Location Company History Company Alliances Ownership Employees Fleet &Network Strategy The Concorde...
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Transcript of Location Company History Company Alliances Ownership Employees Fleet &Network Strategy The Concorde...
• Location • Company History• Company Alliances • Ownership• Employees• Fleet &Network Strategy• The Concorde • The Fleet
• Stock
• Financial History
• Awards
British Airways is the worlds largest international airlines.
BA has one of the largest fleets in Europe consisting of 340 planes.
BA is one of two airlines that has Concordes in its fleet.
BA has 535 destinations in 160 countries all over the world.
In the 2000 over 48 million people choose to fly on the 530,000 flights that it operated.
British Airways plays an important role in its country’s economy.
They fly most of the domestic flights in the United Kingdom.
The forerunner company, Aircraft Transport and Travel Limited, started in August of 1919.
In 1935 small airlines merged and became British Airways Limited.
In 1939 British Airways was nationalized by the Government.
British Airways has been scheduling international passenger & cargo services since 1946.
In 1979 the government started to sell its share in British Airways to overcome a deficit. In 1987 British Airways was completely privatized.
British Airways wants to form Global Alliance with other airlines.
This will increase their income by offering more destinations for flyers.
In 1999 British Airways joined the Oneworld Oneworld Alliance.Alliance.
British Airways joined with:
British Airways wants to form Global Alliance with other airlines.
This will increase their income by offering more destinations for flyers.
In 1999 British Airways joined the Oneworld Oneworld Alliance.Alliance.
British Airways joined with:
American Airlines
Qantas *
Canadian Airlines
Cathy Pacific*British Airways and Qantas operate as one airline on certain flights.
Agreements outside Agreements outside OneworldOneworld
Code sharing agreements. Air Mauritius
American West
Crossair
Emirates
LOT Polish Air
Malve
British Airways Franchises
GB Airway
Brymon
British Regional Airlines
British Airways Owns: 100% of
Brymon
City Flyer Express
Airmiles Travel Promotions Ltd
Deutsche
25% of Quantus
9% of Iberia
18% of Comair
EMPLOYEES The motivation and commitment of employees is the
key to success of British Airways.
British Airways promotes equal opportunity employment in all areas.
About 65,000 persons were employed by British Airways and its Affiliates.
British Airways encourage employee ownership in the Company.
66% of the British Airway’s employees own 3.4% of the company’s shares. (as of January 2001).
NEW STRATEGY To reduce exposure to unprofitable markets.
To strengthen our position in profitable markets.
This new strategy is supported by investment that will improve comfort and service to restore competitive edge.
Changes in Fleet Deployment Cancellation of the worst performing routes.
Focus more on core business routes.
Better co-ordination with affiliates (CityFlyer).
Focus on changing fleet to more efficient aircraft (replace 747 with smaller 777). More seats at the same unit cost.
Boeing 777
The Concorde is the only commercial aircraft that can break the sound barrier.
The Concorde is the pride of British Airways.
Only one other airline has the Concorde in its fleet.
Flagship of the British Airways Fleet
Cruising speed:
1,336 mph or Mach 2 at 55,000 ft.
Length:
203 ft 9 ins (62.1 m)
Wingspan:
83 ft 8 ins (25.5 m)
Fuel capacity:
26,286 Imperial gallons
Fuel consumption:
5,638 Imperial gallons There are presently 7 concords in the fleet
BOEING PLANESBOEING PLANES
747-200
747-400
777
767-300
757-200
The Boeing 737 series.
AIRBUS PLANESAIRBUS PLANES
A318
A319
A320
TOTAL = 230Future deliveries – (7) 777
TOTAL = 29
Future deliveries - 52
British Airways has been buying new and more economical aircraft to improve its fleet. It is disposing of old aircraft in its Boeing fleet.
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11-Sep-00 18-Sep-00 18-Nov-00
18-Dec-00 18-Jan-01 18-Feb-01
18-Mar-01 18-Apr-01 10-May-01
Stock Prices
The highest point was in January and I gained $2,668.
On the tenth of may I had $10,155. I gained $155.
1-Sep-00 18-Sep-00 18-Nov-00 18-Dec-00 18-Jan-01 18-Feb-01 18-Mar-01 18-Apr-01 10-May-01$10,000 $8,410 $10,881 $11,968 $12,668 $12,215 $9,726 $10,505 $10,155
2000 1999 1998 1997 1996Profits(after taxes) -£10 £206 £447 £550 £473
Fixed Assets £10,149 £9,776 £8,479 £7,276 £7,217
British Airways Financial Statistics(in millions)
British Ariways Profits (After Taxes)
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British Airway is continually trying to trim costs, expand their markets, and improve services. Therefore this is a good company that could experience growth in the future.
26 Awards in 2000
Airline of the Year – Flight Centre
Best Airline to South America – Travel Trade Gazzette
Best Airline to Europe - Travel Trade Gazzette
Best European Airline – Travel Weekly
Best Airline for in-flight Services - ‘Travel in Business’
Gold Award for Best Corporate Commercial - Television Advertising Award