Linkin Training Manual

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Atlas Atlas Internation Internation al al Training Presentation, Training Presentation, 2009 2009

Transcript of Linkin Training Manual

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Atlas Atlas InternationalInternationalTraining Presentation, 2009Training Presentation, 2009

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ContentContent

This training is split into three main This training is split into three main areas:areas:

1.1. An explanation about who is ATLAS An explanation about who is ATLAS INTERNATIONAL and its historyINTERNATIONAL and its history

1.1. How do you sell property and make some How do you sell property and make some money?! money?!

2.2. Where do we sell and a brief overviewWhere do we sell and a brief overview

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Part OnePart One: Who is Atlas and who : Who is Atlas and who represents us? represents us?

Since 1977 when the Atlas Group of companies was founded, the Atlas Since 1977 when the Atlas Group of companies was founded, the Atlas philosophy has always been the same. To offer the widest possible range of philosophy has always been the same. To offer the widest possible range of services available, to our clients who are purchasing property abroad.services available, to our clients who are purchasing property abroad.

Atlas, now has over a 30 year history, and in that time has dealt with more than Atlas, now has over a 30 year history, and in that time has dealt with more than 70,000 clients who have trusted us to be their friend in the beautiful 70,000 clients who have trusted us to be their friend in the beautiful Mediterranean. Mediterranean.

Throughout the years we have become one of the largest and most respected Throughout the years we have become one of the largest and most respected overseas property companies operating in the overseas property market. overseas property companies operating in the overseas property market.

Our business has traditionally involved selling properties in Spain, however over Our business has traditionally involved selling properties in Spain, however over the last two years we have seen the Atlas Group expand to different foreign the last two years we have seen the Atlas Group expand to different foreign territoriesterritories..

SPAINSPAIN CYPRUSCYPRUS GREEK ISLANDSGREEK ISLANDS TURKEYTURKEY ITALYITALY CALIFORNIA/LAS VEGASCALIFORNIA/LAS VEGAS BELIZEBELIZE

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Atlas International GroupAtlas International Group

Jim StockdaleChairman

Olivia Stockdale Amy StockdaleJames Stockdale

Managing DirectorAtlas International UKIberian International

Managing DirectorAtlas US

Managing DirectorPriority Marketing

Resale Espana

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Atlas RepresentationWith representatives in many countries, Atlas International offers a simplified buying process that starts in the individuals home country.

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The Atlas GroupThe Atlas Group We pride ourselves on 5 Star service and have worked hard to offer every We pride ourselves on 5 Star service and have worked hard to offer every

service to the client who is purchasing a property through us. Therefore, service to the client who is purchasing a property through us. Therefore, within the group we can offer the following services:within the group we can offer the following services:

FurnitureFurniture

Atlas Group HotelsAtlas Group Hotels

Atlas InsuranceAtlas Insurance

Atlas International Client Care CentreAtlas International Client Care Centre

Atlas Moving inAtlas Moving in

Atlastax InternationalAtlastax International

Property Management ServicesProperty Management Services

AIB TechnicalAIB Technical

Atlas FXAtlas FX

Atlas ResalesAtlas Resales

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Part Two:Part Two: How can we sell? How can we sell?

“As an Atlas International Agent you are not actually selling a property but a

lifestyle and our company. From that sale you are selling an inspection

trip……nothing more”

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How can we sell……cont.How can we sell……cont.

• The Atlas model and business in general (especially domestic Real Estate Markets) is very different to that of what you are used to

• Whatever they see in your own country I am 99% sure they will not end up purchasing that particular property

• Your aim is to get the client over to the relevant country once they have confirmed they have the money in place

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How can we sell……cont.How can we sell……cont.

• Inspection tripsInspection trips– Subsidised trip for

the client• Client pays for flight

and Atlas pays for the rest

– Gets to see all the range

– Can maintain control of the trip

– Best way to deal with all departments

• Go DirectsGo Directs– Can occur while client

on holiday or on business

– Very risky– Can only see a small

amount of stock at one time

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How can we sell……cont.How can we sell……cont.

• We will provide you with free marketing literature– Downloadable brochures in English (or Hindi if

requested)– Property details about every property available (In

Hindi if requested)• We will provide you free of charge, technology

that will help you sell– Website– Intranet– Database– Shopping site

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Part three:Part three: Where do we sell? Where do we sell?

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Our Markets?Our Markets?• Spain:

The average Spanish Property has risen by more than 175% over the last 10 years, The average Spanish Property has risen by more than 175% over the last 10 years, with experts predicting a strong increase over the next 20 years.with experts predicting a strong increase over the next 20 years.

CyprusCyprus:: Has seen a consistent rise in property prices (18% in 2006 and 19% in 2007)Has seen a consistent rise in property prices (18% in 2006 and 19% in 2007) Rental yield of 5% as an averageRental yield of 5% as an average

TurkeyTurkey:: Double Digit growth for the last 2 yearsDouble Digit growth for the last 2 years Annual rental yields of over 7% as an averageAnnual rental yields of over 7% as an average

ItalyItaly Predicted 10% rise this year and Calabria is to become the new Mediterranean Predicted 10% rise this year and Calabria is to become the new Mediterranean

hotspot hotspot

Greek IslandsGreek Islands 214% increase between 1996 and 2006 and still rising214% increase between 1996 and 2006 and still rising

BelizeBelize Prices have increased 4 to 5 times in the last four years from approximatley $1,000 for Prices have increased 4 to 5 times in the last four years from approximatley $1,000 for

a frontage foot to over $5,000a frontage foot to over $5,000

Costa RicaCosta Rica Rental yields of up to 10%Rental yields of up to 10% Very cheap land value so cheap for m2 Very cheap land value so cheap for m2

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Our very own facts and figures…..Our very own facts and figures…..

• 492 Different styles of property for sale

• A choice of nearly 6,500 actual properties

• An average sale price of £181,000/€228,000

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Our very own facts and figures……Our very own facts and figures……

• Our lowest priced property is

• Our highest priced property is

• Our lowest cost per m2 is

• Our highest cost per m2 is

£28,000 / €32,240

£2.5m/€3.15m

£289m2/€364m2

£10,460m2/€13,179m2

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Current offersCurrent offers (as at May 2009)(as at May 2009)

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ConclusionConclusion

• In a specialised market Atlas International have led from the front for over 30 years.

• They offer a superb opportunity to anyone who wants to start in a new industry or who wants to merge an overseas property division into an existing business set up

• Let us help you grow your own business while having fun and making money at the same time.

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