Laura Armstrong - Resume
4
Laura Armstrong 42 Chapman Road SE, Calgary, Alberta T2X 3R1 Cell: (403) 710-7682 / [email protected] PROFESSIONAL HIGHLIGHTS GENERAL / ADMINISTRATIVE / EXECUTIVE / COMMUNICATIONS / OPERATIONS / PROJECT - MANAGER Accomplished and results-oriented executive with expert proficiency in Business, Administrative and Operations Management. Proactive, focused, performance-driven executive with 18+ years technical and analytical problem solving expertise, developed and overseeing technology and organization strategies and customer service improvement initiatives, aligning information services with business goals. Driven to manage costs and establish strategic alliances with mutually beneficial partners and organization leaders in order to effectively align with and support key business initiatives. Experience with leading business wide implementations that streamline operations, optimize productivity, and introduce system efficiencies in a cost effective manner. A high-energy, genuine team player committed to managing operations and projects flawlessly, while contributing to revenue-producing activities. Works wells under pressure to manage and meet multiple project deadlines on schedule and under budget. An articulate, cross-functional communicator with excellent interpersonal skills who easily interfaces with all levels of management, partners, and customers. Versatile, innovative, and loyal management executive able to the see the big picture while staying on top of all the details. Core Competencies and Skills Areas include: QC / QA Retention Improvement Business Analysis and Budget Management Logistics High-Profile Management and Customer Presentations Process Improvement with Strategic Planning and Tactical Execution Team Training, Mentoring & Evaluation Administrative Excellence to and with C-level management, staff and stakeholders Vendor / Partner Relationships, Contracts, Negotiations Management Collaboration and Leadership Skills Relationship Management / Project Management / Change Management Operations Management to include Operational and Business Support Systems Billing / Customer Relationship Management desktopsites, Inc. - Calgary, Alberta, Canada Vice President / Co-Founder 2000 – Present Co-founder of a software development company that specializes in remote access, application publishing and desktop virtualization technology. Along with the CEO, lead the overall strategic and tactical direction of the company. Oversee all day-to-day operational matters related to communications, finance, sales, marketing, and public relations. Developed and implemented both short and long term plans, resource tools, policies and procedures. Developed, directed and documented all phases of programs from inception to completion, including marketing, and all sales activities, Business concept, marketing and sales plan was conceived, implemented and executed from ground up by the founders. Performed administrative duties such as scheduling and calendar management for C-level executives, managing phone, email, in–person communications with internal and external stakeholders on a consistent basis. Prepared all necessary materials for on-site, off-site, remote meetings, presentations, events, catering, and other preparations as required. Along with the CEO, lead the overall strategic direction of the company, which involves continuous business analysis, review of competitive landscape and strategic tactical decisions to ensure success in a highly competitive global market landscape. Along with CEO, created numerous presentations for C-level management, sales and marketing teams for various business transactions – onboarding, strategic partnership opportunities, competitive sales opportunities, etc.
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Transcript of Laura Armstrong - Resume
Laura Armstrong 42 Chapman Road SE, Calgary, Alberta T2X 3R1 Cell: (403) 710-7682 / [email protected]
PROFESSIONAL HIGHLIGHTS
GENERAL / ADMINISTRATIVE / EXECUTIVE / COMMUNICATIONS / OPERATIONS / PROJECT -
MANAGER
Accomplished and results-oriented executive with expert proficiency in Business, Administrative and Operations Management. Proactive, focused, performance-driven executive with 18+ years technical and analytical problem solving expertise, developed and overseeing technology and organization strategies and customer service improvement initiatives, aligning information services with business goals. Driven to manage costs and establish strategic alliances with mutually beneficial partners and organization leaders in order to effectively align with and support key business initiatives. Experience with leading business wide implementations that streamline operations, optimize productivity, and introduce system efficiencies in a cost effective manner. A high-energy, genuine team player committed to managing operations and projects flawlessly, while contributing to revenue-producing activities. Works wells under pressure to manage and meet multiple project deadlines on schedule and under budget. An articulate, cross-functional communicator with excellent interpersonal skills who easily interfaces with all levels of management, partners, and customers. Versatile, innovative, and loyal management executive able to the see the big picture while staying on top of all the details.
Core Competencies and Skills Areas include:
QC / QA Retention Improvement Business Analysis and Budget Management
Logistics High-Profile Management and Customer
Presentations Process Improvement with Strategic Planning and
Tactical Execution Team Training, Mentoring & Evaluation
Administrative Excellence to and with C-level management, staff and stakeholders
Vendor / Partner Relationships, Contracts, Negotiations Management Collaboration and Leadership Skills Relationship Management / Project Management /
Change Management Operations Management to include Operational and
Business Support Systems Billing / Customer Relationship Management
desktopsites, Inc. - Calgary, Alberta, Canada Vice President / Co-Founder 2000 – Present Co-founder of a software development company that specializes in remote access, application publishing and desktop virtualization technology. Along with the CEO, lead the overall strategic and tactical direction of the company. Oversee all day-to-day operational matters related to communications, finance, sales, marketing, and public relations. Developed and implemented both short and long term plans, resource tools, policies and procedures. Developed, directed and documented all phases of programs from inception to completion, including marketing, and all sales activities, Business concept, marketing and sales plan was conceived, implemented and executed from ground up by the
founders. Performed administrative duties such as scheduling and calendar management for C-level executives, managing
phone, email, in–person communications with internal and external stakeholders on a consistent basis. Prepared all necessary materials for on-site, off-site, remote meetings, presentations, events, catering, and other
preparations as required. Along with the CEO, lead the overall strategic direction of the company, which involves continuous business
analysis, review of competitive landscape and strategic tactical decisions to ensure success in a highly competitive global market landscape.
