LOCA Conference 2018 Introduction
Transcript of LOCA Conference 2018 Introduction
GUIDE
LOCATION TECHNOLOGY, MARKETING & SERVICE
Connecting the real and online worlds IT- and Marketing-Solutions in RETAIL & Logistics
12-13 April 2018, BMW Welt Munich
European conference hosted by international Location Based Marketing Association
Retail, logistics, travel & aviation – these are the industries which are currently focusing on location-based technologies and services. This intersection is where the LOCA conference is happening. It gives all stakeholders the possibility to exchange their experiences and the chance to learn from other industries. This cross-industry approach makes LOCA to a worldwide unique event.
Video of LOCA Conference 15th and 16th February 2017
RetailLoco in Atlanta is a one day event that will deliver insights and trends on the latest mobile and location-based tools and techniques for retailers. The event will feature keynote speakers, panels on indoor location, proximity-based payments, in-store digital signage, push notifications, metrics / analytics, and more.
The Location Based Marketing Association is an international group dedicated to fostering research, education and collaborative innovation at the intersection of people, places and media. Our goal is to educate, share best practices, establish guidelines for growth and to promote the services of member companies to brands and other content-related providers. 850 members of the LBMA include retailers, agencies, advertisers, media buyers, software and services providers and wireless companies.
www.retaillo.cowww.thelbma.org
Global: http://www.thelbma.com
Members LBMA:
SUPPORTER
GFM NACHRICHTEN I Publisher
Compendium This compendium is publishedsemi-annual. Companies displaydifferent solutions. This magazine(10.000 copies) is being publishedup to 6 months in print and offlinechannels. It as well is available ondifferent trade shows. Ads withother publishers improvecoverage.
www.gfm-nachrichten.de
Last version ePaper:https://issuu.com/gfm-nachrichten/docs/kompendium-location-epaper
DACH International
350 2017
Attendees: 2018 550CEO
„Great conference. Great inputabout location options. I enjoyed myvisit to Germany. “Magnus Melander, Sweden
FACTS
Marketing Manager Business / Sales Manager
71%Visitor DACH
2017 29%International Attendees
TOPICSProgram topicsApril 12-13, 2018
Location Technology, Marketing &
Services
Supply & Logistics
Management
Connect eCommerce
POS
LOCAL Search
Tracking & Navigation
PaymentSolutions
DataPrivacy
Beacons / Sensor
etc.
MarketingOptions
Smart Cities
POI
RETAIL Solutions
In IT
12 - 13DAY 1BMW WeltApril 12, 2018
DAY 2LOCA Live at PartnersApril 13, 2018all tours will be reached with our provided car shuttle service
Tour B to Microsoft OFFICE with partner
Tour CRetail I LogIstikINNOVATION (ADVANTECH 2017)
Tour D
Tour A (PAYBACK I REAL MARKT 2017)
Tour E
DAY 1 I BMW Welt DAY IConference-AgendaApril 12, 2018
The international conference on location technology and services provides the possibility of global exchange for all stakeholders in the ecosystem. Established as an event in 2012 in North America (Chicago) und Asia (Singapore), the LOCA conference Europe is the strongest meeting magnet in Munich.
BE A PART
Call for Interest
20-11-17
Location Service & Technology ConferenceRetail, Logistics and Travel/Aviation
BMW Welt Conference Centre
DAY 2 I LOCA Live at Partners DAY II
The 2nd day of the LOCA Conference is organized and held at three different partners companies.
The tour at each partner is about 2 hours long and takes place 3 time a day.
Between each tour there will be a shuttle service that brings you to your next tour.
AgendaApril 13, 2018
3-4 Tour-
SessionsLOCA Live
Key-Partner
EUROPE & DACHBeste digitale Location Kampagne und Lösung unterEinsatz von technologien. Innovative Ideen im EinsatzWarenwirtschaft, Store-Konzepte, Enterprise-Solutions und der Kundendialog werdenbewertet.
SPONSOR
IT
Best of digital LOCATION Technology, Marketing and Service
Martin WildMedia Saturn Holding
Belinda BelgerMigrosGenossenschaft
Marco PannickeCHEP Deutschland
The Jury
NightSpeaker Dinner I Night Event Award
Speaker Dinner
The LOCA night event start earlyin the evening with the dinnerand exclusive speaker, afterwards, the party will start, with an American lifestyle pubatmosphere, and the „Digital Location Heroes“ awards will begiven.
