Mad Portfolio

MATIZ ARCHITECTURE & DESIGN 1123 BROADWAY, SUITE 707 NEW YORK, NY 10010 T 212 982 4613 WWW.MAD-NYC.COM [email protected]

MAD 1123 BROADWAY, SUITE 707 NEW YORK, NY 10010 T 212 982 4613 WWW.MAD-NYC.COM [email protected]

Juan C. Matiz &Sara Mosele Matiz

FOUNDED IN

BY

We are a globalfull-service

BRANDING &

DESIGN agency

2001OUR STUDIO ON MADISON PARK

➥

✔

BRAND VISION

360 degree, creative, global, lifestyle-oriented

multidisciplinary, design-focused, “glocal”, urban,

contemporary, pioneering, sustainable

RESULTS


Services to build your brand at every touchpoint

BRAND STRATEGY & DEVELOPMENT

MARKETING COLLATERALS

ADVERTISING

INDUSTRIAL DESIGN

GRAPHIC DESIGN

WEB DESIGN

PACKAGING

EXHIBITS

RETAIL SPACES

BRAND


Allies spanning the globe

NEW YORK

BUENOS AIRES

SHANGHAI

TREVISO

BRISTOL


Brands developed over the years


OPPORTUNITYThis online sales leader in hand-crafted goods engaged us to spearhead its move to new headquarters in DUMBO, Brooklyn to accommodate its growth and evolution

SOLUTIONSFrom a raw 9,000 sq ft space to accommodate over 75 employees, we designed open ‘idea-sharing’ conference rooms, work stations and labs, as well as opportunities to showcase the beautiful and unique hand-crafted goods of Etsy’s vendors

RESULTSOur work was successful for both the relocation of the company, and in receiving numerous attention and praise from key architectural design blogs around the world, including Architizer’s ‘Coolest Office’ competition

Etsy


OPPORTUNITYMaintain their luxury brand images, stay relevant to new consumers, and a changing competitive landscape

SOLUTIONSE-commerce website, seasonal retail windows and advertising

RESULTSContinue to inspire customers with a passion for high-end jewelry and design

Jewelry Clients


OPPORTUNITYThis leading Italian manufacturer and designer of high-end door handles and accessories needed to translate its brand in the North American market

SOLUTIONSFrom a beautiful and functional website to display Valli & Valli’s high-quality merchandise, advertisements to announce new products, and catalogues, MAD has been the client’s branding and design agency of record for several years

RESULTSValli & Valli has continued to remain the category leader in the U.S., even in a tough commercial and residential real estate market

Valli & Valli


New York University OPPORTUNITYNYC’s prestigious university has come to MAD for a number of architectural/interior design projects to help bring the growing campus further into the 21st century

SOLUTIONSMAD has designed and renovated new classrooms, historic lecture halls, and student lounges, utilizing ecologically-friendly (LEED certified) materials and services where possible

RESULTSIncrementally, we’ve helped to develop and modernize the growing university and sustain its urban character and uniqueness


OPPORTUNITYThis eclectic retailer of clothes and home furnishings from around the world needed a store designer to bring the brand to life in very different environments

SOLUTIONSOur architects and interior specialists designed the new stores and merchandising plans to suit the unique areas: for East Hampton with a beach and casual feel and the Upper East Side more urban and chic

RESULTSMAD has helped to elevate the brand’s retail presence and set the stage for continued expansion to other upscale communities in the States

Roberta Freymann


OPPORTUNITYNew York Presbyterian’s new program ‘Choosing Healthy & Active Lifestyles for Kids’ needed a brand identity to establish the initiative

SOLUTIONSWe developed the new brand name and identity/logo, along with fun and inspirational materials to roll out the brand

RESULTSOur work helped to legitimize the organization by creating an identity reflective of this educational non-profit brand

Non-Profit Brands


CONTACT

Andre GutierrezDirector, Brand Strategy

[email protected] 212 982 4613 ext 107C 917 749 0094

Please consider a Brand Blueprint Workshop with MAD’s team to uncover insights on how to build your brand for the future....

Mad Portfolio

Documents

Transcript of Mad Portfolio