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    AROJECT REPORT

    ON

    Financial Appraisal of Life Care Medicos

    Through Ratio Analysis

    45 Days Summer Training Project WithLife Care Medicos

    Submitted By:-

    Vishal Trivedi

    MBA-III Semester

    Poornima Group of Institution, Jaipur

    BT-1, BIO-TECHNOLOGY PARK, SITAPURA, JAIPUR

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    Poornima Group of Institution, Jaipur(ISI 2, Goner Road, Sitapura, Jaipur

    CERTIFICATE OF

    Summer Project/Training during June July, 2010

    Certified that Mr. Vishal Trivedi, student of Master of Business Administration, III Semester

    has submitted his report on Financial appraisal of Life care Medicos Through Ration

    Analysis after successfully completing the summer practical training at Life Care Medicos

    from June 17th to August 1st 2010, towards fulfillment of the syllabus requirement prescribed

    by Rajasthan Technical University, Kota for MBA III Semester Paper.

    Rakesh DuggalDirector, PGI (FOM)

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    TO WHOM SO EVER IT MAY CONCERN

    This is to certify that Mr. Vishal Trivedi (MBA III Semester) of Poornima Group of Institution

    has joined our esteemed organization Life Care Medicos as a trainee. He has undergone a

    Project Training in the guidance of Mr. Uma Shankar Vyas (Partner) from 17th

    June to 1st

    August 2010. He has done well and completed all the criteria of a Project Training and

    submitted his project on time. He was well behaved and showed complete professionalism

    during the Project Training.

    We wish for his great and successful career.

    Naval Kishore Vyas(Owner)

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    ACKNOWLEDGEMENT

    Undertaking a project is never an easy job for a single person. It always involves help from

    other people, who are either reviewing your work or teaching about the things you never

    knew before.

    For completion of any project with aplomb and expertise it is essential that teamwork is

    given utmost importance. In the completion of my project Performance Appraisal of Life

    Care Medicos. I had privilege of working with experienced professional people, for which I

    am grateful to the team of Life Care Medicose for giving me a conductive environment to

    work in, which ensured maximum productivity on my part.

    I would like to extend my heartful thanks to Mr. Uma Shankar Vyas (Partner, Life careMedicos, Bikaner) for giving me an opportunity to work in Life Care Medicos as a forty-five

    days trainee.

    I would also like to thank my project guide Ranu mam, for their priceless help and

    guidance and my parents who have helped me in this project.

    I would also like to thank Rakesh Duggal (Director PGI) for this valuable inspiration.

    I must also thank the management of Life Care Medicos to provide excellent opportunity

    and environment to pull my project through. Cooperation of Life Care Medicos staff is also

    gratefully acknowledged.

    Vishal Trivedi

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    ACKNOWLEDGEMENT

    Undertaking a project is never an easy job for a single person. It always

    involves help from other people, who are either reviewing your work or

    teaching about the things you never knew before.

    For completion of any project with aplomb and expertise it is essential that

    teamwork is given utmost importance. In the completion of my project

    Performance Appraisal of Life Care Medicos. I had privilege of working with

    experienced professional people, for which I am grateful to the team of Life

    Care Medicose for giving me a conductive environment to work in, which

    ensured maximum productivity on my part.

    I would like to extend my heartful thanks to Mr. Uma Shankar Vyas (Partner,

    Life care Medicos, Bikaner) for giving me an opportunity to work in Life Care

    Medicos as a forty-five days trainee.

    I would also like to thank my project guide Ranu mam, for their priceless helpand guidance and my parents who have helped me in this project.

    I would also like to thank Rakesh Duggal (Director PGI) for this valuable

    inspiration.

    I must also thank the management of Life Care Medicos to provide excellent

    opportunity and environment to pull my project through. Cooperation of Life

    Care Medicos staff is also gratefully acknowledged.

