Leslyn Parker Folio 2016 Low Res
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Portfolio
Leslyn Parker
Client: Optus Project: National SMB campaignExecution: Large format outdoor & digital
Client: Jasper & EveProject: Launch of new brandExecution: Brand identity, CMS site (Shopify), social media accounts, web and social media banners, EDM’s
Alternative header banners
Client: Jasper & EveProject: Winter season rangeExecution: Google re-targeting and social media ads
8.7Minvested into the community (FY16)
8.7Minvested into the community (FY16)
17,796 students reached as part of the Kids Helpline @ School program
17,796 students reached as part of the Kids Helpline @ School program
11 Future Makers graduated from our inaugural innovation accelerator program and received a seed funding grant
95%of students improved their literacy through the mobile student2student program
95%of students improved their literacy through the mobile student2student program
108,631students attended a Digital Thumbprint workshop
108,631students attended a Digital Thumbprint workshop
516 staffhave mentored 876 students under the ABCN program
516 staffhave mentored 876 students under the ABCN program
423,000 raised by the Optus Tour De Cure team
$ 423,000 raised by the Optus Tour De Cure team
$
11 Future Makers graduated from our inaugural innovation accelerator program and received a seed funding grant
8.7Minvested into the community (FY16)
8.7Minvested into the community (FY16)
17,796 students reached as part of the Kids Helpline @ School program
17,796 students reached as part of the Kids Helpline @ School program
11 Future Makers graduated from our inaugural innovation accelerator program and received a seed funding grant
95%of students improved their literacy through the mobile student2student program
95%of students improved their literacy through the mobile student2student program
108,631students attended a Digital Thumbprint workshop
108,631students attended a Digital Thumbprint workshop
516 staffhave mentored 876 students under the ABCN program
516 staffhave mentored 876 students under the ABCN program
423,000 raised by the Optus Tour De Cure team
$ 423,000 raised by the Optus Tour De Cure team
$
11 Future Makers graduated from our inaugural innovation accelerator program and received a seed funding grant
Client: OptusProject: Present summary of key Sustainable achievements as an infographic (concept only)Execution: Intention to be used on social media posts, presentations and web page
Client: OptusProject: Annual Sustainability reportExecution: Online PDF and printed booklet
Client: Optus Project: Urgent incentive EDM - consumer facingExecution: Large format outdoor & digital
Pitch for Continental, side dishes campaign.
Key visual (also meets branding guidelines)
Social media advertising
P.O.S
In-store experential
Pitch for Continental, side dishes campaign.
Key visual (also meets branding guidelines)
Social media advertising
P.O.S
In-store experential
Pitch for Continental, side dishes campaign.
Key visual (also meets branding guidelines)
Social media advertising
P.O.S
In-store experential
Client: ContinentalProject: Online and POS roll out adhering to brand guidelinesExecution: Social media banners & posts, online static header banners, food stands and grocery aisle POS
Oral-B ADA conference - Power brush exhibition signage for Dental Professionals
Client: Oral BProject: Product launch at trade showExecution: Exhibition signage
Collaborative online interactive (UX) piece for Toyota used cars (design only)
Example of selected button with pop up
Example with activated slidebar
Example of selected categoryClient: ToyotaProject: UX piece for Toyota used cars (design only)Execution: UX pop up
Click state example
Activated slide-bar example
Learning Fiesta is coming
2016
7-8 June#LearningFiesta2016
Entertainment Everywhere
.
Hear from Google, Amazon, Fetch, Universal Music and other Optus Entertainment Leaders
Learning Fiesta is coming7-8 June#LearningFiesta2016
2016
Find out more >
Learning Fiesta is comingFind out more >
2016
2016
7–8 June#LearningFiesta2016
Learning Fiesta registration now open
Selected June offerings to help you be bold, curious and make a connection: • Optus entertainment story• The Premier League: a game changer for Optus• New World of Music and Optus• 2020 Entertainment vision (Google)• Digital transformation (Amazon MD)• Yes TV by Fetch (Fetch CEO)• Virtual and augmented reality for entertainment
Entertainment everywhere
.
Client: OptusProject: Training event - 1Execution: Online banners, posters and static digital kiosks
23 – 24 August#LearningFiesta2016
Curious about all things Digital? • Wearables• Digital Experiences and Workplaces• SMART Cities and the Internet of Everything
• Virtual / Augmented Reality• Digital Skills
Learning Fiesta registration now open
Digital first3
Search Espresso for Learning Fiesta
23 – 24 August#LearningFiesta2016
Curious about all things Digital? • Wearables• Digital Experiences and Workplaces• SMART Cities and the Internet of Everything
• Virtual / Augmented Reality• Digital Skills
Learning Fiesta registration now open
Digital first3
IMM02449
Search Espresso for Learning Fiesta
Client: OptusProject: Training event - 2Execution: Online banners, posters and static digital kiosks
New logo/branding for gourmet café
Client: Espresso Bar NarrabeenProject: Brand designExecution: Logo design, signage and coffee card
The end