Combination of Three - Chair Loves Cover, Table Loves Linen, Wedding Loves Pair
Leeds Loves
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Transcript of Leeds Loves
![Page 1: Leeds Loves](https://reader031.fdocuments.in/reader031/viewer/2022020200/568bf1441a28ab893392909c/html5/thumbnails/1.jpg)
REBECCA LIGGINS
OUGD303BRIEF 7 - LEEDS LOVES CREATIVITY
1/5
BRIEF
Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.
TONE OF VOICE
Creative, Professional , Inviting
AUDIENCE
Creatively interested people around Leeds and Yorkshire
DURATION
3 days
A Brand was created for the ‘Leeds Loves Creativity’ capaign that was applied over a range of media to promote the Degree shows.
![Page 2: Leeds Loves](https://reader031.fdocuments.in/reader031/viewer/2022020200/568bf1441a28ab893392909c/html5/thumbnails/2.jpg)
REBECCA LIGGINS
OUGD303BRIEF 7 - LEEDS LOVES CREATIVITY
2/5
BRIEF
Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.
TONE OF VOICE
Creative, Professional , Inviting
AUDIENCE
Creatively interested people around Leeds and Yorkshire
DURATION
3 days
The brand is sucessfully spread through a range of stickers that are applied to notebooks and other art & design based deliverables.
![Page 3: Leeds Loves](https://reader031.fdocuments.in/reader031/viewer/2022020200/568bf1441a28ab893392909c/html5/thumbnails/3.jpg)
REBECCA LIGGINS
OUGD303BRIEF 7 - LEEDS LOVES CREATIVITY
3/5
BRIEF
Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.
TONE OF VOICE
Creative, Professional , Inviting
AUDIENCE
Creatively interested people around Leeds and Yorkshire
DURATION
3 days
This pack of coloured pencils shows how the brand is applied to other media. The box contains information about the event and is stylesed in the branding guidlines.
![Page 4: Leeds Loves](https://reader031.fdocuments.in/reader031/viewer/2022020200/568bf1441a28ab893392909c/html5/thumbnails/4.jpg)
REBECCA LIGGINS
OUGD303BRIEF 7 - LEEDS LOVES CREATIVITY
4/5
BRIEF
Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.
TONE OF VOICE
Creative, Professional , Inviting
AUDIENCE
Creatively interested people around Leeds and Yorkshire
DURATION
3 days
A small publication explains what the campaign is about and shows the Institutes invlved. This would be avaliable around Leeds and Yorkshire.
![Page 5: Leeds Loves](https://reader031.fdocuments.in/reader031/viewer/2022020200/568bf1441a28ab893392909c/html5/thumbnails/5.jpg)
Leeds Loves Creativity
leedsliveitloveit.com
20th-27th March
See creative work from some of the best new
talent in LeedsLeeds Loves Creativity
leedsliveitloveit.com
20th-27th M
arch
See creative work from some of the best
new talent in Leeds
REBECCA LIGGINS
OUGD303BRIEF 7 - LEEDS LOVES CREATIVITY
5/5
BRIEF
Design an identity that promotes the creative showcases from the three Leeds based Institutes for ‘Leeds Live It Love It’.
TONE OF VOICE
Creative, Professional , Inviting
AUDIENCE
Creatively interested people around Leeds and Yorkshire
DURATION
3 days
A set of banners will be placed around Leeds to promote the campaign.