Launching your own brand skincare 5 squirrels introduction

BUILD YOUR OWN BRAND,

NOT SOMEONE ELSE’S

Who are 5 Squirrels?

AMANDA CAMERON RN, RM & GARY CONROY BSC, PGDIP

• Scientifically and Medically Qualified

• 20 years pharmaceutical and medical device experience

• 35 years experience in medical aesthetics

• Skilled sales and marketing professionals

Founded in 2014

CONSULTANCY TO SUPPORT UK MEDICAL

AESTHETICS CLINICS TO LAUNCH SIGNATURE

SKINCARE BRANDS

• Clinically proven ingredients

• Peer reviewed published ingredients

• High quality packaging and design

• Simplify the process: Formulation,

Testing, Regulations, Design, Marketing

• Affordable

How we can help?

WE CAN SUPPORT YOU TO LAUNCH

YOUR OWN SKINCARE BRAND

• Quickly – Product formulations already tested

and approved

• At low cost – Products start at only £14.95

• Low Risk – Minimum order quantities from 12 units

Brands already Launched

Benefits of LaunchingOwn Brand Skincare

Why Launch Your Own Brand Skincare?• Online discounters and High St retail outlets have moved aggressively into skincare in recent years.

• Patients are often confused by the choice on offer.

• Our research indicates that only 10%-15% of patients attending clinic for treatment purchase skincare from the clinic.

• However the average patient now spends around £500 per year on skincare

IMPROVED PATIENT RETENTIONPatients will not find your brand at lower price elsewhere

unlike many other brands

POWERFUL MARKETING TOOLIncrease patient recruitment through local media coverage

and word of mouth recommendation

PROTECTED MARGINPricing is set by you in relation to your brand value

Our Products

ACTIVE INGREDIENTS

REVEAL PREPARE REJUVENATE PROTECT 20 PROTECT 50 RECOVER C-10 REFINEA

ctiv

e In

gre

die

nts

Glycolic Acid Salicylic Acid

Aloe Barbadensis Leaf Juice

Jojoba Oil, Olive Oil, Sweet Orange Essential

Oil

Glycolic Acid

Yeast Extract/ Pseudocollagen,

Ethylhexyl Methoxycinnamate,

Ethylhexyl Salicylate,

Hylauronic Acid Hydrolysed Silk

Caprylic Capric Triglycerides Ethylhexyl Salicylate Diethylamino Hydroxybenzoyl Hexyl

Benzoate, Citric Acid Lactic Acid

Caprylic Capric Triglycerides,

Retinyl Palmitate, Pseudocollagen,

Royal Jelly, Jojoba Oil

Ascorbyl Palmitate, Sodium Ascorbyl

Sweet Orange Essential Oil, Lactic Acid, Hyaluronic

Acid

Ben

efits

(w

hat

it d

oes

)

Glycolic Acid provides a deep and thorough

cleanse, dissolving dirt

and oil particles on skin’s surface.

Exfoliates by breaking the

bonds between skin cells.

Reduces the effects of ageing

and improves skin texture

Antiseptic, antibacterial, anti

inflammatory, humectant, stimulates collagen,

antioxidant

Increases speed of cell turnover,

inhibits MMP production, improves

rete pattern, exfoliates,

thickens dermis

Promotes new collagen growth Protects against UVA and UVB

Hydrating

Protects against UVA and UVB. Broad spectrum

sunscreen water resistant, hydrating. Soothing and

calming, rejuvenates

Increases cell turnover ,

rejuvenatiing, hydrating soothing

Stable form of Vitamin C is an antioxidant which can prevent changes associated

with photoaging and hyperpigmentation

Hydrating, antiaging,

rejuvenating

Ho

w t

o u

se

Massage 1 pump onto dry skin. Leave on the skin for a few minutes

to work before rinsing with

warm water and patting dry. Do not use around eye area or to remove eye

makeup.

Morning and evening Apply to damp skin,

massage gently, and remove with a damp cloth or in the shower. Rinse well and

pat dry.

