Liberty Pick and Mix

16
By Annie Davison, Gabby Spinks and Rachael Hughes.

description

We are developing an app to help young people keep track of their wardrobes and suggest suitable outfits to wear depending on weather and circumstances.

Transcript of Liberty Pick and Mix

Page 1: Liberty Pick and Mix

By Annie Davison, Gabby Spinks and Rachael Hughes.

Page 2: Liberty Pick and Mix

Our app is aimed at teenage boys and girls.

You use the camera to take a picture of your clothes

Add tags to each item of clothing

Use the built in search/spinner to find the perfect outfit.

Page 3: Liberty Pick and Mix

The first page of our app will have four different options; Weather,

Calendar, Wardrobe and add new clothes.

Choose from one of the options and it will take you to a specific

page.

After that, you choose your destination, like where you live and

what the weather is like there.

Then you add the picture of your clothes/wardrobe and the app will

spin them to make an outfit suitable for the occasion and weather.

Page 4: Liberty Pick and Mix

We struggle choosing our clothes on a daily basis.

We know that many other teenagers and adults

struggle choosing an outfit.

Page 5: Liberty Pick and Mix

•It isn’t biased towards boys or girls.

•The wardrobe and clothes in the

background relate to the design and

focus of our app.

• We have designed a logo so that

when people see it, it will be clear as

to what our apps about.

Why did we choose this

logo?

Page 6: Liberty Pick and Mix

Our team is designing an app which targets

teenage boys and girls.

Its focus is to help teenagers with the daily

dilemma of what clothes they are going to wear.

All though the app is targeted at teenagers, it is

available to all age groups.

Target audience

Page 7: Liberty Pick and Mix

Who would use the app?

It is available to all age groups both male and female, however its target audience is teenagers.

•What?

Helps sort through the dilemma of choosing what clothes to wear.

•When?

Anytime

•Where?

Your bedroom.

•Why?

Because most people will spend a unnecessary amount of time choosing what clothes they are going to wear.

Who? What? When? Where?

Why?

Page 8: Liberty Pick and Mix

•Our app is designed to help people who struggle deciding

what to wear.

•It takes your clothes from your wardrobe and place them

on a spinner

• If you are not happy with the chosen outfit you have the

option to try again.

The problem and how we solve it

Page 9: Liberty Pick and Mix

To advertise our app, we will use popular shops

like Topshop and River Island to promote it.

Page 10: Liberty Pick and Mix

Your going to a party and you need something nice to

wear,but you don’t know what to wear and you don't

have enough time.

Our key insight is that people can decide what to wear,

but they cant be bothered or they don’t think some

clothes match. Our app will overcome this problem

because it is quick and simple.

Page 11: Liberty Pick and Mix
Page 12: Liberty Pick and Mix

Screen 1 Screen 2

Page 13: Liberty Pick and Mix

Screen 3 Screen 4

Page 14: Liberty Pick and Mix

Screen 5

Page 15: Liberty Pick and Mix
Page 16: Liberty Pick and Mix

Elevator pitch

Our app solves the everyday problem in most teenagers lives of

what clothes they are going to wear. It is best suited as a mobile

app as it needs a camera to store the data it needs to work

properly. The app is aimed mostly at a teenage audience but is

available to people of all ages. Even though the app itself is quite

feminine, there is an option for a male audience. Nearly every

teenager will go through the dilemma of not knowing what clothes

to wear, our app is a solution for that problem. Not only does it

help on a casual day outwith friends but there is a section where

you can put your clothes for a special occasion, such as a

wedding or party. There isn’t any apps out there just like ours, its

original and will stand out by the colourful advertisement.