Leaflet Fall 2011

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Oejbro Engros AB Box 19 523 21 Ulricehamn Sweden Tel +46 (0)321 515 13 Fax +46 (0)321 511 03 E-mail [email protected] www.fancyfanny.se It was the difficulty of finding good looking gloves in Scandinavia that hatched the idea of creating our own collection. Pretty soon thought became reality and Fancy Fanny was founded by Åse Öjbro in 1988. Since then the collection has developed and the range grown to include gloves, purses, and silver jewellery. Always with a feminine design in mind. Our core values are expressed in four key words that permeate every aspect of our business: Quality, Independence, Responsibility, and ‘Good Looks’. QUALITY A purchase from us should meet customer expectations. That is why we use mate- rial of only the highest quality and why we are very picky in the way our goods are manufactured. In our leather manufacturing for instance, only one skin is cut at a time to ensure a perfect fit. Our silver jewellery is made of solid sterling silver because we know that it is the best. Another clear indicator is our warranty claims rate: out of 75000 products sold, less than 1% is returned. INDEPENDENCE We do not believe in taking shortcuts. Some may believe in cutting corners and compromising on quality, increasing turnover and profitability on the latest fad. For us it is more important to remain independent. That is why Fancy Fanny never compromise. It is as much about credibility as it is about pride. Naturally we want our business to expand, but not at the expense of quality, substance or form. RESPONSIBILITY At the outset our concern was to create beautiful fashion accessories, but we soon became aware of the flip side to the fashion industry with less than desirable working conditions and low pay. Since a part of our collection is manufactured in developing countries we acknowledge our responsibility by paying above award wages and ensuring good working conditions for all employees, thus contributing to increased employment and sustainable development. You do not save the world with a fashionable purse, but it does give us the opportunity to implement the social values we hold dear. GOOD LOOKS We take a long term view and strive for a classic, even timeless, design for our products. After all what is the point of good quality and long lasting gloves if they are hopelessly out of fashion after just one year? All of our products are designed and developed from previous models, thus creating an effortless and friction free transition from year to year and allowing the consumer to combine old and new accessories. TRYCK AB LH TRYCK I ULRICEHAMN FOTO LOUISE ELEONORE métis napa fine soft leather from a mountain dwelling animal that is cross bread between lamb and kid (sheep and goat) Métis is a smooth, tenable skin. chevreau napa fine soft goat smooth leather with half moon shaped pores. chevreau is a stretcha- ble, smooth skin.

description

The Fancy Fanny leaflet, fall 2011.

Transcript of Leaflet Fall 2011

Page 1: Leaflet Fall 2011

Oejbro Engros AB Box 19 523 21 Ulricehamn SwedenTel +46 (0)321 515 13 Fax +46 (0)321 511 03E-mail [email protected] www.fancyfanny.se

It was the diff iculty of f inding good looking gloves in Scandinavia that hatched the idea of creating our own collection. Pretty soon thought became reality and Fancy Fanny was founded by Åse Öjbro in 1988. Since then the collection has developed and the range grown to include gloves, purses, and silver jewellery. Always with a feminine design in mind. Our core values are expressed in four key words that permeate every aspect of our business: Quality, Independence, Responsibility, and ‘Good Looks’.

QUALITYA purchase from us should meet customer expectations. That is why we use mate-rial of only the highest quality and why we are very picky in the way our goods are manufactured. In our leather manufacturing for instance, only one skin is cut at a time to ensure a perfect f it. Our silver jewellery is made of solid sterling silver because we know that it is the best. Another clear indicator is our warranty claims rate: out of 75 000 products sold, less than 1% is returned.

INDEPENDENCEWe do not believe in taking shortcuts. Some may believe in cutting corners and compromising on quality, increasing turnover and prof itability on the latest fad. For us it is more important to remain independent. That is why Fancy Fanny never compromise. It is as much about credibility as it is about pride. Naturally we want our business to expand, but not at the expense of quality, substance or form.

RESPONSIBILITYAt the outset our concern was to create beautiful fashion accessories, but we soon became aware of the flip side to the fashion industry with less than desirable working conditions and low pay. Since a part of our collection is manufactured in developing countries we acknowledge our responsibility by paying above award wages and ensuring good working conditions for all employees, thus contributing to increased employment and sustainable development. You do not save the world with a fashionable purse, but it does give us the opportunity to implement the social values we hold dear.

GOOD LOOKSWe take a long term view and strive for a classic, even timeless, design for our products. After all what is the point of good quality and long lasting gloves if they are hopelessly out of fashion after just one year? All of our products are designed and developed from previous models, thus creating an effortless and friction free transition from year to year and allowing the consumer to combine old and new accessories.

TRYC

K A

B L

H T

RYC

K I

ULR

ICEH

AM

N

FOTO

LO

UIS

E EL

EON

OR

E

métis

napa

fin

e s

of

t l

ea

th

er

fr

om

a m

ou

nt

ain

dw

el

lin

g

an

ima

l

th

at

is

cr

os

s

br

ea

d

be

tw

ee

n

la

mb

an

d k

id (

sh

ee

p a

nd

go

at

) M

ét

is i

s a

sm

oo

th

, t

en

ab

le

sk

in.

chevreau n

apa

fin

e

so

ft

g

oa

t

sm

oo

th

l

ea

th

er

w

ith

h

al

f m

oo

n s

ha

pe

d p

or

es

. c

he

vr

ea

u i

s a

st

re

tc

ha

-b

le

, s

mo

ot

h s

kin

.

Page 2: Leaflet Fall 2011

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l e a r n t h e g l o v e l a n g u a g ef o u r c he t t e s – s m a l l l e at he r pa rt be t w e e n t h e f i n g e r s .D e n ta – d e c o r at i o n s e w i n g o n t h e b a c k o f t h e g l o v e . ( d e n ta l pat t e r n )

Maschine sew Handsew Half pique.

Fourchettes

Denta

Did

you k

now...?

th

er

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s m

or

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2 h

an

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om

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f F

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Fa

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Fancy F

anny is a

bout ”Slow

fashio

n”

It m

ust w

ear w

ell a

nd b

e l

ong-lastin

g, lik

e close f

rie

nds, be o

f g

ood q

ualit

y a

nd h

arbour

sensatio

ns t

hat w

e l

ove. W

e d

o n

ot g

et t

ired

of t

hem. W

e r

enovate a

nd a

dd t

o t

hem a

ll t

he

tim

e. Buil

d u

p a

wardrobe a

round t

hem. M

ore

a l

ifestyle t

han a

trend. W

e m

ight g

ive a

pie

ce

of it a

way t

o s

omeone w

e l

ike.