Apply after cleansing to your

entire face. For external use only,

avoid contact with eyes, rinse well if product enters the eye.

Massage a small amount into the face following

Rejuvenate serum application

Massage a small amount into the face following

Rejuvenate serum application.

Apply a small amount to your

skin and massage for a few minutes prior to going to sleep and after

cleansing.

Apply daily to cleansed skin before applying

SPF or makeup, gently massage until fully

absorbed.

Apply daily to cleansed skin to areas of concern,

massaging until fully absorbed.

REVEALFoaming Glycolic Wash

Contains the natural clinically proven AHAs, glycolic and citric acid to gently remove the build-up of dead skin cells together with salicylic acid to remove impurities and excess oil. This combination will cleanse the skin and increase cell turnover revealing new younger looking cells while preparing the skin for the further application of recommended daily care.

Massage one pump onto dry skin. Leave on the skin for a few minutes to work before rinsing with warm water and patting dry. Do not use as an eye make-up remover. Can be used once or twice daily.

PREPAREDaily Cleanser

Formulated with natural skin calming properties and fragrant sweet orange oil to care for your skin whilst cleansing dead skin and toxins naturally. The anti ageing cleanser also contains jojoba oil which has been clinically proven to have beneficial antioxidant and skin softening properties. The skin soothing natural ingredients are gentle enough to use twice daily on any skin type, removing all traces of makeup, debris and oil which build up during your busy day.

Apply to damp skin, massage gently, and remove with a damp cloth or in the shower. Rinse well and pat dry.

REJUVENATEStimulating Daily Active Serum

Our signature active serum contains the natural clinically proven AHA, glycolic acid to gently remove the build-up of dead skin cells. It increases cell turnover to reveal new fresh, younger looking skin and it is effective at controlling breakouts, reducing pigmentation and fine lines.

Apply after cleansing to your entire face. For external use only, avoid contact with eyes, rinse well if product enters the eye.

PROTECT SPF 20Daily Moisturiser With SPF 20

Our signature moisturiser with sun pro-tection factor 20 is an ultra skin nourish-ing and anti ageing moisturiser, providing all day hydration. Harnessing peptides, to tighten and firm whilst diminishing the ap-pearance of fine lines and wrinkles. Skin loving antioxidants encourage cell re-growth and regeneration. Your skin will be thoroughly hydrated whilst looking fresher, firmer and tighter.

Massage a small amount into the face following Rejuvenate active serum application.

PROTECT SPF 50Daily Tinted Broad SpectrumSun Protection

A highly effective photo - stable broad spectrum, lightweight physical sunscreen.Containing a combination of clinically proven filters to protect the skin against the harmful effects of UV rays. It is water resistant and contains clinically proven AHAs, citric and lactic acid to gently increase cell turnover. It is light and easily absorbed with a tint to give an even appearance while having a hydrating effect on the skin and protecting the DNA.

Apply liberally before exposure to the sun. Can be used as a moisturiser instead of or underneath makeup. Apply regularly.

RECOVERActive Night Cream

Provides some much needed extra care for your skin to help it repair and renew from the stresses of the day whilst you sleep. Our signature night cream has been specifically developed to rejuvenate through its antioxidant activity. Re-hydrate your skin to allow overnight recovery and reveal a softer more youthful appearance for the new day ahead.

Apply a small amount to your skin and massage for a few minutes prior to going to sleep and after cleansing.

C-10Professional Strength Vitamin C Serum

Our advanced signature C-10 serum uses scientific and evidence based formulas, offering daily antioxidant protection. C-10 contains stabilized L-ascorbic acid, a form of Vitamin C which is easily and quickly absorbed by the skin for greater potency.

Apply daily to cleansed skin before applying SPF or makeup, gently massage until fully absorbed. For external use only.

