introduction

shehla Naureen

Dcs&It

Email :shehlanaureen@yahoo.com

SHEHLA NAUREEN

QuotationsEnjoy the journey, enjoy every

moment, and quit worrying about winning and losing!!!!!!!

SHEHLA NAUREEN

Course…..

i am here to teach you technical and business report writing ……

SHEHLA NAUREEN

communication

SHEHLA NAUREEN

Communication….

• The term communication has been derived from the Latin word “communis” thus .to communicate means to make common or to make known.

• Act of making common or known carried out through exchange of thoughts ,ideas, or the like.

• Communication takes place when the message is received by the other person .

.

SHEHLA NAUREEN

Views of different author ….• George terry “communication is an exchange of

facts,ideas,opinion,or emotions between two or more persons.”

• Prof.Rudolph F.verderber regards communication as “the process of creating or sharing meaning in informal conversation group interaction, or public meeting”

SHEHLA NAUREEN

Now what is communication• Communication is commonly defined as “the exchange of

thoughts, ideas, feelings, information, opinions, and knowledge”. It also involves mutuality of understanding

Definitions of Communication:• Communication is meaningful interaction. • Communication is information sharing. • Communication is understanding.

SHEHLA NAUREEN

Important Characteristics of Communication:

• It is a 2-way process. • Communication process happens between or among

two or more parties. (Sender and Receiver) • Communication involves exchange of ideas, feelings,

information, thoughts, and knowledge. • Communication involves mutuality of understanding

between Sender and Receiver.

SHEHLA NAUREEN

MODELS

SHEHLA NAUREEN

MODEL ONE

SENDER MESSAGE RECIEVER

SHEHLA NAUREEN

MODEL TWO

SENDER MESSAGE RECIEVER

SHEHLA NAUREEN

MODEL THREE Message sent Message received

SENDERRECIEVER

SHEHLA NAUREEN

SHEHLA NAUREEN

Component of communication

• Context• Sender encoder

• Message• Receiver_decoder

• feedback

SHEHLA NAUREEN

SHEHLA NAUREEN

A communication model

Message

medium

Receiver decoder

Senderencoder

feedback

context

SHEHLA NAUREEN

FORMS OF BUSINESS COMMUNICATION

• INTERNAL COMMINICATION• EXTERNAL COMMUNICATION

SHEHLA NAUREEN

INTERNAL COMMUNICATION

• INTERNAL COMMUNICATION IS ALSO CALLED INSIDE THE ORGANIZATION .

SHEHLA NAUREEN

SHEHLA NAUREEN

DIRECTIONS OF I.C DOWNWARD COMMUNICATION UPWARD COMMUNICATION HORIZONTAL COMMUNICATION DIAGONAL COMMUNICATION

SHEHLA NAUREEN

SHEHLA NAUREEN

DOWNWARD COMMUNICATION

SHEHLA NAUREEN

SHEHLA NAUREEN

SHEHLA NAUREEN

SHEHLA NAUREEN

UPWARD COMMUNICATION

SHEHLA NAUREEN

SHEHLA NAUREEN

DIAGONAL COMMUNICATION

SHEHLA NAUREEN

EXTERNAL COMMUNICATION

Communication that is held with the people outside the organization in an effort to accomplish its work goals.

SHEHLA NAUREEN

Importance of business communication (cont….)

Chief outcomesLife-blood of an organization

Initiates business transactions

Accomplishes successful business transactions

SHEHLA NAUREEN

Basis of managerial functions

Builds better and human relations

Enhances,knowledge,skills & experiances

SHEHLA NAUREEN

Thanks for ur attention