Delaware ’ s Health Insurance Marketplace: Update on Activity
Loopkin_1st Marketplace for Kids Activity
32
Transcript of Loopkin_1st Marketplace for Kids Activity
Image: Google
If you Google,there are no instant booking services available
for kids meet ups/events.
3
Google�Search�
Playdate,�meet�ups,�etc�are�
commonly�used�search�words.�
But�there�are�no�instant�booking�
services�for�kid’s�activities.
Facebook�Networking�
It’s�possible�to�share�
informations�and�make�an�
online�community,�but�no�paid�
services�for�instant�playdate.�
Groupon�Discounts�
Usually�for�discounted�tickets�
for�Museums�and�zoos.�So�there�
are�limitations�on�finding�an�
event�nearby.
Aren’t�there�an
y�kid’s��
activities�I�can�b
ook�
instantly?
1st�Try 2nd�Try 3rd�Try
Image: Google
So,there are limitations to services such as
groupon, zoo, museum, etc.
Why is not having any instant online platform service for kid’s events a problem?
6
Mom’s�spends�over�60%�of�their�
time�on�raising�a�child�and�thinking�
about�kid’s�education.�Which�leaves�
about�12%�of�their�time�for�“Me�
Time”.�
Most�mom’s�needs�help�with�
planning�and�are�wasting�their�time�
searching�for�the�right�information.
Source:�Bureau�of�Labor�Statistics
“Which events should I takemy kid to this weekend?”
7
<When�Mom’s�Needs�Playdates�and�Events>��
• When�my�child�is�playing�by�himself/herself.��
• When�I�need�someone�to�look�after�my�kid�
so�I�can�go�to�the�gym.�
• When�I�want�to�shop�freely.�
• I�need�some�time�off�being�a�mom�
• Just�immigrated�so�don’t�have�any�family�or�
friends.�
Source:�2013-2015�USA-�Results�from�many�interviews�of�parents�living�in�NYC,�field�research,�brainstorming,�etc.�
“I need somebody to take care of my
kid just for few hours so I can run some errands.”
San Francisco, Jun. 2016
This is where Loopkin comes in!
Straws are fun!
I like it!
Put it over there!
How about this?
Mom,let‛s do something fun!
ONE SATURDAY AFTERNOONI need to think
of a new way to playwith my kid
huh...
I shoud check out Loopkin!
OK
Thanks for Booking
Straw Magic!
Finished Booking!
Running Out of Ideas to Play with Your Kid?LOOPKIN is the first platform based kid’s event service
1. 2.
3. 4.
10
What you could find via Loopkin:Fun and Easy Events and Playdates
Picnic�with�friends Movie�Night Party�Planning
Sports�with�friends Cooking Magic/Puppet�show
Source:�2013-2015�NYC-�Results�from�many�interviews�of�parents�living�in�NYC,�field�research,�brainstorming,�etc.�
11
Potencial Partners
YMCA�
Lots�of�customers�uses�YMCA�because�they�provide�lots�of�diverse�affordable��
priced�activities.
Book�Stores(Barnes&Noble)�
Kids�Spend�a�lot�of�time�in�
bookstores�especially�during�winter.
Nanny&Babysitter�Community�
Can�find�possible�full�time�Kin�Pros.
Online�Community��
Providing�information�and�tips�about��
parenting�and�online/offline�networking��
(Ex:�parkslopeparents.com).
By using Loopkin’s platform, you can instantly book
any nearby events.
1. Search your preferred place, date, and time for kid’s activities.
* We only service in Korea now , so, please search ‘Jeongja-dong’ to see the list.
2. Review a list of available unique events/activities nearby.
3. If you found a perfect one, check the details before booking the even for your kids.
Business Model (1)
Online Transaction
We take a 20% commission on each transaction.
13M $12
AVG FEE$120 per event
Events W/LoopkinTarget Market Share
$156M
REVENUE2016-2019
Offline Educational Workshops
Loopkin's Kids activity specialist programproviding Design Thinking driven kids activities.
Business Model (2)
Kin�Pro�Lab_Fast�Track(4-week)
+1M
240�pax/year,$400/per�person
�Kin�Pro�Lab_Advanced(16-week)
+2M
80�pax/year,�$2,000/per�person
19
• Both�cities�are�highly�populated�area,�therefore�it�is�possible��
����for�communities�to�develop�quickly.�
• Great�place�for�the�company�develop�and�branch�out.�
• Spends�lots�of�money�on�education/play.
NY�54K
By�starting�from�San�Fran/NY,�Loopkin�can�quickly�
branch�out�to�many�different�places�in�US.
**Serviceable�Population�ages�from�0-6
San�Fran�12K
Loopkin event in Korea
We help kids talking freely in a fun way!
Parents can take part in kids play event andempathize what they need and think,
What’s So Special About Loopkin’s Events?&
How Can We Trust The Event Hosts?
Kin Design Blast is based on Design Thinking process.
Design Thinking-driven kids activity
Understanding Brainstorming Prototyping Exchanging
*Kin Design Blast Process
Kids discuss about designing things together.
Can produce diverse and different ideas.
Physically create things to visualize ideas.
Exchange feedbacks and improve team’s idea.
* KDB=Kin Design Blast is the name of Loopkin’s Play/event program
What is Design Thinking?
**Founded by Stanford University
**Source: http://dschool.stanford.edu/redesigningtheater/the-design-thinking-process/
Instant Booking
Onsite/Phone Booking
Offline Pay Secured online Pay
Online Community
Search/Word-of-Mouth
Competitive Advantages
Hiring$$?
$$?
• Loopkin provides instant booking and secured payment.
LOOPKIN
Trust(Host profile, Activity Video, Reviews)
Trust??
Non-Authenticated Authenticated Hosts(ID, Interview, Quality)
Search/Word-of Mouth
Family Community
LOOPKIN
Hiring
How do I trust host?• Kids Event specialists at Loopkin are authenticated with ID, interview, and quality
of activities, and trainings before having kids events.• People can see video of events, reviews, and host profile before register.
Competitive Advantages
Hosts of kids activities are done with:• ID check, cell phone, email, SNS• Interview in person• Play quality screening by Loopkin expert.• Training Program
People can see: • Photos, Reviews of hosts/event from others• Video of the activity• Video and photos sending to guardian while
kids playing
Trust & Safety is our first priority.
Loopkin�help�foster�
creative�potential��
with�diverse�people.�
www.iloopkin.com/eng http://facebook.com/iloopkin
