1. Part Deux

2. LinkedIn Groups 3. Groups Purpose LinkedIn Groups allows group organizations to extend their brands reach and strengthen the brand with existing users by providing additional value through LinkedIns features. http://learn.linkedin.com/groups/ 4. LinkedIn Group Features

Better and more complete indexes for finding relevant groups in LinkedIn

5. Group home page 6. Discussion forums 7. Job boards 8. Group updates 9. Search able membership roster 10. E-Mail digests 11. Expanded group management utilities 12. Individual member settings for group e-mail 13. Maximizing your Group's Visibility

Create a succinct but descriptiveoverview for group profile

14. Include an easily identifiable logo 15. Use discussions to stimulate ideas and interest in the group 16. If applicable, encourage effective use of the Jobs forum 17. Encourage members to complete their own LinkedIn profiles 18. Use the News section to promote group and member's activities and accomplishments 19. Create links to associated and relevant sites 20. Ask for reciprocal links from associated sites 21.

Requirements for Group Success

Diversity of members

22. Members that want to participate. 23. Humor, and some fun. 24. Willingness to group (form a team) 25. Active Management 26. Clarity of vision for the group 27. Strict rules regarding empty postings (recruiting, mlm, etc) 28. Daily management of members. 29. Scam watch 30. Trust in the managers. Simon Hamer, Social Media Management http://en-gb.facebook.com/people/Simon-Hamer/1502347831 31. Create A Group 32. 33. 34. Creating Group Content 35. 36. 37. 38. 39. 40. Membership and Management 41. 42. 43. 44. LinkedIn Sites

http:// www.linkedin.com

45. http://blog.linkedin.com 46. http:// www.linkedintelligence.com 47. http://linkedin.pbwiki.com 48. http://stumbleupon.com/tag/linkedin/ 49. http://www.linkedin.com/in/tomrogers