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BAUER MEDIA GROUP

Bauer Media Group is a worldwide media empire, and Europe’s largest (privately owned) publishing group; they offer 300 magazines in 15 different countries around the world. They also offer their medias (including magazines) online, on TV and on radio stations.

Bauer Media (which is a division of Bauer Media Group) is a multi-platform media group. Bauer Media is based in the UK, and consists of numerous companies collect around two main divisions: Magazines, and Radio. This includes any different types of media or entertainment, in a whole range of different genres with different primary audiences, including fashion, music and gossip.

Magazines:The music magazines include Kerrang!, Mojo and Q. The other magazines include AnglingTimes, Heat, Grazia, Empire, Car and FHM.

Radio stations:Kerrang!, Absolute Radio, Planet Rock and Kiss are all owned by Bauer Media.

-BAUER MEDIA

“Our strategy is to connect audiences with excellent content though our broad

multi-touch point brand platforms, wherever and whenever and however they

want. Our wide portfolio of influential brands gives us advantages over pure play magazines or radio competitors.”

KERRANG! MAGAZINE

Starting with a music magazine, Kerrang! has now expanded into several other forms of media. This includes FM and DAB radio stations, and these being broadcast onto Freeview and Sky TV channels. Kerrang! also have their own website which resources and information about bands, tours, and all of their medias (including social medias such as Twitter and Facebook).

In 1993, Kerrang! started their annual awards ceremony for bands and artists that feature in their magazines and fit into their magazines music genre.

In 2004, Kerrang! started its own DAB and FM radio station, which also has its own TV channel on Freeview and Sky. The station started as an FM station but was moved to DAB in 2013. Bauer Media also announced another radio station called Planet Rock, another DAB station, which started to aim on FM (on Kerrang!’s frequency) in 2013.

In 2006, Kerrang! started a tour for bands that fit into their primary audiences interests.

KERRANG! AND KERRANG! RADIO WEBSITE

Q MAGAZINE

Q magazine also have their own awards ceremony. The Q Awards started in 1990 and have become one of the UK’s largest and best publicised music awards today.

Q magazine use several social media platforms for their readers to find out information and be given hints and sneak peaks of their magazine, and use these social medias to put updates and information about The Q Awards.

On a radio station called Absolute Radio, which is also owned by Bauer Media, there is a radio show called “The Q Radio Show”, which is also owned and publicized by Q Magazine.

Q MAGAZINE WAS ORIGINALLY GOING TO BE CALLED “CUE” MAGAZINE (NAMED AFTER THE ACT OF CUEING A RECORD TO PLAY) BUT WAS CHANGED DUE TO BAUER MEDIA GROUP WANTING TO MAKE SURE IT WASN’T MISTAKEN FOR A SNOOKER MAGAZINE.