Letter of Recommendation

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Letter of Recommendation; Jeff "Beaver" Theodosakis, CEO/Founder prAna Living, LLC

Transcript of Letter of Recommendation

Page 1: Letter of Recommendation

To whom it may concern;

This is a letter of recommendation for Danielle Fulton;

Danielle was hired as the director of retail for our apparel company on August 11, 2007. At thattime we were in the early stages of launching our retail concept of Prana company stores with theplan of opening 50 stores in the next 5 years. Danielle was solely responsible manifesting thisconcept from it's inception to overseeing the daily operations of each store.

Her responsibilities included;

• Input to store location, design, traffic flow• Hiring of managers and store personnel and maintaining company culture• Overseeing the buying of Prana inventory and third party vendors• Complete financial accountability• Regular performance reporting to Prana management

Due to the poor economic conditions, we decided to put a halt to our retail expansion plans, closeone of the two existing stores and stop the build out on our third store. With only one operatingstore in the plan for the next few years, we made the tough decision to let Danielle go from ourroster. This was one of the toughest decisions that we have had to make here at Prana, becauseDanielle was perfectly suited for the role and performed well beyond our expectations. With oneoperating store it didn't make financial sense to keep a 'Director of Retail' on the payroll andDanielle was over qualified to inherit the store manager role.

Danielle is an incredibly talented woman who can multi task like no one we've seen. She isthorough, professional, will run through walls to get the job done and a joy to work with. She wasan extremely valuable asset to our business and is a team player all the way.

I highly recommend Danielle for a position with your company.

If you would like to discuss Danielle's abilities further, please don't hesitate to give me a call.

Sincerely,

~Jeff 'Beaver' TheodosakisFounder of Prana760-566-1070

born from the experience

3275 Corporate View --,Vista, CA 92081 rv Tel: 760-566-1070 Fax: 760--566- 071