Focus Communication
LOCA addresses 950 journalists, who are using the medium GFM Nachrichten as a preferredinformation source. Together with speakers and sponsors, we deliver edited content. Theyare actively supported in communicating their topics by press articles, online newsletters and by expert articles for print and online written by GFM Nachrichten.
Print: 66,000 readers
Online: 19,400 readers
LOCA-Sponsor in GFM NACHRICHTEN I Kompendium
09.01.2017 LOCA-special-issue with articles (incl. Small until BIG sponsoring packages)
PRESENCE
+15% ATTENTION
Extract of published articles about LOCAThe media-, brand-, retail-
, IT-, and mobile-industry is broadly informing you on subject areas like mobile business, digital commerce and location service and technology
VIP Ticket
Early Bird Ticket
690 EUR*incl. LOCA Live
4.500 EUR*
17.500 -15.000 EUR*
890 EUR*incl. LOCA Live
• 30 min. opening keynote, plus panel speakerplacement
• 20 min. speakerslot at LOCA Live
• Your logo on the Webseite and print
• Your logo at thenetworking area
• 20 tickets for theconference
• 10 tickets for the eveningevent
• Lounge networking spacefor you and yourcustomers, 20 sqm
• Newsletter advertising• 2 pages print ad/
advertorial at LOCA specialissue
• Logo sponsoring of onepanel
• List of attendees of theconference with contactdetails
• Your logo on the Webseite• Your logo at the networking area• Lounge networking space for you and
your customers, 6 sqm• 1/2 side Print ad / advertorial in GFM
Nachrichten Kompendium
*Please notice: All service read at sponsor registerfactsheet
Regular Ticket
990 EUR*incl. LOCA Live & Night Events I Dinner
70 EUR*(only 2nd day)
LOCA Live Ticket
2-Day Sponsoring
Partner-Sponsoring(+LOCA live day)
Wall-CoffeeSponsoring
6.500 EUR*
TicketsApril 12th & 13th 2018
SponsoringLOCA Conference 2018
Speakers DinnerSponsoring
7.500 EUR*
2.800 EUR*
1-Day Sponsoring BMW Welt
BOARD
CARSTEN SZAMEITATRegion Director LBMA DACH
ASIF KHANPresident & Founder LBMA Global
CHRISTIAN GEISSENDÖRFERCEO & Founder Yoose
MICHAEL EICHHORNDirector Digital PoS and PAY, PAYBACK GmbH
MAGNUS MELANDERWBIRD AB, Evothing, Square Publishing & M2M Forum
DR. KATHRIN SCHÜRMANNLawyer, SchürmannWolschendorf Dreyer Rechtsanwälte
THOMAS HINTERLEITHNERCEO, LOC-Place
ErdingGER
TorontoCA
SingapurSG
MunichGER
StockholmSE
BerlinGER
ViennaAT
Asif KhanPresident LBMALOCA Conference Atlanta
Carsten Szameitat Chairman LBMA [email protected]
Eveylne Schmid [email protected]
Location Based Marketing Assiocation (LBMA)Conference & award holders
Coordination-Team:
Angelique SzameitatEvent Executive & [email protected]. +49 (0)8122 - 955 625
Joel PätkauEvent [email protected]. +49 (0)8122 - 955 625
Maximilian FeiglCommunication & Advertorials GFM Nachrichten [email protected]. +49 (0)8122 - 955 625
Please notice:Call for PaperI Interest: until November 30th 2017
CONTACTConference informationwww.loca-conference.com
VenueBMW WeltAm Olympiapark 180809 Munich
TimeThursday, April 12th 2018 I BMW Welt9 am – 6:30 pm, panel sessions & exhibition8 pm – 11 pm, evening event
Friday, April 13th 2018 I LOCA Live at Partners10 am – 6 pm, tours & workshops
Journeywww.bmw-welt.com/travel
LOCA Conference Europe Sponsoring & Conference
Vanessa [email protected]. +49 (0)8122 - 955 625