+

Digital Media Portfolio Lynn Brewer-Muse

+Career Experience

n  Digital Marketing n  Blogging (7 years) n  Email Marketing (6 years) n  Social Media Strategies and Execution (7 years) n  Website Development & Design (10 years)

n  Graphic Design n  Adobe Photoshop (2 years) n  Adobe CSS (2 years)

n  Writing/Editing n  Content Creation (10 years) n  Editing/Proofreading (10 years)

+Social Media Accomplishments n  Hotel Boulderado

n  Gained 6,000 followers through the creation, execution, and continual performance analysis across 4 social media channels for a historic hotel.

n  Boosted website traffic 10% by establishing a company blog and publishing unique content.

n  Successfully rebranded 3 distinct on-site restaurants and bars with the introduction and coordination of new social media presences on Facebook, Twitter, and Instagram.

n  Blind Cat Media n  Surpassed 400 Facebook fans for an independent online

literary magazine.

n  Boulder Business and Professional Women n  Increased social engagement 50% by spearheading and

chairing a new social media strategy for a non-profit organization.

+Social Media Accomplishments

n  Progress of Social Media Networks at Hotel Boulderado

n  January 2009 n  No Social Media Presence

n  July 2015 n  Facebook Page -- 2,400+ fans

n  2 Twitter Accounts – 4,500+ followers

n  Blog – 500+ posts

n  YouTube Channel – 10,000+ views

n  Pinterest Page – 450+ followers

+Social Media Accomplishments

n  Progress of Social Media Networks for Boulderado Restaurants, Inc. n  Spruce Farm & Fish n  The Corner Bar n  License No. 1

n  January 2014 n  No Social Media Presence

n  April 2015 n  3 Facebook Pages (1,150 combined fans) n  3 Twitter Accounts (450 combined followers) n  3 Instagram Accounts (225 combined followers)

+Past Work Social Media Platforms

+Past Work Social Media Platforms

+Past Work -- @BoulderadoOtis Created a “personality” Twitter account based on the perspective of the hotel’s Otis elevator

+Past Work -- @BoulderadoOtis Created a “personality” Twitter account based on the perspective of the hotel’s Otis elevator

+Past Work -- @BoulderadoOtis Created a “personality” Twitter account based on the perspective of the hotel’s Otis elevator

+Past Work -- @BoulderadoOtis Created a “personality” Twitter account based on the perspective of the hotel’s Otis elevator

+Past Work -- @BoulderadoOtis Created a “personality” Twitter account based on the perspective of the hotel’s Otis elevator

+

Past Work Sample Campaign – Hotel’s History Goals: To educate fans on the history of the hotel, boost cross-generational engagement, and illustrate connections to the local community

+ Past Work Sample Campaign – Hotel’s History Goals: To educate fans on the history of the hotel, boost cross-generational engagement, and illustrate connections to the local community

+

Past Work Sample Campaign – Hotel’s History Goals: To educate fans on the history of the hotel, boost cross-generational engagement, and illustrate connections to the local community

+ Past Work Sample Campaign – Hotel’s History Goals: To educate fans on the history of the hotel, boost cross-generational engagement, and illustrate connections to the local community

+Past Work Writing Samples – Hotel Boulderado Blog

n  “Top 5 Floral Trends of 2013” Click Here or Copy/Paste: historichotelboulderado.blogspot.com/2013/03/top-5-floral-trends-of-2013.html

n  “Eight Survival Techniques That Will Help You During Boulder Startup Week”

Click Here or Copy/Paste: historichotelboulderado.blogspot.com/2013/05/eight-survival-techniques-that-will.html

n  “Six Ways to Add Vintage Touches to Your Wedding” Click Here or Copy/Paste: historichotelboulderado.blogspot.com/2013/04/six-ways-to-add-vintage-touches-to-your.html

n  “Famous Guests ~ Messrs. Darrow, Frost, Ellington, and Armstrong” Click Here or Copy/Paste: historichotelboulderado.blogspot.com/2013/03/famous-guests-messrs-darrow-frost.html

Note: In 2014 blog posts were migrated to www.boulderado.com. Since my departure, the blog was removed from the website, but the original posts on Blogger remain.

+ Past Work Writing Samples – Downtown Boulder Magazine

Summer 2009 Fall 2009

Click Here for Full Version Click Here for Full Version

+ Past Work – Brand Discovery, Website Development, Content Creation Goal: To guide the client (a Norway-based relationship coach) through branding discovery process before creating an attractive website and compelling content.

+

Past Work – Graphic Design Goal: To create an image-based flier promoting Service Industry Night at License No. 1

+

Thank You

Lynn Brewer-Muse

(720) 626-5818

lynnbrewermuse@gmail.com