LinkedIn Profile Tips - Your Profile from Top to Toe
-
Upload
theprofilecompany -
Category
Presentations & Public Speaking
-
view
53 -
download
0
Transcript of LinkedIn Profile Tips - Your Profile from Top to Toe
![Page 1: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/1.jpg)
TheProfile.Company
Your LinkedIn ProfileFrom Top to Toe By Naomi
Johnson
![Page 2: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/2.jpg)
1 Headline
A Good Headline: Provokes curiosity Starts a conversation Gives a good overview Includes key search words Says something personal
about you
TheProfile.Compa
ny
![Page 3: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/3.jpg)
2 Summary
A Good Summary: Speaks directly to your
audience(s) Outlines the problems of
your prospects Educates the prospect and
raises awareness for your solution
Establishes your credibility as an expert
Shares what you do Ties all the loose ends
together
TheProfile.Compa
ny
![Page 4: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/4.jpg)
TheProfile.Company
3 Rich Content Media
Good Rich Media Content: Include testimonials,
interviews, presentations, book excerpts, examples of work, and visuals of products
Provide a valuable inside view of the company, and allow your prospect to spend time with you, building ‘know, like, trust’
Educate your prospect on how to buy
Add a call to action
TheProfile.Compa
ny
![Page 5: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/5.jpg)
4 Experience
Your experience should: Tell the story of how you
ended up doing what you’re doing today
Establish your credibility Give an insight into who you
are, and what motivates you Provide the viewer with a
knowledge of the industries you’ve experience in
TheProfile.Compa
nyTheProfile.Company
![Page 6: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/6.jpg)
5 Education
Your education should: Justify why you’re the expert Put extra clout behind what
you have to say Let people know you have
training in a particular strategy or methodology
TheProfile.Company
![Page 7: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/7.jpg)
6 Projects
Your project should: Provide a unique insight into
your interests and affiliations Let people know what you are
thinking Draw attention to activities or
events people can get involved in
TheProfile.Compa
ny
![Page 8: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/8.jpg)
7 Advice for Contacting
Advice for Contacting: Inform your prospect about
the best way to get in touch with you
Manage your prospect’s expectations about when you are likely to reply
TheProfile.Company
![Page 9: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/9.jpg)
8 Voluntary
Your Voluntary Experience: Gives an insight into what you
care about and hold important
Increases visibility of the charity
Lets people know how they might collaborate with you
Give context to the conversation so that people are confident to reach out
TheProfile.Compa
ny
![Page 10: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/10.jpg)
9 Interests
Including your Interests: Adds personality and makes
you a 3-dimensional person Allows your prospects to build
‘know, like and trust’ with you Can provide common ground
to establish a new relationship
TheProfile.Compa
ny
![Page 11: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/11.jpg)
10 Publications
Using the Influencer Platform Drive extra traffic to blogs
and publications you’ve been featured in
Feature your book and news articles you’ve been featured in, or reports you’ve written
TheProfile.Compa
ny
![Page 12: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/12.jpg)
11 Influencer Platform
Using the Influencer Platform Share your unique take and
point of view Get on your soap box and find
like-minded people Post valuable content in
groups to start conversations. Make sure that the information is authentic
TheProfile.Company
![Page 13: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/13.jpg)
About: • Founder of TheProfile.Company
• Author of ‘What to Put on Your LinkedIn Profile’ & ‘Grassroots to Green Shoots’
• Written profiles for individuals in Canon, Asda, Oracle, Facebook, Coca-Cola
• Ran the ‘Rock Your Profile’ stand at LinkedIn’s annual EMEA conference Talent Connect twice, plus Social RecruitIn
Expert LinkedIn Profile Writer How to Get Leads and What To Do With Them
Author | Speaker | Sugar-Free Vegan
TheProfile.Company
![Page 14: LinkedIn Profile Tips - Your Profile from Top to Toe](https://reader035.fdocuments.in/reader035/viewer/2022062820/58a9a8571a28ab9c758b5073/html5/thumbnails/14.jpg)