LICEO VITTORIA

TORINO - ITALY

YOUTH FOR CHANGE

Young Entrepreneurs for Sustainability

2013-2015

Vittoria Sweet Company 1st year

During the Law and Economics lessons younger students from 1st and 2nd

discussed how to make their Economic Company. They decided for a SWEET COMPANY to commercialize honey and products with honey.

They surfed the net to look for Italian laws concerned with opening and dealing a company. They also devoted some hours to study in details everything concerned with honey, its characteristics, how bees make various kinds of hone.

They organized themselves in a team of entrepreneurs dividing their duties inside the working team. The students “administrators” asked the headmistress to lend them a certain amount of money to buy the honey.

The marketing administrators looked for honey from the hills of Torino and contacted a HONEY LOCAL APICULTURIST. They discussed the weight and the price of the jars with the young beekeeper. They tasted the honey and they choose “Wildflowers honey” from Cellarengo.

They bought 50 jars of 500 g, for € 175.00 to be sold at € 5.00 each one, and 50 jars of 1000 g for€ 300.00 to be sold at € 10 each one.

At the end of November students charged of Marketing were able to invent some posters, to write a sort of drug information leaflet to go with each jar, respecting the UE indications for the labels

Honey makes you healthy, beautiful

and good

Honey makes you healthy, beautiful and

good

The packaging begins in the first week of December 2013

and by December the confezioni were ready

Two weeks beforeChristmas the Honey Company could advertise their products, sell it inside and outside school. It was a great success and they sold all the jars.

The Young Honey Entrepreneurscould then make a balance oftheir business:

They gave back to the headmistress the money they borrowed from the school:€ 500.00 (€ 475.00 for honey,€ 25.00 for labels, poster, packaging).

They calculated how much money they earned from this first Market

€ 750.00

The profit of€ 250.00

was given to CISV

to support the Senegal project for children

YOUTH FOR CHANGE2013-2015

Vittoria Sweet Company Second Year

In February 2014 the Vittoria Sweet Company begun to discuss its

products for 2014/2015. They decided to commercilizetipycal Piedmontese cookies:

“TORCETTI” WITH HONEY

WORKS IN PROGRESSWORKS IN PROGRESS

2nd Market Balance The Young Honey Entrepreneurs calculated how much

moneythey earned from this second market:

PROCEEDS: € 395.00 -  EXPENSES: € 145.00 = PROFITS: € 250.00

The profit of € 250.00 was given to CISVto support the Senegal project for children

The packaging of “Torcetti” for Christmas begins in the second week

of December 2014

The two companies from Liceo Vittoria“Sweet and  Vintage  Companies”

  sold their products together to organize a CHARITY RAFFLE 

during the Christmas party at school

Christmas Party

Christmas Charity Raffle with Sweet and Vintage Company

products

Who will get the lucky tickets?

CHARITY RAFFLE BALANCE

• Sweet Company and Vintage Company made € 730.00

• The Vintage Company expenses were of € 136.00• The Sweet  Company expenses were of € 60.00 Total Expenses € 196.00

Sweet Company profits:PROCEEDS: € 365.00 (730.00 : 2) -  EXPENSES: € 60.00 = PROFITS: €

305.00

Vintage Company  profits:PROCEEDS: € 365.00 (730.00 : 2) -  EXPENSES: € 136.00 = PROFITS: €

229.00

Sweet Company and Vintage Company  profits:PROCEEDS € 730.00 -  EXPENSES € 196.00   = PROFITS €

534.00

The profit of € 534.00 was given to IWCT to support the projects for hill children

Final Balance Vittoria Sweet Company

First year

 PROCEEDS: € 750.00 -  EXPENSES: € 500.00 = PROFITS: € 250.00

Second year

  PROCEEDS: € 395.00 -  EXPENSES: € 145.00  = PROFITS: € 250.00

PROCEEDS: € 365.00 -  EXPENSES: € 60.00 = PROFITS: € 305.00

Total profits given for charity = € 805.00