Liz Goodgold - Lunch & Learn September 22, 2017
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How to Create a Killer-Good Brand Name Liz Goodgold 1
Transcript of Liz Goodgold - Lunch & Learn September 22, 2017
How to Create a Killer-Good Brand Name
Liz Goodgold
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#KillerGoodNaming@lizgoodgold
What Went Wrong?
• Loóza
• Country Clutter
• Upscale
• Step Back
• Danger
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Really?
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Naming Architechture
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Naming Architechture
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The Rx Pain
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Hungry for a Name?
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Intellectual Property Mumbo Jumbo
• Blah, blah, blah, blah, ………………………………………………………………….
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Trouble Ahead• http://www.penisland.net
• www.billlloyd.com
• http://www.whorepresents.com
• http://www.molestationnursery.com
• http://www.therapistfinder.com
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7 Deadly Sins of Naming
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