Letsconnect.service overwiev

lets-connect service overview

Copyright © 2014, lets-connect Limited Company Confidential 1

Introductionlets-connect overview

lets-connect is an intelligent WiFi hotspot that combines social media, Internet access, data capture, advertising and customer analytics

• Enables your customers to ‘get online’ securely and easily when they are at your venue

• Social Media is a globally recognized channel of communication

• More people identify and use Social Media as their primary means of contact

• Provides venue owners with measurable value when offering Free public WiFi Internet access

• Encourages users to share their contact details, support and interact with the venues social presence

• Provides an additional channel of Facebook likes to raise a venues social profile

• Offers a simple signup form to capture Name, Age, Gender, DOB and eMail address if the user does not

have (or wish to use) a social profile

• Provides venue & marketing managers with an easy to understand, easy to use contacts, email list,

analytics and advertising campaign management system


Reasons to offer lets-connect:

Areas of interestlets-connect overview

Fully Branded WiFi Login Portal with Social Media Integration

Data Collection Capabilities, Customer Insights & Analytics

** Messaging, advertising, & Footfall data presentation


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** Please ask for further details on these additional modules

WIFI CUSTOMER EXPERIENCEYou can brand your login screen to fully reflect your venues identity


Example of ‘client branded’ social WiFi logincreated using the integrated branding wizard

Login screens with identity


Using the social login(example uses Facebook)

lets-connect overview

1. User selects social network icon to log in with. The venue owner can select which ones are available

3. User logs in to Social Account & agrees to Social Network T&C’s

4. User is returned to lets-connect, granted access to the Internet and can ‘Like’ a venues Facebook page if the option is activated

2. User agrees to the WiFiterms & conditions


User returns to the same venue/serviceSocial WiFi Login

1. Consumer device is auto detected and a personalized welcome message is shown. User clicks button to connect

2. User is automatically granted access to Internet. No social login required

Intelligent social CRM & analyticslets-connect cloud

The lets-connect dashboard provides venue managers with an easy to use real-time online dashboard that highlights trends and can identify users and their habits.

• Understand customer engagement• Build qualified email and social profile

databases• Manage the delivery of targeted promotional

campaigns• Increase a customers willingness to spend


Automatically build your email campaign listsMailChimp integration

Unleash the possibilities of targeted email campaigns and newsletters by utilizing a free or paid account with MailChimp, one of the most well supported and user friendly email campaign platforms.

• Create a list in Mailchimp

• Use the MailChimp API key to link MailChimp with your lets-connect account

• Every new email shared by WiFi users is automatically placed in your MailChimp list

• Click the MailChimp icon in the lets-connect customers dashboard and be taken directly

to your MailChimp campaign management dashboard

• Use one of the hundreds of predefined MailChimp email templates or create your own

• Watch the video guide on linking your account here: http://help.captini.com/video-guides/Copyright © 2014, lets-connect Limited Company Confidential 8

Social login case study

MESSAGING, NOTIFICATION AND PROMOTION MODULECreate a schedule based upon profile, location and events.

Your messages, links to 3rd party sites [such as Trip Advisor], promotions, vouchers and offersare displayed directly into a live browsing session regardless of the device or browser being used.

Schedule promotions or messages to be displayed

during a live browser session

The lightbox overlay window is dynamic, based on device

type and screen size


Areas of interest – Key points summarylets-connect overview

9Professional looking WiFi login to fully reflect your businesses brand

9Simple for customers to login with Social Media

9Customers only have to log in once across all venues

9Clean and fresh data linked to the social profile

9Grow your social media footprint using your loyal in-venue customers

9Data is tirelessly being collected all the time the business is open

**AdvancedBespoke Modules


9Easy data collection from in-venue customers (mailing list)

9Customers can Like the venues on-line presence using familiar Facebook tools

9At-a-glance analytics, customer demographics, in-venue social trends & insight allowing for more targeted direct marketing

9Full integration with MailChimp

9Easy segmentation and exporting of data for upload into your existing email provider (Sign-Up-To, YMLP, MailChimp, Vertical Response)

9Full compliance with the Data Protection Act and current legislation

9Marketing and advertising injection into web browsing sessions. Link to Trip Advisor, ‘in-venue’ offers or localized promotions

9Conversion of existing email lists to social profiles .

9Export of data via API to Enterprise systems

9Events & Triggers

9In venue closed loop marketing via iPhone / Android App or EPOS Integration

9Customer footfall analytics and flow dynamics with customer movement and behavior analysis

** Please ask for further details on these modules

Data Collection Capabilities, Customer

Insight & Analytics

Fully Branded WiFi Login Portal with Social Media

Integration

Letsconnect.service overwiev

Internet

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