REFINEIntensive Eye Serum

Refine is an intensive eye serum which actively works to rejuvenate and repair the signs of ageing. Containing a unique blend of ingredients including Vitamin E to hydrate, Almond Oil to repair and protect against the signs of aging and Lactic Acid which has gentle resurfacing properties to diminish the appearance of crow’s feet and visibly improve clarity and tone.

Apply daily to cleansed skin to areas of concern, massaging until fully absorbed.

Our Design Styles

STONE

S1

S2

S3

S4

NATURE

N1

N2

N3

N4

AQUA

A1

A2

A3

A4

CLINICAL

C1

C2

C3

C4

PROFILE

P1

P2

P3

P4

A4 TO DL

Protect SPF 45 Ingredients: Aloe Barbadensis Juice, Zinc Oxide, Sesame Seed Oil, Caprylic

Capric Acid, Rhatany Root Extract, Hyaluronic Acid, Mica, Allantoin, L-Ascorbic Acid, Bismuth

Oxychloride, Cucumber Extract, Dimethicone, Fucus Algae Extract, Iron Oxides, Squalane, He-

lianthus Annuus Extract, Saffl ower Extract, Phenoxyethanol, Vitamin E Oil, Alpha Lipioc Acid,

Wheat Protein Amino Acids, Alpha Bisabolol, Grapeseed Extract, Green Tree Extract.

Protect SPF 20 Ingredients: Aqua, Ethylhexyl Methoxycinnamate, Benzophenone-3, Ethylhexyl

Salicylate, Cyclomethicone, Paraffi num Liquidum, Glycerin, Glyceryl Acrylate/Acrylic Acid Co-

polymer, Propylene Glycol, Polymethylsilsesquioxane & Cyclopentasiloxane & Polysilicone-11

& Polysorbate 20 & Isohexadecane & Ammonium Acryloyldimethyltaurate/Vinyl Formamide

copolymer & Polyacryloyldimethyl Taurate & Dimethicone/ divinyldimethicone / silsequiox-

ane Crosspolymer & Hydrogenated Coco-glycerides & Polysorbate 80 & Tocopheryl Acetate &

Glyceryl Stearate & Cetyl Alcohol & Stearyl Alcohol & Behenyl Alcohol & Palmitic Acid & Stear-

ic Acid, Isopropyl Palmitate, Faex Extract, Alcohol Denat., Aloe Barbadensis Leaf Juice, Citric

Acid & Sodium Benzoate & Potassium Sorbate, Acrylates/ C10-C30 Acrylate Alkyl Crosspoly-

mer, Triethanolamine, Carbomer, Phenoxyethanol & Decylene glycol & Caprylyl Glycol, Algae

Extract, Citrus Sinensis Peel Oil Expressed, Retinyl Palmitate, Fucus Vesiculosus Extract, Maris

Sal, Serica, Ascorbic Acid, Simmondsia Chinensis Seed Oil, Hydrolyzed Corallina Offi cinalis Ex-

tract, Boswellia Carterii Oil, Thermus Thermophillus Ferment Extract, Centella Asiatica Ex-

tract, Tripeptide-1, Sodium Hyaluronate, Parfum, Limonene.

Rejuvenate Ingredients: Aqua, Glycolic Acid, Hydroxyethylcellulose, Propylene Glycol,

Xanthan Gum, Sodium Magnesium Silicate, Sodium Stearoyl Glutamate, Glyceryl Stearate &

PEG-100 Stearate, Cetyl Alcohol, Salicylic Acid, Glycerin, Polysorbate 20, Calendula Offi cinalis

Extract, Sodium Hyaluronate, Tocopherol, Sodium Hydroxide, Melaleuca Alternifolia Leaf Oil,

Aloe Barbadensis Leaf Juice & Citric Acid & Sodium Benzoate & Potassium Sorbate, Alcohol

Denat. Phenoxyethanol & Decylene Glycol & Hexylene Glycol, Limonene.

