion - “Magento chose the smartest business model to keep it growing & beat other e-commerce softwares“
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3rd party Integration
● ERP Softwares● Marketing● Other platforms
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ERP Software Integration
● Magento can find some providers for these services, real time connection○ SAP
■ http://www.sboeconnect.com/magento/■ http://www.corevist.com/feature-tour-2/magento-
sap-integration/○ Open ERP○ Microsoft Dynamic
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ERP Software Integration● Open ERP & Magento
○ https://store.webkul.com/Magento-OpenERP-Bridge.html○ http://insync.co.in/appseconnect/○ https://www.openlabs.co.in/article/open-erp-magento-
integration-new○ https://launchpad.net/openerp-connector-magento
● Open ERP & CS Cart○ http://snippetbucket.com/services/cscart-openerp-integration-
snippetbucket-openerp-integration-expert/
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ERP Software Integration● MS Dynamic NAV & Magento
○ http://www.tinx-it.com/○ http://www.fachtopia.com/ecommerce-integrations/microsoft-
dynamics-nav-magento-integration/● MS Dynamic NAV & CS Cart
○ does not have available solution○ must find a freelancer team to implement but it seems
unsuccessfully■ https://www.freelancer.com/projects/PHP-
eCommerce/Microsoft-Dynamics-Cart-Webservice.html
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Marketing Solutions
Magento● Loyalty & Reward
○ a powerful sweet tooth rewards, $2M investment
○ many reward points extensions
● Various SEO modules
CS-Cart● Loyalty & Reward
○ A simple Reward Points module
● Lack of SEO supported extensions
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Email Marketing
Magento● A lot of email marketing tools
○ listrak○ dotmailer○ bronto platform○ support shopping cart
abandonment & available remarketing solutions
CS Cart● Lack of email marketing tools
○ no listrak integration○ no dotmailer integration○ no shopping cart
abandonment ○ simple mailchimp integration
while mailchimp is not good for personalization marketing
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Customer Segmentation & Personalization
Magento● http://www.magentocommerce.
com/magento-connect/visitor-segmentation-customer-segments.html
● http://ecommerce.aheadworks.com/magento-extensions/market-segmentation-suite.html
● Blueknow Recommendation
Cs Cart● no available solution
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Search & Navigation
Magento● 3rd party search server
○ Sphinx○ Sorl○ Elastic
● Built In Layered Navigation
CS Cart● 3rd party search server
○ no available solution provider
● Dynamic filtering addons
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Other platformsIt’s easy for to find real-time integration solution for magento to connect Ebay, Amazon, Shipstation, Social Networks, CRM, Accounting Softwares
Because of quite close community, it is always hard to find support on CS Cart
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Mobile
● SimiCart - Native Mobile Solution for Magento
● There is no native solution for CS-Cart● Responsive template is easy to implement
for both platforms
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Scalability
● Performance○ A lot of proved high traffic sites running on magento already ○ Many dedicated hosting company designed their solution for high
traffic magento sites○ Many caching and optimizing solutions implemented for magento
■ varnish ■ redis■ memcache
● Adaptability
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Adaptability● Big & dynamic community● Many available customization● Completed e-commerce ecosystem● Backed by Ebay - an e-commerce giant● Unlimited extendibility of magento framework
○ I’d like to use “framework” because their philosophy in designing magento as an “completed ecommerce framework” not a piece of “ecommerce software”
Magento becomes the best one in “change management” - they bring uncontrollable competitive advantages for e-commerce site owner who decides to rely on it.
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