    Date Vishal Trivedi

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    Contents of Report

    Preface

    Executive Summary

    Chapter 1 OVERVIEW

    1.1) History of Industry

    1.2) Pharmaceutical Company in India

    1.3) Vision & Mission

    1.4) Introduction to organization

    Chapter 2 PROJECT PROFILE

    2.1) Project Title

    2.2) Objective Of Study

    2.3) Tools & Techniques

    2.4) Opportunity & Threats

    Chapter- 3 Research Methodology

    Chapter 3 Ratio Analysis

    Chapter 4 Conclusions

    cha

    Bibliography

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    PREFACE

    Management of modern business requires an appreciation of

    Multidisciplinary concept & in-depth knowledge of specific Analytical tools,

    geared to the solution of real life problems. Knowledge, itself based on

    empirical foundation, canhelp in developing the mechanism for handling such

    situation. Hence, MBA curriculum has been desired to provide the future

    Manager ample practical exposure to the business world.

    Summer training is essential for the fulfillment of MBA Curriculum; it

    Provides an opportunity to the student to understand the industry with Special

    emphasis on the development of skill in analyzing and Interpreting practical

    problem though application of management.

    The whole study is divided into various parts :-

    The first chapter of study is introduction , where in I have present introduction

    of the industry and firm in which I had completed my summer training.

    The second chapter is project, which contains title, objective, Scope of Study

    & Opportunity & Threats. The third chapter is about the facts, figures &

    findings.

    The fourth chapter is the ratio analysis.

    The remaining chapter includes inferences drawn by me on the basis of my

    observations.

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    Date Vishal Trivedi

    CHAPTER 1

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    1.1) HISTORY OF INDUSTRY

    The earliest drugstores date back to the middle Ages. The first known

    drugstore was opened by Arabian pharmacists in Baghdad in 754,[2] and

    many more soon began operating throughout the medieval Islamic world and

    eventually medieval Europe. By the 19th century, many of the drug stores in

    Europe and North America had eventually developed into larger

    pharmaceutical companies.

    Most of today's major pharmaceutical companies were founded in the late

    19th and early 20th centuries. Key discoveries of the 1920s and 1930s, such

    as insulin and penicillin, became mass-manufactured and distributed.

    Switzerland, Germany and Italy had particularly strong industries, with the UK,

    US, Belgium and the Netherlands following suit.

    Legislation was enacted to test and approve drugs and to require appropriate

    labeling. Prescription and nonprescription drugs became legally distinguished

    from one another as the pharmaceutical industry matured. The industry got

    underway in earnest from the 1950s, due to the development of systematic

    scientific approaches, understanding of human biology (including DNA) and

    sophisticated manufacturing techniques.

    Numerous new drugs were developed during the 1950s and mass-produced

    and marketed through the 1960s. These included the first oral contraceptive,

    "The Pill", Cortisone, blood-pressure drugs and other heart medications. MAO

    Inhibitors, chlorpromazine (Thomasine), Haldol (Haloperidol) and the

    tranquilizers ushered in the age of psychiatric medication. Valium (diazepam),

    discovered in 1960, was marketed from 1963 and rapidly became the most

    prescribed drug in history, prior to controversy over dependency and

    habituation.

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    Managed care and Health maintenance organizations (HMOs) spread during

    the 1980s as part of an effort to contain rising medical costs, and the

    development of preventative and maintenance medications became more

    important. A new business atmosphere became institutionalized in the 1990s,

    characterized by mergers and takeovers, and by a dramatic increase in the

    use of contract research organizations for clinical development and even for

    basic R&D. The pharmaceutical industry confronted a new business climate

    and new regulations, born in part from dealing with world market forces and

    protests by activists in developing countries. Animal Rights activism was also

    a problem.

    Marketing changed dramatically in the 1990s, partly because of a new

    consumerism.[citation needed] The Internet made possible the direct

    purchase of medicines by drug consumers and of raw materials by drug

    producers, transforming the nature of business. In the US, Direct-to-consumer

    advertising proliferated on radio and TV because of new FDA regulations in

    1997 that liberalized requirements for the presentation of risks. The new

    antidepressants, the SSRIs, notably Fluoxetine (Prozac), rapidly becamebestsellers and marketed for additional disorders.