Prepare Ingredients: Aqua, Laureth-4, Propylene Glycol, Triethanolamine, Carbomer,

Acrylates/ C10-C30 Alkyl Acrylate Crosspolymer, Cucumis Melo Fruit extract & Potassium

Sorbate & Sodium Benzoate & Benzoic Acid & Sorbic Acid, Citrus Sinensis Peel Oil Expressed,

Glycerin & Ribes Nigrum Fruit Extract, Phenoxyethanol & Decylene Glycol & Hexylene Glycol,

Titanium Dioxide, Limonene.

Recover Ingredients: Aqua, Caprylic/Capric Triglyceride, Glyceryl Stearate SE, Propylene Gly-

col, Cyclomethicone, Acetyl Hexapeptide-8 & Caprylyl Glycol, Glycerin, Cetyl Alcohol, Aloe

Barbadensis Leaf Juice & Citric Acid & Sodium Benzoate & Potassium Sorbate, Glyceryl Stearate

& PEG-100 Stearate, C12-15 Alkyl Benzoate & Tribehenin & Ceramide 2 & PEG-10 Phytosterol &

Palmitoyl Hexapeptide-12, Cera Alba, Isopropyl Palmitate, Oenothera Biennis Oil, Sodium Hy-

aluronate & 1,2-Hexanediol & Caprylyl Glycol, Panthenol, Sodium Cocoyl Isethionate, Triticum

Vulgare Germ Oil, Camellia Sinensis Leaf Extract, Glycolic Acid, Olea Europaea Fruit Oil, Jug-

lans Regia Seed Oil, Serica, Rosmarinus Offi cinalis Leaf Oil, Retinyl Palmitate, Myristica Fra-

grans Kernel Oil, Phenoxyethanol & Decylene Glycol & Hexylene Glycol, Limonene.

Your Clinic

11 Address St.

Big City, AB1 CD2

www.clinic.co.uk

Our signature skincare range has been specifically developed to maintain good skin health on a daily basis. Our range fights the first signs of ageing by targeting each layer of the skin to thoroughly hydrate the whole face. The range introduces an affordable clinically proven integrated mix of products that work to achieve brighter and healthier skin.

As we age we lose moisture and elasticity in our skin which causes wrinkles and other signs of ageing to appear. Our collection rehydrates skin with a series of clinically proven ingredients. It includes light weight non-oily hydrators and skin revitalising serums to stimulate collagen and elastin, whilst helping skin to repair and renew more rapidly.

The range has been developed with your daily skin health needs in mind and will help refine pores and minimise fine lines and wrinkles as well as address any pigmentation issues.

REJUVENATEStimulating Daily Active Serum

Our signature active serum con-

tains the natural clinically proven

AHA, glycolic acid to gently remove

the build-up of dead skin cells. It in-

creases cell turnover to reveal new

fresh, younger looking skin and it is

eff ective at controlling breakouts,

reducing pigmentation and fi ne

lines.

Apply after cleansing to your en-

tire face. For external use only, avoid

contact with eyes, rinse well if prod-

uct enters the eye.

RECOVERHealing Active Night Cream

Provides some much needed extra

care for your skin to help it repair

and renew from the stresses of the

day whilst you sleep. Our signature

night cream has been specifi cally

developed to rejuvenate through its

antioxidant activity. Re-hydrate your

skin to allow overnight recovery and

reveal a softer more youthful ap-

pearance for the new day ahead.

Apply a small amount to your skin

and massage for a few minutes prior

to going to sleep and after cleansing.

PREPARESoothing Natural Daily Cleanser

Formulated with natural skin

calming properties and fragrant

sweet orange oil to care for your

skin whilst cleansing dead skin and

toxins naturally. The anti ageing

cleanser also contains jojoba oil

which has been clinically proven to

have benefi cial antioxidant and skin

softening properties.

Apply to damp skin, massage gently,

and remove with a damp cloth or in

the shower. Rinse well and pat dry.

