LCChwang, BF Forum 8, 2011 1

Infants’ Right to FoodInfants’ Right to FoodAssessing Where Countries StandAssessing Where Countries Stand

Chwang Leh-ChiiChwang Leh-Chii

TaiwanTaiwan

BF Forum 8UB, MongoliaSept. 15, 2011

LCChwang, BF Forum 8, 2011 2

In appropriate promotion of baby foodsIn appropriate promotion of baby foods

• Providing gifts/calendars with purchase of growing-up formula, not with infant formula.

“Snow” grow-up on the newspaper,

Gifts bags, calendars.

2010.11.06

LCChwang, BF Forum 8, 2011 3

In appropriate promotion of baby foodsIn appropriate promotion of baby foods

Baby face on the labeling

LCChwang, BF Forum 8, 2011 5

WBTi assessmentWBTi assessmentReport was utilized in policy decisions

Advertisement by Celebrity• Inviting celebrity to advertise the formula is

prohibited.

Celebrity who is pregnant or has a baby less than 1 yr old is not allowed to advertise for infant formula, baby food, mothers’ class.

2007, May, Department of Health

LCChwang, BF Forum 8, 2011 6

Regulation of Breastfeeding in Public Areas 公共場所母乳哺育條例 (2010 Nov.24)

• Purpose: to support BF and provide obstacle free nursery room.No one should prohibit or interfere with breastfeeding in public areas.

• Nursery room is required in– Government agencies >150 Pin (500 m2) 86%– Railway station, airport, MRT station >300 Pin (1,000 m2) 80%– Department store >3,000 Pin (10,000 m2)

• 1 year grace period

• Penalty– No establishment: NT$ 6,000~30,000 (US$ 200~1,000)– Insufficient establishment: NT$ 4,000~20,000 (US$ 133~666)

• BF promotion: government authorities of all levels should promote BF and collaborate with NGO

LCChwang, BF Forum 8, 2011 7

Conflict of InterestConflict of Interest

• Research fund sponsored by pharmaceutical companies that manufacture infant formula.

LCChwang, BF Forum 8, 2011 8

Prevention and Management COI in Prevention and Management COI in Policy making and DecisionPolicy making and Decision－ Implementing code of ethics for good conducts

<Nationally>• Code of ethics for civil servants• Code of ethics for medical professionals• Code of ethics on the sale of infant foods

<Internationally>• Continuous monitoring and exposure for violation of COI• Code of pharmaceutical market practice

LCChwang, BF Forum 8, 2011 9

Maternity BenefitsMaternity Benefits

• Working mothers are protected by the Labor Standard Act.

• Maternity leave: 8 weeks• BF breaks: twice a day each for 30 minutes• Milk storage in the working place is mandatory• Cash benefits: subsidizing NT$20,000(USD666)

for every new born, and NT$ 2,500 (USD83)/m to parents of child < 5yr, in Taipei City to stimulate birth rate.