    Drug development progressed from a hit-and-miss approach to rational drug

    discovery in both laboratory design and natural-product surveys. Demand for

    nutritional supplements and so-called alternative medicines created new

    opportunities and increased competition in the industry. Controversies

    emerged around adverse effects, notably regarding Vioxx in the US, andmarketing tactics. Pharmaceutical companies became increasingly accused of

    disease mongering or over-medicalizing personal or social problems.

    There are now more than 200 major pharmaceutical companies, jointly said to

    be more profitable than almost any other industry, and employing more

    political lobbyists than any other industry. Advances in biotechnology and the

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    human genome project promise ever more sophisticated, and possibly more

    individualized, medications

    1.2) Pharmaceutical Company in India

    With 14% of annual growth the Pharmaceutical Companies in India is worth

    USD 3.1 billion. It is the largest generic drugs producer in the world and has

    substantial contribution towards meteoritic growth of India Inc.

    The pool of ' Pharmaceutical Company' is dominated by generic

    manufacturers. Although, some first line companies are slowly shedding

    'Generic' tag and dawning 'Innovator' tag to get a global footage, but still

    generic drugs accounts for 80% of revenue. ' Pharmaceutical Companies in

    India ' are getting technologically strong and self reliant. ' PharmaceuticalCompanies in India ' are armed with

    Low costs of production & R&D costs (around 70% less than their

    Western counterparts).

    Highly innovative scientific manpower.

    Hosts of national and private laboratories.

    A strong IPR regime following WTO and WIPO norms.

    Pharmaceutical Market in India is actively partnering with Government, NGOs

    and other Healthcare providers to improve the health and quality of life by

    innovating and developing safe, cost-effective and quality medicines. It also

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    aims to increase the access of medicines to people in rural areas and those

    living at or below the poverty line. Companies like Ranbaxy, Dr. Reddy's Lab,

    Lupin Lab, Torrent Pharmaceuticals, Glenmark etc are performing excellently

    at the global level also. Ranbaxy has recently won a fierce battle against

    infringement (Norway) involving key Norwegian patents on Atorvastatin (a

    cholesterol-lowering drug marketed by Pfizer). MNC ' Pharmaceutical

    Companies in India ' are aggressively forging collaboration, acquisitions and

    even cross- licensing with foreign firms for greater reach, both in domestic and

    world market. ' Pharmaceutical Company inspite of registering fabulous

    growth is still laced with some negative market imperatives. ' Pharmaceutical

    Companies Operating in India ' is a pool representing about 250 large

    Pharmaceuticals manufacturers and suppliers and about 8000 Small Scale

    Pharmaceutical & Drug Units which forms the core (including 5 Central Public

    Sector Units).

    The issues are:

    'Patentable inventions' with respect to Sec 3 (d)of the Patents acts and Rules.

    Compulsory Licensing.

    Data Exclusivity.

    Spurious drugs.

    Availability.

    Price control of essential drugs.

    Sky high price of drugs manufactured by foreign companies.

    To be one of the largest and most advanced in the world ' Pharmaceutical

    Market in India ' must address the issues of exporters, manufacturers and

    suppliers. ' Pharmaceutical Companies in India ' offers tremendous growth

    opportunities in years to come especially in the areas of Biological Sciences

    Research (particularly genomics and proteomics), Clinical Research &

    Development and Innovative Process Chemistry.

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    1.4) Company Profile

    The pharmaceutical firms comprises of both generic and ethical medicines.

    Your Firm is a Whole seller of the ethical medicines. They supply their

    medicines in whole over the Bikaner like nokha, Lunkaransar etc. your firm

    started in year 2005.

    Mr. Naval Kishore Vyas is the original promoter of this firm. At the time of

    starting of the business the firm was selling the products of the Lexus &

    Ciplas Products. Now this firm is selling the products of various companies

    like Cipla, Renbaxy, Torent, Active Health Care & Lexus.

