Mad Men & Mad Women of Advertising Research

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Mad Men & Mad Women of Advertising Research SLA conference, Philadelphia June 15, 2011 Three for a fee (and free!) Stephen Fleming Director, Global Intelligence Group Young & Rubicam Brands

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Three for a fee (and free!). Mad Men & Mad Women of Advertising Research. Stephen Fleming Director, Global Intelligence Group Young & Rubicam Brands. SLA conference, Philadelphia June 15, 2011. Effie Awards. http://www.effie.org/ideas_that_work. WARC. http://www.warc.com. Adbrands. - PowerPoint PPT Presentation

Transcript of Mad Men & Mad Women of Advertising Research

Page 1: Mad Men & Mad Women of Advertising Research

Mad Men & Mad Women of Advertising Research

SLA conference, Philadelphia June 15, 2011

Three for a fee (and free!)

Stephen FlemingDirector, Global Intelligence GroupYoung & Rubicam Brands

Page 2: Mad Men & Mad Women of Advertising Research

Effie Awards

http://www.effie.org/ideas_that_work

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WARC

http://www.warc.com

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Adbrands

http://www.adbrands.net

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eMarketer

http://www.emarketer.com

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eMarketer

http://www.emarketer.com

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Stephen FlemingDirector, Global Intelligence GroupYoung & Rubicam [email protected]