PROTECT SPF 20Daily Moisturiser With SPF 20

Our signature moisturiser with sun

protection factor 20 is an ultra skin

nourishing and anti ageing moistur-

iser, providing all day hydration. Har-

nessing peptides, to tighten and fi rm

whilst diminishing the appearance

of fi ne lines and wrinkles. Skin lov-

ing antioxidants encourage cell re-

growth and regeneration. Your skin

will be thoroughly hydrated whilst

looking fresher, fi rmer and tighter.

Massage a small amount into the face

following Rejuvenate active serum

application.

PROTECT SPF 50Daily Tinted Broad Spectrum

Sun Protection

A highly eff ective photo - stable

broad spectrum, lightweight physi-

cal sunscreen. Containing a combi-

nation of clinically proven fi lters to

protect the skin against the harmful

eff ects of UV rays. It is water resist-

ant and contains clinically proven

AHAs, citric and lactic acid to gently

increase cell turnover. It is light and

easily absorbed with a mineral make

up tint to give an even appearance

while having a hydrating eff ect on

the skin and protecting the DNA.

Apply liberally before exposure to

the sun. Can be used as a moisturis-

er instead of or underneath makeup.

Apply regularly.

NO ANIMAL BY-PRODUCTS.

NOT TESTED ON ANIMALS.

MADE IN GREAT BRITAIN.

PARABENS FREE.

The Process

Introduction• £ 995

Silver • Any 5 Products

• 12 of each

• £ 1195

Gold• Any 6 Products

• 12 of each

• £ 1350

Diamond• Bespoke Design

• All 8 Products

• 12 of each

• £ 1650

Platinum• Bespoke Design

• Any 7 Products

• 12 of each

• £ 1495

PACKAGES

* Branding development includes 2 iterations, additional amends chargable.* Logo Development - £125.* Delivery 2-3 weeks from artwork approval.

ALL PACKAGESINCLUDE

• Branding Development

• Brand Registration +

Certification

• Batch Traceability

• Point of Sale

Display Stand

Design & Supply

• Patient Information

Leaflet Design & Supply

• Any 4 Products

• Minimum amount: 12 of each product

• Any 2 Products


• Any 3 Products


• Any 1 Product


We then help you to build and market your brand

WHEN YOU HAVE PURCHASED FROM US, IT IS JUST THE

START OF OUR JOURNEY TOGETHER IN MAKING YOUR

OWN BRAND SKINCARE INTO A GREAT SUCCESS

We will• Come to your clinic for staff training on an ongoing basis

• Help with marketing strategy

• Support you with

Social Media Campaigns, Public Relations Communications, Open Evening,

Competitions, Events, Marketing Plans, 3rd Party Stockists, Client Testimonials, Video

Presentations, Client Mailshots

We are here to help, our success depends on your success.

SOCIAL MEDIA CAMPAIGNS

5 SQUIRRELS IN THE MEDIA

Testimonials

“The reason I chose 5 Squirrels to launch my own brand anti-

ageing products can be summed up in one word TRUST!

We pride ourselves on great service, so we wish to recieve

it — and we did. We would reccomend any clinic to consider

this option. It offers clients a full package, they’ve invested

their trust in your clinic and some will want to buy high quaity

skincare products from a source they trust. It can also add an

extra air of exclusivity to both the client and the clinic.”

Dr Beatriz Molina MDVP British College of Aesthetics Medicine

“I was tired of educating patients on skincare regiments and

developing treatment plans only for them to buy products

online, essentially acting as an unpaid sales rep for brand

manufacturers. So I decided to launch my own brand skincare!”

Dr Huw Jones

“Patients love the simplicity of the products and also the price.

We sell our own brand as a stepping stone for patients using

High Street products to get them off cosmetic brands

and onto medical grade skincare. Because it is simple and easy

to sell.”

Mary White RGN

OUR INGREDIENTS

YOUR BRAND

[email protected]

WWW.5SQUIRRELS.COM

Launching your own brand skincare 5 squirrels introduction

Healthcare

Transcript of Launching your own brand skincare 5 squirrels introduction