Social Media – Selling is moving in a new direction

LinkedInIs the new road map to network and

connect with potential new customers

LinkedIn Accounts

Most sales professionals don’t have a sales plan for LinkedIn!

In fact – they haven’t really integrated it into their sales process yet.

Ask yourself

What do you want to do

with LinkedIn?

LinkedIn Accounts

And don’t say research! Be more ambitious.

Buyers use LinkedIn!

LinkedIn can getYou noticed

STOP!!

• Think ..... If you need to get a social media sales plan .. You might just start with this programme!

Using LinkedIn for Acquisition & Retention.

Special workshop on the 26th July (9am - 1pm) at the Sandymount Hotel for sales professionals.

Course ObjectivesThis workshop will help clarify your LinkedIn sales strategy and teach you a series of practical and ethical sales tactics that will help you move closer to having conversations about potential business opportunities with your LinkedIn network. Identify the key considerations when devising a company or individual LinkedIn strategy.

Workshop content:

- How to build a LinkedIn profile that will get noticed and sell your expertise- Networking principles and applying them to LinkedIn- How to best reach out and connect with targets and prospects (and how not to)- Targeting prospects using the Advanced Search and other tools- LinkedIn Groups and how to engage with them and be seen as an expert within the Groups- Thought leadership as a business development tool- How to write a compelling Blog and utilising LinkedIn to publicise it- Best practice and a recommended weekly LinkedIn regime

Participants can avail of a professional photographer to update their LinkedIn profile.

To get the maximum value from this workshop, we recommend;

You have an existing LinkedIn account, you are a LinkedIn user and understand the basic functionality, and you bring your laptop/tablet with you.

Course Fee:Sales Institute Members: EUR 195, Non Members: EUR 265 (including photographer).

To reserve your place please, please contact the Sales Institute on 353 1 662 6904 or email syl@salesinstitute.ie