LinkedIn LIVE Coaching Workshop Part 1

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LinkedIn Live A Hands-On Workshop Presented by Nykky McCarley for Maricopa Workforce Connections December 7, 2012

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Part 1 of 4 LinkedIn Coaching Workshop conducted at Maricopa Workforce Connections in Phoenix, AZ. Presented by Nykky McCarley, LinkedIn Coach. Topics covered: Creating Profiles, Improving Profiles, Recommendations & Endorsements, Making Connections, Strategic Headlines & Summaries, & Tips & Tricks. Also, advice for positioning your profile for a career transition.

Transcript of LinkedIn LIVE Coaching Workshop Part 1

Page 1: LinkedIn LIVE Coaching Workshop Part 1

LinkedIn Live A Hands-On Workshop

Presented by Nykky McCarley for Maricopa Workforce Connections December 7, 2012

Page 2: LinkedIn LIVE Coaching Workshop Part 1

Personal Recently moved to Phoenix from Chicago

Background Corporate Engineering Manager at a Fortune 500 diversified health care company, strategically leading a team of 9 & managing a $3 million budget

Owner, Future State Vision Consultancy Energetically engaging individuals in co-creating a plan for their future, assisting them in connecting the dots from where they are to where they want to be; currently earning life coaching certification

Volunteer Work   LinkedIn Coach & Keynote Speaker at Career Connectors   Board Member for ISPE GLC   Advisory Board Member for MEM Program at Northwestern University (NU)   Membership Committee, NU Club of Phoenix

©2012  Nycletha  McCarley    All  rights  reserved.    

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h$p://youtu.be/0eUeL3n7fDs  ©2012  Nycletha  McCarley    All  rights  reserved.    

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Jobvite Social Recruiting Survey Results 2012

  Social recruiting tactics have changed the business of hiring

  Social recruiting is on the rise

  Recruiters continue to retain higher quality candidates through social networks 0%  

20%  

40%  

60%  

80%  

100%  

Recruiters  use  or  plan  to  use  Social  RecruiDng  

Recruiters  saw  an  

increase  in  candidate  quality  

Successfully  hired  a  

candidate  through  Social  

RecruiDng  

Recruiters  have  seen  a  sustained  increase  in  employee  referrals  

©2012  Nycletha  McCarley    All  rights  reserved.    

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LinkedIn is nearly universal in recruiting efforts

  Social Media has quickly become a dominant force for companies to find & hire quality talent. It has become an essential avenue for recruiters to successfully compete in the war for talent.

Jobvite Social Recruiting Survey Results 2012

Survey taken amongst 1,000 HR & Recruiting Professionals

Q. Which of the following social networks or social media do you or your company use, or plan to use, for recruiting?

©2012  Nycletha  McCarley    All  rights  reserved.    

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73% of recruiters have successfully hired a candidate

who was identified or introduced through a social network or social

media

  89% have made a hire thru LinkedIn   26% through Facebook   15% through Twitter

©2012  Nycletha  McCarley    All  rights  reserved.    

6  Jobvite  Social  RecruiDng  Survey  Results  2012  

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86% of recruiters are

likely to look

at social profiles

©2012  Nycletha  McCarley    All  rights  reserved.    

7  Jobvite  Social  RecruiDng  Survey  Results  2012  

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  Understand LinkedIn & why it is important in landing your new career

  Launch or update profiles in LinkedIn

  Make connections with colleagues & friends

  Recommendations & endorsements in LinkedIn

  Dos & Don’ts

  Use job search tools in LinkedIn

©2012  Nycletha  McCarley    All  rights  reserved.    

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Part 1 LinkedIn Overview

Part 2 Creating a LinkedIn Profile

Part 3 Improving the LinkedIn Profile

Part 4 Using LinkedIn Job Search Tools

Additional Resources

©2012  Nycletha  McCarley    All  rights  reserved.    

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Part 1 LinkedIn Overview

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  Largest professional network helping people share & find opportunities every day

  Founded in 2002; Launched in 2003

  As of Nov 2012, LI announced 187 million members, in more than 200 countries & territories

  About 44% of the users are in the US   Two members join ~ every second

  Over 1.2 million interests groups, where jobs are frequently posted

©2012  Nycletha  McCarley    All  rights  reserved.    

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©2012  Nycletha  McCarley    All  rights  reserved.    

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  Control one of the top search results for your name   Find & be introduced to hiring managers   Be found for business opportunities

  Create & collaborate on projects, gather data, share files, solve problems

  Gain new insights from discussions   Discover inside connections   Maintain authentic relationships