The Startup Business Mindset

Installing a Sense Filter without Removing Creativity and Hope in Times of Economic Uncertainty

Updatesmallbusiness.com 2009

WHAT MAKES THE ENTREPRENEUR TICK? UPDATESMALLBUSINESS.COM

“…small businesses are also amainstay of the nation’s economicand social fabric. While they areresponsible for about half of U.S. GDP, they create between 60 and 80 percent of America’s net newjobs. They are also a fount ofinventiveness and innovation, aswell as the time-honored pathwayof immigrant success.” The Small Business Advocate December-January 2009

Entrepreneurial Motivators and TraitsCreativity, Independence, Freedom, Family, and Friends Money…sometimes… Greed Updatesmallbusiness.com

Obstacles to Entrepreneurial SuccessFear, lack of knowledge, indecision, lack of funds ….Greed and….More fear Updatesmallbusiness.com

Typical Entrepreneurial SolutionsCreativity, Independence, Freedom, Family, and Friends Money…sometimes… GreedSound familiar? It should, it is part of what makes an entrepreneur tick.Updatesmallbusiness.com

What has changed?The economy is terrorizing the hearts of many…..

And instilling massive fear

Immobilizing the EntrepreneurFear makes hurdles seem insurmountable. Fear creates doubt and indecision. Fear creates a narrow mindset; looking for safe, easy solutions in order to hang on to a dream. When the road gets narrow, it becomes easy to get swept up with the herd. It becomes easy to want magic bullet solutions. Updatesmallbusiness.com

The antidote to fearAction. Not herd action. Herd action is contrary to entrepreneurial thinking. The antidote to fear is informed decision making and then taking action. Updatesmallbusiness.com

Keeping Creativity in TactEntrepreneurs who are bent on taking action will find creative ways to get things done. They will evaluate the best use of their time and outsource tasks that are time intensive or require specific knowledge or expertise. They will not get bogged down by trying to do everything themselves. Updatesmallbusiness.com

Adding a sense filterCutting back but not shutting down. Deciding to grow your business while your competition is retreating. Spending your time, energy and money wisely. Updatesmallbusiness.com

Hope in Times of Economic UncertaintySquare One revisited again…..Creativity, Independence, Freedom, Family, and Friends Money…but no… Greed Updatesmallbusiness.com

Being the BossBeing the boss doesn’t mean being alone. You are not confined to a box. Being the boss means making smart decisions and being able to authorize actions. It means getting the help and information you need to do it right. Updatesmallbusiness.com

Sense and Creativity= new hope and new possibilities.Call today for small business advice and see how easy and affordable it is for your small business to compete in both on and off line worlds.

Updatesmallbusiness.com 877.265.6568