M-Days 2010 Smaato Harald Neidhardt App Panel

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StartUps in Applications Innovation & Trends in Mobile Flirtomatic - Udi Jacobi Yoose - Christian Geissendörfer 7P - Marc O. Schmöger Aloqa - Johannes Martens itsmy - Vince Staybl aka-aki - Ralph Rieke GeoVoucher - Till Issler skobbler - Marcus Thielking M-Days, Munich, January 2010

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Transcript of M-Days 2010 Smaato Harald Neidhardt App Panel

Page 1: M-Days 2010 Smaato Harald Neidhardt App Panel

StartUps in ApplicationsInnovation & Trends in Mobile

Flirtomatic - Udi JacobiYoose - Christian Geissendörfer

7P - Marc O. SchmögerAloqa - Johannes Martens

itsmy - Vince Stayblaka-aki - Ralph RiekeGeoVoucher - Till Issler

skobbler - Marcus Thielking

M-Days, Munich, January 2010

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Alan Kay: Dynabook

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Mobile Device Innovation

20071993

2012 ?

2010

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The App Explosion

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Branded Apps

BMW Z4: 1million downloads in few weeks

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Branded Apps

Coke: 1million downloads in few weeks

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Branded Apps

BarclayCard: 2million downloads in 5(!) days11million downloads total

11million

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#1 challenge: Monetize Global Traffic

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Smaato SOMA34 ad networks2200 publishers

3 billion ad requests

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Jury Members 2009:Jury Members 2009:Mark Wächter (Mobile Monday,BVDW)Michelle Sklar (bnetTV)Peggy Anne Salz (MSearchGroove)Ragnar Kruse (Smaato Inc.)Rudy De Waele (dotOpen/mTrends)Tomi Ahonen (Author)Trey Harvin (mobiThinking)

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245 Nominees & Entries19 countries19 countries

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FINALISTS 2009 FINALISTS 2009

Aloqa, Buzzd, BarclayCard (Aloqa, Buzzd, BarclayCard (FishlabsFishlabs), ), Flirtomatic, goal, Flirtomatic, goal, itsmyitsmy, , Lance!, Little Spender, Lance!, Little Spender,

Lucky (NearbyNow), MoTweet, Lucky (NearbyNow), MoTweet, Sherpa, SPB TV, Sherpa, SPB TV,

waze, YOOSE, Zensifywaze, YOOSE, Zensify

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M-Days, Munich, January 2010

StartUps in ApplicationsInnovation & Trends in Mobile

Flirtomatic - Udi JacobiYoose - Christian Geissendörfer

7P - Marc O. SchmögerAloqa - Johannes Martens

itsmy - Vince Stayblaka-aki - Ralph RiekeGeoVoucher - Till Issler

skobbler - Marcus Thielking

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www.smaato.com ▪ www.smaato.mobi

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