LAVA09 Final Presentation about Pelle Pellets

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What is a Pellet? Where do they come from? 11.10.2009 #LAVA09 Reykjavik

description

Presentation slides for the show held at LAVA09, the annualy conference of Nordic Periphery Project. This time it was in Reykjavik, Iceland and the date is 11.10.2009. This presentation was made by Ville, Anette and Juha-Matti. We worked very well as a team. It's Monkey Business, Babe!

Transcript of LAVA09 Final Presentation about Pelle Pellets

Page 1: LAVA09 Final Presentation about Pelle Pellets

What is a Pellet?Where do they

come from?

11.10.2009 #LAVA09 Reykjavik

Page 2: LAVA09 Final Presentation about Pelle Pellets

Wood Pelle

Page 3: LAVA09 Final Presentation about Pelle Pellets

Wood Pelle

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Wood Pelle

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Lava Pelle

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Lava Pelle

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Lava Pelle

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Lava Pelle

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Techno Pelle

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Techno Pelle

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Techno Pelle

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Techno Pelle

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T-Shirts!

SustainableT-shirts by

edun-live.com

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Pelle Pellets

Pelle Pellets

Pelle Pellets

FACEBOOK

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About Marketing

“Don't be afraid to polarize people. Most companies want

to create the holy grail of products that appeals to every demographic, social-economic background, and geographic location. To attempt to do so

guarantees mediocrity.”Guy Kawasaki

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Image

Benefit

CoreProduct

Story

Added Value

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ProductPrice

PromotionPlace

Networks Product

Human Relationships

NetworksInteraction

Gummesson: From 4P to 30 Relationships

Human Relationships

Interaction

Pric

e

Promotion

Plac

e

Ref: Evert Gummesson (2002), Total Relationship Marketing. Oxford, UK: Butterworth-Heinemann/The Chartered  Institute of Marketing, 2nd and revised edition 

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Result Part 1

Young people will love pellets

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Result Part 2

A movementtowardssustainable energy

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Thank You!

www.banana.fi www.tvibit.net

www.intotalo.com

Ideas and Presentationby Anette and Ville

Illustrations by Juha-Matti