LiuJo Proposal USA 05212012

8/13/2019 LiuJo Proposal USA 05212012

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Selling in the U.S.A. through Alliance Exports, LLC A Summary:

Your company is invited to read through this brief presentation in order to let us knowyour preferred strategy to sell across the U.S.A.Based on your feedback, Alliance will lay out a proper business/marketing plan focused

upon the option you have chosen

1.0 Branding across the U.S.A. (Positioning)

Do you want to retail? If so at what level? High End? Mid Tier? Low end?

Suggested Strategy: opening a minimum of 10 retail stores across the U.S.A. in key areasbased on your Brand Preferred Positioning. Gross Profits of about $1M per store on year#1 are envisioned.

We can access and open your stores in the following Malls/Shopping Plazas:

Westfield Simon - The Mills, and more.

The information contained herein is the property of Alliance Exports, LLC.No portion of this data shall be released, used or duplicated without specific written consent from Alliance Exports,LLC.


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( a ) High-end Retail Package

Sample Competitors Stores:

Hollister

Abercrombie&Fitch

Budget required: ($600,000 to $750,000 including Store design and setup, Staff,marketing/promotion)

Gross Sales Projection (year #1): $1M



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( b ) Medium Tier Package

Sample Competitors Stores:

Forever 21

H&M

Budget required: (300,000 - 450,000including Store design and setup, Staff,marketing/promotion)

Gross Sales Projection (year #1): $800,000.00



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( c ) Low End Package

Sample Competitors:

Torrid

Budget required: (100,000 - $250,000 including Store design and setup, Staff,marketing/promotion)

Gross Sales Projection: (year #1): $600,000.00



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2.0 Wholesale across the U.S.A. (Trading)

Do you want to wholesale? How do you want to sell your product?

Suggested Strategy: Alliance can wholesale to multiple retailers throughout the U.S.A.such as Marmaxx (Marshalls TJ Maxx) Sports Authority - Ross Citi Trends Fallas.

Example of Projected sales (these numbers are very conservative and generic, we preferto stay low until we will develop the proper business plan):

Example 1:

Citi Trends: 150 locations across the country. 5 out of 20 Style selected. 150 x 5 stylesout of 20 styles. For each 5 they are ordering a minimum of 24 units x 1 color x 5styles = 120 units. 120 units x 150 stores = 18,000 units. If the average cost is $4.00 -$0.60 (15% Alliance Exports commission) = $3.40. 18,000 units x $3.40 = $61,200wholesale cost out of your initial investment

Marmaxx: 1,753 locations across the country. 5 out of 20 styles selected. 1,753 x 5 stylesout of 20 styles. For each 5 they are ordering a minimum of 24 units x 1 color x 5 styles= 120 units. 120 x 1,753 stores = 210,360 units. If the average cost is $4.00 - $0.60 (15%Alliance Exports commission) = $3.40. 210,360 units x $3.40 = $715,224 wholesale costout of your initial investment



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LiuJo Proposal USA 05212012

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