MACITUDE - Issue 1
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Transcript of MACITUDE - Issue 1
* B R I T A I N ’ S N O 1 M A K E - U P M A G *
MARCH 2012 www.maccosmetics.co.uk
SHOP MAC
COOK MAC SHOCK CONFESSIONS OF A SHOP-A-COOK-A HOLIC Vera
MAKE THE MOST
OF YOUR
PIGMENTS
ZOOM WATERFAST LASH WHAT DO YOU KNOW?!?!
Nicky & Ricky Viva Glam Ambassadors
EVERY DAY IS WORLD AIDS DAY
Tour de Fabulous Too Supreme BATTLE OF THE LIPGLOSS!!!
Chenman Love and Water
Win the cover look...
MACITUDE March 2012 www.maccosmetics.co.uk
Make-up Recreate the
delicious look Val Garland whipped up courtesy of M.A.C Cosmetics.
ON THE COVER Photography by Miles Aldridge Make-up Val Garland Model Vlada/Woman
HOW TO ENTER For your chance to win the above 4 products, simply be the first today to sell 4 Shop M.A.C, Cook M.A.C Products, 2 Vera Products, 2 Chenman Love and Water Products, 2 Viva Glams and 2 Mascaras. TERMS AND CONDITIONS APPLY.
COLLECTION LAUNCHES
March 2012 1. Shop M.A.C, Cook M.A.C
2. M.A.C Softsacs
3. Too Supreme
4. Tour-de-Fabulous
5. Vera
6. Chenman Love and Water
7. Zoom Waterfast Lash
8. VIVA GLAM!!
9. Marcel Wanders
(online only)
Products used... Studio Sculpt Foundation Studio Sculpt Concealer Studio Careblend Cremeblend Blush Show Off Brow Set Call me Bubbles Eye Shadow Bad, Bad Black Opulash Brick & Redd Lip Pencils Runaway Red Lipstick
VIVA GLAM NICKI
NICKI & RICKY AT THE PRESS RELEASE
FOR THE NEW VIVA GLAMS!
VIVA GLAM Every Day is World Aids Day
Ricky and Nicky will be focusing on their native regions Latin America and
the Caribbean
“ My new Viva Glam Lip Conditioner is
great for both guys and girls. It’s a colourless and lightweight conditioning balm. Together, Nicki Minaj and I are really going to focus on educating young
people on HIV/Aids.”
“ My new M.A.C Viva Glam shade is Hot!
It’s a flamingo pink that is perfect for my Barbz. It’s a bright positive colour and I hope everyone around the world buys a Viva Glam. Our goal is to reach the $250 million dollar goal
for the M.A.F.”
WHAT TREND(S) DOES SHOP M.A.C, COOK M.A.C FALL INTO?
COLLECTION
GIRLS! The secret to
more sex is... M.A.C KISSABLE L IP COLOUR
PRODUCT FOCUS
Medium-coverage lip product that is
designed to give you the “comfort of
a lipstick” with the “shiny finish of
a lipgloss.” It’s a lightweight,
highly emollient formula with
creamy colour. It is also feather-
resistant and wears “for hours.”
Kissable lip Colour - £16.50
Colours Available
Falunting It – Grey Mauve
So Vain – Muted mid-tone Coral
Scan-delicious – Blue Fuchsia
Woo Me – Light Pinky Nude
Enchantee – Light Blue Pink
What would you Power Group
with yours?!
B A T T L E O F T H E L I P G L O S S !
V
PRODUCT FOCUS
£16.50 – SHEEN SUPREME LIPGLASS
11 shades. LIMITED EDITION
****************
Soft Shades – Inspired by East Asia
Chic, these Lipglass’ in their fresh
(lightness of a butterfly) shades
compliment the Sheen Supreme
Lipsticks perfectly.
****************
Pen Style Applicator – A super soft
brush combined with the ability to
dispense the perfect amount of
product for your pout means you can
cover your lips in one stroke
****************
Frost Finish – Smooth, lush, pearl-
rich shine.
£13.50 – TINTED LIPGLASS
11 shades. LIMITED EDITION
****************
Opaque / Semi-opaque – These have
all got good coverage, even the lighter
colours. There is a good colour range,
from lights to brights and more deeper
hues to suit all skin tones.
****************
Doe foot applicator – Helps with
ease of application and precise
product placement.
****************
Tacky - These are definitely a more
sticky gloss. This thicker formula,
however, does mean they tend to last
longer on the lips.
****************
Vanilla Scented & No Taste – As
with most MAC lip products.
What could we be asking
customers to ensure we’re
recommending for them the
right Lipglass?
EXCERCISE
Using the following products and brush
recreate these perfect pouts in 10mins.
TIP: Use the liner after the lipstick
to really shape the outer edges.
Products Used (from left to right)
Lady Danger Lipstick, Knockout Lipglass,
Entertain Me Lip Liner, 195 Brush
MAKE THE MOST OF YOUR PIGMENTS
PRODUCT FOCUS
CHENMAN LOVE AND WATER
WHAT TWO COLOURS IS THIS COLLECTION BASED ON
AND WHAT DO THEY REPRESENT?
COLLECTION
ZOOM WATERFAST LASH
WHAT ARE THE KEY CLAIMS AND FEATURES?
PRODUCT FOCUS
WATERPROOF
CURLS Lengthens
separates volumizes Long –wearing (Up to12hrs)
tear proof SMUDGE-RESISTANT
FLAKE-RESISTANT
Patented brush -
3 sided fibres
velvety
1 V I V A G L A M L I P S T I C K =
1 P A I R O F S C H O O L S H O E S F O R A C H I L D
O R P H A N E D B Y A I D S