    The firm has the contacts to the various Doctors, to whom the medicines are

    wrote. Some of the doctors names are as follows:-

    Dr. Pintu Nahta Heart Specialist

    Dr. Sudhir Chandak Physician Bikaner

    Dr. Ganshyam Swami Physician Nokha

    Dr. Sarad Kalla T.B.

    Dr. Brijesh Chandak ENB DepartmentDr. Shyam Agarwal Childrens Specialist.

    Other than these doctors the medicines of this firm is sold to many of the

    Retailers of the Medicines and also to the doctors of the PBM.

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    Competitors :-

    There are some names of the competitors of the firm who are wholesellers of

    the medicines. They are :-

    Gujrat Medicose

    Shanti Medicose

    Shri Medicose

    Annapurna Medicose

    Delux Medicose

    Punjab Medicose

    City Drug House

    1.3) Vision & Mission

    Life Care Medicos roots in Bikaner but its actionand thoughts are of the world

    standard. Life Care Medicos would study the best and implement then as per

    its local requirement which would in able to emerge as a strong

    Pharmaceutical group in the future. It would march ahead with the times andwould reach where there are consumers.

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    Staff Members of the Organization :-

    Naval Kishore Vyas Owner

    Kishan Kumar Vyas M.R.

    Uma shankar Vyas Supplier

    Ram kumar Vyas Computer Operator

    Gyan Prakash Peon

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    CHAPTER 2

    OBJECTIVE SCOPE

    Project Title

    Objective Of Study

    Tools & Techniques

    Opportunity & Threats

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    Project Title

    Financial Appraisal of Life Care Medicose Through Ratio Analysis.

    Objective of Study

    To study the financial Strengths of Company.

    To Find out Various ratios.

    To Compare the financial statements of previous & current

    year.

    Tools & Techniques

    Ratio Analysis

    Financial Statements of the Company.

    Opportunity & Threats

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    Availability of financial report of the company.

    Support of all staff members.

    Lack of practical knowledge about Pharamceutical Firms.

    Research methodology

    Title:-

    Financial Appraisal of Life Care Medicos Through Ratio Analysis

    TITLE JUSTIFICATION:

    The above title is self explanatory. The study deals mainly with

    studying the ratio pattern in the company with a special focus on life

    care medicose.

    OBJECTIVE:-

    To study the financial Strengths of Company.

    To Find out Various ratios.

    To Compare the financial statements of previous & current

    year.

    To determine reasons behind opting for an insurance.

    To provide the company with information of customer's

    Insurance policy if they have any and reasons for opting for

    that particular policies.

    To know the most preferred policy.

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    To determine customers perception towards private insurance

    companies and their expectation form private insurance

    companies.

    To determine the feedback on services provided by any otherinsurance agent.

    To study the types of benefits provided by insurance services.

    To determine the use of Internet for valuable information and

    decision-making process.

    SCOPE OF THE STUDY:-

    A big boom has been witnessed in Insurance Industry in recent

    times. A large number of new players have entered the market and

    are buying to gain market share in this rapidly improving market.

    The study deals with life care medicose in focus and the various

    segments that it caters to. The study then goes on to evaluate and

    analyse the findings so as to present a clear picture of trends in the

    medicose sector.

    SIGNIFICANCE OF THE STUDY:-

    This is a limited study which takes into consideration the responses

    of 100 people. This data can be explorated to take in the trends

    across the industry. The significance for the industry lies in studying

    these trends that emerge from the study. It is a rapiddly changing

    and evolving sector. People are only beginning to wake up to its

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    vast possibilities. A study like this can attempt to guide the future of

    the industry based on current trends.

    SIGNIFICANE FOR THE RESEARCHER:-

    To facilitate and provide all the useful informtaion of the studt, the

    company, the insurance industry and also provide marketing ways,

    methods of reliance life insurance.

    RESEARCH DESIGN:-

    NON-PROBABILITY

    EXPLORATORY & DISCRIPTIVE EXPERIMENTAL RESEARCH

    The research is primarily both exploratory as well as descriptive in

    nature. The sources of information are both primary & secondary.A well-structured questionnaire was prepared and personal

    interviews were conducted to collect the customers perception and

    buying behavior, through this questionnaire.

