LinkedIn for Leads
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Online Marketing Company Find out more about Ajax Union: www.ajaxunion.com Follow Us On Twitter: twitter.com/ajaxunion Like On Facebook: www.facebook.com/ajaxunion Connect On Linkedin: www.linkedin.com/companies/ajax-union Call Ajax Union: 800-594-0444
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How to Generate Leads with Linkedin Optimize Your LinkedIn Profile Get more recommendations and endorsements Creating a Connection Strategy Maintaining a Linkedin Company Page The Secrets of Linkedin Premium.
Transcript of LinkedIn for Leads
Online Marketing CompanyFind out more about Ajax Union: www.ajaxunion.com
Follow Us On Twitter: twitter.com/ajaxunion
Like On Facebook: www.facebook.com/ajaxunion
Connect On Linkedin: www.linkedin.com/companies/ajax-union
Call Ajax Union: 800-594-0444
Joe Apfelbaum – Internet Marketing Guru
Follow Joe on Twitter: @joeapfelbaum
Friend Joe on Facebook: facebook.com/joeapfelbaum
Connect With Joe on Linkedin: http://www.linkedin.com/in/joeapfelbaum
LinkedIn Turns Ten
Source: http://ourstory.linkedin.com
LinkedIn History & Stats
• LinkedIn's founders are Reid Hoffman, Allen Blue, Konstantin Guericke, Eric Ly and Jean-Luc Vaillant. • LinkedIn started out in the living room of co-founder Reid Hoffman in 2002.• There are 200 million registered LinkedIn users worldwide. (Source: Mashable)• 64% of LinkedIn members are based outside the US. (Source:LinkedIn)• In the UK there are more than 11 million LinkedIn members. (Source: LinkedIn)• Two new members sign up on LinkedIn every second. (Source:TechCrunch)• 35% of the users access LinkedIn daily. (Source: SocialTimes)• More than 2.6 million companies have LinkedIn Company Pages. (Source: LinkedIn)• There are more than one million groups on LinkedIn. (Source:LinkedIn)
DID YOU KNOW?
Source: http://press.linkedin.com/about
Presentation Overview
• How to generate leads with LinkedIn1. Optimize your LinkedIn Profile2. Get Endorsements and Recommendations3. Create a Company Page4. Develop a Connection Strategy5. Join LinkedIn Groups6. Use LinkedIn Search
Recap.
Features We Will Cover Today
Six Ways To Generate LeadsFrom LinkedIn
1. Optimize Your Profile
• Personalize Your URL• Optimize Your Title• Have a good photo!• Create impressive summary & specialties• Add positions and experience• Add your websites • Link to other social profiles• Optimized your interests• Show groups you want to show!• Add your contact info.. Phone email etc.• Make sure to use the right keywords
Why Not Get More Exposure!
And…Update Your Status!
Login in daily and stay top-of-mind by updating your LinkedIn status.
2. Get Endorsements and Recommendations
• Update Your Status!
Ask Your Connections for an Endorsement and Recommendation!
Update Your Skills!
3. Create a LinkedIn Company Page
Less than 3 Million Company Pages
http://www.linkedin.com/csearch/results
4. Develop a Connection Strategy
• The more connections you have the more exposure you have.• Are you a LION? (Linkedin Open Networker)• The Private Networker (Connect to people you know well)• People you know.. People you would like to know.
How many connections do you have?
The connection strategy you choose will depend upon how you want to use LinkedIn. There is no right or wrong choice as long as your connection strategy supports the goals you have determined
5. Join LinkedIn Groups
What Groups Are You Part Of?
6. Use LinkedIn Search
Use Filters To Really Drill Down
http://www.linkedin.com/company/ajax-union
Bonus Tip: Get a Linkedin Paid Account
• Send Messages Directly - InMails• Access Profile Organizer• View More Profiles In Search• Access Who Viewed my Profile..
What a Paid Account Includes
http://www.youtube.com/user/LinkedInMarketing
Quick Recap
• How to generate leads with LinkedIn1. Optimize your LinkedIn Profile2. Get Endorsements and Recommendations3. Create a Company Page4. Develop a Connection Strategy5. Join LinkedIn Groups6. Use LinkedIn Search
Recap.
SPECIAL BONUS!
Ajax Union Events!
For more events, visit www.ajaxunion.com/events Email: [email protected]
Learn about Google AdWords
tomorrow! Free ticket for the first 3 people to
register with code JoeComp
Summer Webinar Academy
Find out more about our webinars: ww.ajaxunion.com/webinar
Subscribe to our webinar mailing list to
be instantly notified about the latest
webinar schedules!
Ajax Union PR United
Win a free PR, apply at http://www.prunited.com/
Ajax Union eBooks
Download a free eBook, visit ww.ajaxunion.com/ebooks
Find out more about Ajax Union: www.ajaxunion.com
Questions?Comments?Concerns?
• Continue the Conversation on Linkedin• Connect With Me linkedin.com/in/joeapfelbaum• What are your action items?
Online Marketing CompanyFind out more about Ajax Union: www.ajaxunion.com
Follow Us On Twitter: twitter.com/ajaxunion
Like On Facebook: www.facebook.com/ajaxunion
Connect On Linkedin: www.linkedin.com/companies/ajax-union
Call Ajax Union: 800-594-0444