Along with CEO, created numerous presentations for C-level management, sales and marketing teams for various business transactions – onboarding, strategic partnership opportunities, competitive sales opportunities, etc.
Laura Armstrong 42 Chapman Road SE, Calgary, Alberta T2X 3R1
Cell: (403) 710-7682 / [email protected]
Created all legal documentation, corporate resolutions, agreements, contracts, policies, and procedures as required.
Directly responsible for creating and managing all shareholder communications, corporate press releases communications, public relations, newsletter updates.
Directly responsible for managing the corporate minute book, licensees and required insurance policies for the corporation.
Directly responsible for successfully raising over $2M seed capital for desktopsites, as well as obtaining $500k in government financial assistance through the NRC (‘National Research Council’) IRAP program. Have successfully applied and have received SRED (‘Scientific Research and Experimental Development’) tax credits reimbursements on an annual basis.
Directly responsible for spearheading numerous rounds of capital financing for the corporation. As a result, very rehearsed and knowledgeable with various Securities Exchange exemptions respective to corporate fundraising initiatives.
Directly responsible for website content, maintenance and changes as required. Directly responsible for blog content write ups and social media direction. Along with CEO and development team, assisted in the creation of 3 USD, 3 CDN and 1 World Patent application(s). Directly responsible for strategic direction for sales and marketing initiatives and overseeing execution of such
initiatives. Directly responsible for overseeing the development of a product distribution channel that grew to over 150
partners in one year. Assisted in the onboarding process of numerous partners. Spearheaded the entire sales cycle management process, from initial client contact and needs assessment through
product demonstration, price and service negotiations, to final sales closings. Directly responsible for Quality Assurance / Quality Controls and standards of service at all levels. Directly responsible for billing and customer relationship management activities on a daily basis. Directly responsible for strategic and partners account communications and relationship management as
required. Directly responsible for annual business audits and providing all necessary documentation for such processes. Directly responsible for overseeing corporate budget. Directly responsible for compiling SRED report in order to apply for annual SRED tax credit rebates. Directly responsible for hiring, building and retaining high performance team members.
Calgary Menus - Calgary, Alberta, Canada President / Co-Founder 1998 – 2000 Co-founder of an Internet based restaurant directory listing company for the Calgary, Lethbridge, and Banff area. Led the overall strategic and tactical direction of the company, including all marketing initiatives and sales activities, Oversaw all day-to-day operational matters related to communications, finance, sales, marketing, and public relations. Company was sold in 2000. Business concept, marketing and sales plan was conceived, implemented and executed from ground up by the
founders. Spearheaded the entire sales cycle management onboarding process, from initial client contact and needs
assessment through product demonstration, price and service negotiations, to final sales closings. Directly responsible for billing and customer relationship management activities on a daily basis. Performed administrative duties such as scheduling and calendar management for C-level executives, managing
phone, email, in–person communications with internal and external stakeholders on a consistent basis. Prepared all necessary materials for on-site, off-site, remote meetings, presentations, events, catering, and other
preparations as required. Oversaw website design and development for business online directory. Performed website content updates for each newly onboarded restaurant customer. Directly responsible for customer relationships, communications, and newsletter updates.
Laura Armstrong 42 Chapman Road SE, Calgary, Alberta T2X 3R1
Cell: (403) 710-7682 / [email protected]
VOLUNTEER WORK
Registered Nursing Degree - Lethbridge Collegiate Institute – 1988 – 1991 Self Employed Entrepreneur – Co-Founder - Internet Based Business – 1998 – 2001. Sold venture in 2000. Tremendous firsthand experience and considerable well-rounded knowledge base to all aspects of a business. Entrepreneur – Co-Founder – Software Development Corporation – 2000 – present. Currently in the process of monetizing patent assets and business as a whole.
League Director – Ringette Calgary – 2013 – 2015. Evaluations Director - Bow View Ringette Association – U12 – U19 division - 2013 – 2016. Evaluations Coordinator – Bow View Ringette Association – U10, U12, U14 divisions – 2009 – 2013. Vice President Communications - Bow View Ringette Association – 2014 – 2015. Police Checks / Coaching selection - Bow View Ringette Association – 2014 – 2015. Website Management / Communications - Bow View Ringette Association – 2013 – 2016. Basketball Head Coach – SUNS Club Basketball – Stryker Sports – 2013, 2015, 2016 spring season. Basketball Head Coach – VISION Basketball – 2014 spring season.
EDUCATION & CREDENTIALS
Lethbridge Regional Hospital - Lethbridge, Alberta, Canada Registered Nurse 1991 – 1998 Results oriented Registered Nurse with over 8 years of medical, surgical and post-operative environments. Expertise in charting, assessments, Doctor and Peer interaction, patient and wound care. Proficient as patient education and medication administration. Meticulously detail-oriented, observant and proactive. Diverse skillset with the ability to quickly adapt to changing environments and age level of patients as a result of
working on a wide variety of patient care units– Medical, Surgical, Pediatrics, Out-Patients, Day Procedures, Minor Surgery.
Laura Armstrong 42 Chapman Road SE, Calgary, Alberta T2X 3R1 Cell: (403) 710-7682 / [email protected]
References:
1. Name: Alex Bethlehem
Phone: 403-477-5876
Email Address: [email protected]
2. Name: Yan Chen
Phone: 403-263-5897
Email Address: [email protected]
3. Name: Stephen Cicman
Phone: 403-226-4599
Email Address: [email protected]