    SAMPLING METHODOLOGY

    SamplingTechnique:

    Initially, a rough draft was prepared keeping in mind the objective of

    the research. A pilot study was done in order to know the accuracy

    of the Questionnaire. The final Questionnaire was arrived only after

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    certain important changes were done. Thus my sampling came out

    to be judemental and convinent

    Sampling Unit:

    The respondants who were asked to fill out questionnaires are thesampling units. These comprise of employees of MNCs, Govt.

    Employees, Self Employeds etc.

    Sample size:

    The sample size was restricted to only 100, which comprised of

    mainly peoples from different regions of Bikaner due to time

    constraints.

    Sampling Area :

    The area of the research was Bikaner, Rajasthan.

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    Chapter 3

    DATA ANALYSISAND

    INTERPRITATION

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    Ratio Analysis:-

    Introduction

    The financial statements viz. in Income statement and Balance

    Sheets Report what has actually happened to earnings during a specified

    period and presents a summary of financial position of the company at given

    point of time. The statement of retained earnings reconciles income earned

    during the year and any dividends distributed with the change in retained

    earnings between the start and end of the financial year under study. The

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    statement of changes in financial position provides a summary of funds flow

    during the period of financial statements.

    Ratio analysis is a very powerful analytical tool useful for

    measuring performance of an organization. The ratio analysis concentrates on

    the inter-relationship among the figures appearing in the aforementioned four

    financial statements. The ration analysis helps the management to analyse

    the past performance of the firm and to make further projections. Ratio

    analysis allow interested parties like shareholders, investors , creditors,

    Government and analysis to make as evaluation of certain aspects of a firms

    performance.

    Ratio analysis is a process of comparison of one figure against

    another, which make a ratio, and the appraisal of the ratios to make proper

    analysis about the strengths and weakness of the firms operations. The

    calculation of ratios is a relatively easy and simple task but the proper analysis

    and interpretation of the ratios can be made only by the skilled analyst. While

    interpreting the financial information, the analyst has to be careful in

    limitations imposed by the accounting concepts and methods of valuation.

    Information of non-financial nature will also be taken into consideration before

    a meaningful analysis is made. Ratio analysis is extremely helpful in providing

    valuable insight into a companys financial picture. Ratios normally pinpoint a

    businesss strengths and weakness in two ways:-

    Ratio provide an easy way to compare present performance with past.

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    Ratios depict the areas in which a partner business in competitively

    advantaged or disadvantaged through comparing ratios to those of other

    businesses of the same size within the same industry.

    Categories of Ratios

    The ratio analysis is made under six broad categories as follows:

    Liquidity Ratios or Short term Solvency Ratios

    Activity or Efficiency Ratio

    Profitability Ratios

    Leverages or Capital Structure Ratios

    Investment Analysis Ratios

    Liquidity Ratios or Short Term Solvency Ratios

    Liquidity ratios are those which are used to measure the ability of thefirm to meet its short term obligations out of short term resources. Such ratios

    highlight short term solvency of the firm. It includes the following ratios:

    1. Current ratios

    2. Absolute Liquidity ratio, and

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    3. Liquid ratio

    Current Ratio

    Current Ratio = Current Assets, Loans & Advances

    Current Liabilities & Provisions

    This ratio measures the solvency of the company in the short-

    term.

    Current assets are those assets which can be converted into cash within a

    year. Current liabilities and provisions are those liabilities that are payable

    within a year. A current ratio of 2:1 indicates a highly solvent position. A

    Current ratio of 1.33: 1 is considered by banks as the minimum acceptable

    level for providing working capital finance. The constituents of the current

    assets are as important as the current assets themselves for evaluation of a

    companys solvency position. A very high current ratio may be due to the

    pilling up of inventory, inefficiency in collection of debtors, high balances in

    cash and bank accounts without proper investment.

    Analysis of the Ratio:-

    2008-09 2007-08

    83492.28 143338.9

    12926.24 70113