L'Cong 2013 | Consolidated Department Output
description
Transcript of L'Cong 2013 | Consolidated Department Output
DEPARTMENTOUTPUT
GIP ICXDepartment Time Output
The Way Forward
GIP ICX as a department has come up with 4 growth drivers to implement in Q4, Q1-
CRM HR IB NPS
CRM
•proper contact with the client every week for updates and to create better personal connection
•LEAD sessions through clients in GBM’s, department meetsInvitation to Forums, events
•Case studies of Clients, interns for better expectation
HR
•Work on education cycle for the new members.
•Proper allocation of work in terms of sub markets
•Assessment of members on regular basis to keep a track on personal development of members
IB
•IR- focus a lot on personal connections.
•Feedbacks about hakunamatata from interns, VP OGX for indirect branding.
NPS
•Education and awareness about NPS.
GIP-OGXDepartment Time Output
Project Key Activities Deadline Synergy
Raising Drive •Market Research•Checking the Supply and Demand• Sessions •Raising the eligible candidates
18th November
•Marketing•oGCDP
Crazy Campaigns (Matching)
•Making EP Videos•Spamming AIESEC network with our videos
Videos:- 2nd NovemberSpamming(Videos n Posters):- 10th November
*Marketing
Strategies for Q4
Strategies for Q1
Project Key Activities Timeline Synergy
University Relation
*Taking Appointments•Sessions•Raise
March •Marketing•oGCDP
Q4 Strategies Raising DriveCrazy Campaigns
March •Marketing•oGCDP
Aao fayeda uthao
* Utilizing the Realized EPs for raising and matching
February
GCDP-ICXDepartment Time Output
iGCDP •Internal Branding
•Client promotion in terms of Job roles.•Running year long campaign.•Showcasing our clients. experience through
trainees.•Monthly IR campaigns.•Timeline 15th of Nov.•Synergy CIM.
iGCDP•Revenue Generation.•Events. •CSR funding.•New Projects according to local reality.•Conference for EP.•Timeline December 20th of December.•Synergy Marketing and BD.
iGCDP•CRM and NPS.•Weekly updates and follow ups.•Showcasing benefits of Long term
partnership.•Proper NPS knowledge and expectation
setting.•Pre assessment form for feedbacks to ensure
good NPS feedback.•Timeline 30th of December.•Synergy Finance and CIM.
GCDP-OGXDepartment Time Output
•Product customization for colleges- 1st November
•OGX week- Till 14th November.•Capitalizing National Partnership-• iXP - 10th November•Engagement of Eps in LC forums.•Bi-Monthly meeting with Eps.
MARKETINGDepartment Time Output
Priorities for Q4'13 & Q1'14
• AIESEC as a Brand• EWA to ELD• OGX promotions
OUTPUT
•Q4'13▫2 OGX campaigns (physical+online)▫4 YE sessions▫Y2B promotions
Y2B survey Walk with AIESEC Youtube campaign
▫AIDS campaign▫ Impact Week▫Recruitment Promotions
OUTPUT
•Q1'14▫Viral promotion of 'Theme of the Year'▫Collaboration with support groups for women
and children▫MOGX Week
Planning and compiling structure of OGX Promotion for 2014
▫Collaboration with Sanatkada Festival (provided we have interns in the city for Food Festival/Cultural Heritage Sub-event)
OUTPUT
•Q1'14▫CCD Campaign (Minute To Win It)▫Partnership with College Fests▫Small scale Youth Event (to boost
OGX+TMP/TLP)