Local Units of GovernmentLocal Units of GovernmentCommunications Sub-Group Communications Sub-Group

Local Units of GovernmentLocal Units of GovernmentCommunications Sub-Group Communications Sub-Group

Michigan Department ofInformation Technology

Office of TechnologyPartnerships

Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

2Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

CommunicationsCommunications Sub-Group Sub-Group

Mission What We’ve Accomplished Where We’re At Now Next Steps

3Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

CommunicationsCommunications Sub-Group Mission Sub-Group Mission

To provide a forum for effective communications in the area of information technology between the Federal Government, State of MI and the local units of government (counties, cities, townships, villages).

4Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

What We’ve AccomplishedWhat We’ve Accomplished Communications Sub-Group Communications Sub-Group

Identified issues/solutions Reviewed literature on “Joined Up Government” Identified deliverables in already Joined up Govt Met with DIT Communications Director Began scaffolding what it means to be ‘Join Up’ Began identifying where communications fits Met with the Security and Website sub groups

5Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

Top 6 High Level IssuesTop 6 High Level Issues

Marketing Challenge-No matter what, the challenge is how do we get the word out

Create a “dynamic” website for the forum A Web site and e-mail are both needed to start

communications due to the fact that only 29% have websites

Notify locals of grant availability Share security alerts Create a seamless system between local, state,

federal governments and an e-look that is consistent.

6Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

Marketing SolutionsMarketing Solutions

Utilize MAGCU existing vehicles

(www.magcu.org) Raise awareness via speeches to existing

organizations (Digital Summit) Press Releases Work to create a Web Site or List Serve via DIT’s

Communication Dept. Provide tool or application to the locals

7Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

Create Dynamic Website Create Dynamic Website SolutionsSolutions

To Have a voluntary system on a weekly or monthly basis for articles to be submitted. Stick to the schedule

Segregate communications General Postings, best practices, job postings, news, provide security information

Communicate on articles of interest, Wireless, etc, by various areas

Pull from existing technology articles, scan newspapers, etc, Have an Awards Section, a Standards Section, a Research Section

Have subject matter approaches: Networking, Applications, Cell Phones, VoiP with contact name and numbers

Provide information on state initiatives, interagency approaches

8Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

A Web site and E-mail are both A Web site and E-mail are both needed to start - Solutionsneeded to start - Solutions

Describe the advantages a website brings now and for the future

Work through the county structures as local sites are being brought up

Establish the communications process to be used initially with the locals while sites are being developed. Collaborate with the MTA and MML and other stakeholders in this process.

9Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

Notification of grant Notification of grant availability- Solutionsavailability- Solutions

Post grants as well as deadlines Need resource to search, find and post grants

10Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

Security alerts- Issues & Solutions

Issues Business practices as it relates to security Virus Alerts for the industry

Solution Work with the Security Sub-Group

11Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

Having a seamless system-Having a seamless system-SolutionsSolutions

Incorporate properties on the web site for locals that are fresh, informative, entertaining

Have a Question and Answer Section, “How do I?” Look at standards, naming conventions,

nomenclature

12Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

Where We’re At NowWhere We’re At Now Communications Sub-Group Communications Sub-Group

Defining existing vehicles for marketing & linking Brainstorming with DIT Communications Dept Piecing together information for prioritization of

communications goals Creating visual frameworks to build forward

Putting this vision into a context that adds detail

13Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

Next StepsNext Steps Communications Sub-Group Communications Sub-Group

Identify stakeholders Further define Interoperability and Integration Develop an interim communications strategy, via

e-mail, until all sites are up and running Explore existing standards Obtain executive “buy in” and establish a

framework describing our planned approach to working collaboratively

Work on developing a governance model

14Know the Client • Own the Problem • Share the SolutionKnow the Client • Own the Problem • Share the Solution

Communication Communication ConnectionsConnections

National Electronic Commerce Coordinating Council (NECCC) and its: vision, governance, architecture and stakeholders focus . http://www.ec3.org/Work/WGHome.htm

Other Links of interest: Australia has “joined up” its government: http://www.lgconnect.gov.au/

(XBI) Cross Boundary Integration-Strategies for Success

http://www.ec3.org/Downloads/2003/XBI_Report.pdf