Launch In Sleep Packaging Brief

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D ESIGN O UR P ACKAGING S UBMISSIONS C LOSE 24 TH A UGUST 2009

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Launch Initiative Sleep Packaging Brief

Transcript of Launch In Sleep Packaging Brief

Page 1: Launch In Sleep Packaging Brief

D E S I G N O U R P A C K A G I N G

S U B M I S S I O N S C L O S E 2 4 T H A U G U S T 2 0 0 9

Page 2: Launch In Sleep Packaging Brief

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FSo as everyone knows Launch Ini t iat ive is str iv ing to give our members as much power as possible, which is why we are asking you to come up with the packaging design for our new sleep wear range.

At the present t ime the range consist of Emma Fong’s Ant ’s Pant ’s however i t wi l l be expanded in the near future to include 5-6 di fferent designs.

For those that have not yet received any clothing from Launch Ini t iat ive, our packaging is a s leek white tube, which the branding label wi l l cover.

TH E RE Q U I R M E N T S - You are to design a label that is to cover our packaging tubes. The dimensions of the cover is 105mm Wide X 148.5mm High.- You can use as many colours as you l ike however you must use a whi te background- You must submit your design in ei ther JPG or PDF format- You can use the template which is avai lable on our Resources Page

TH E RE WA R DThis Elect ion Reward carr ies wi th i t ;- $250 CASH *

- A Designer Membership Valued at $150- Your Design on our packaging for the next year!- Your prof i le featured on our websi te, and a wr i te up about you in our newslet ter

That’s Over $400 of Value, plus a potential fashion career for less than an hours work!

*This amount must be spent wi th in Launch Ini t iat ive

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I f you want to win the Elect ion you need to get out there and tel l everyone about your design, and get them to vote for you.

Use our bui l t in market ing tools on each vot ing page, wr i te an emai l to everyone you know, Post your design on Facebook and My Space, or have a look at our Elect ion Promot ion 101 document on our websi te.

The more people that know about your design the more votes you wi l l score and the better the chances of seeing your design come to l i fe!

Be proud of your design, there is no such thing as a bad design.. .

Page 4: Launch In Sleep Packaging Brief

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N O W I T ’ S Y O U R T U R N . D E S I G N .R E F E R T O W W W . L A U N C H I N F A S H I O N . C O M F O R A L L I N F O R M A T I O N O R C O N T A C T U S A T I N F O @ L A U N C H I N . N E T