Latin America Market Overview - Connect. Recruit. …...Latin America Market Overview SPEAKER: Mr....
Transcript of Latin America Market Overview - Connect. Recruit. …...Latin America Market Overview SPEAKER: Mr....
Latin America Market Overview
SPEAKER: Mr. PABLO JORQUERAChairman of the Board - OK Educational Travel Group
- 25 YEARS OF INTERNATIONAL EXPERIENCE- SALES OPERATIONS IN CHILE, PERU, COLOMBIA, ARGENTINA- ONE OF THE MAIN INTERNATIONAL EDUCATION AGENTS- MORE THAN 11.000 STUDENTS HAS BEEN PREFERRED OUR SERVICES
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
LATIN AMERICA
600.000.000
500MILLIONS
Country USD per Capita Population(millions)
Brazil 195,6
México 118,4
Colombia 11.000 47,1
Argentina 18.400 41,3
Peru 11.300 30,4
Venezuela 13.800 29,8
Chile 18.700 16,9
Ecuador 10.200 15,7
BRASIL
12.667PERU
3.344
CHILE
2.393
ARGENT.
2.336
ECUADOR
2.876
COLOMBIA
7.658
VENEZUELA
7.131MEXICO
17.171
F-1 STUDENTS TO USA2008-2012Source: Global Cities Initiative
JP Morgan
+55.000 STUDENTS
BRASIL
2.500PERU
670
CHILE
2.400
ARGENT.
470
ECUADOR
580
COLOMBIA
1.500
VENEZUELA
1.400MEXICO
3.400
F-1 AVG STUDENTS TO USA2008-2012
AVG =11.100 stu/yearESL = 3.500 OTHERS =7.600
Source: Global Cities InitiativeJP Morgan
ESL COUNTRIES MARKET SHARE 2012BY STUDENT NUMBERSource: STM Global Market Report
Country %
UK 46,8
USA 16,8
CANADÁ 11,2
AUSTRALIA 11,3
IRELAND 7,9
MALTA 5,5
NEW ZEALAND 2,3
S. AFRICA 1,2
BRASIL
50 mmPERU
13 mm
CHILE
10 mm
ARGENT.
9 mm
ECUADOR
11 mm
COLOMBIA
30 mm
VENEZUELA
28 mmMEXICO
68 mm
MARKET SIZE 2012eSource: OK Educational Travel Group
+ STM Global Market Report
MKT 2012e = USD 702 MILLIONS
ESL = USD 222 MILLIONS
OTHERS = USD 480 MILLIONS
PONER USD POR PAÍS
ESL POTENTIAL MARKET(Value)
Avg LATAM investment USD 1,2 per person(Base LTM/OK Education)
CountryPopulation
(mm)Avg. LATAM
investment (USD)Total Potential Market
ESL (MMUSD)Income
CorrectionESL Potential Market
(Millions USD)
Colombia 47,1 1,2 56,5 34% 37,3
Argentina 41,3 1,2 49,6 30% 34,7
Peru 30,4 1,2 36,5 27% 26,6
Venezuela 29,7 1,2 35,6 32% 24,2
Chile 16,8 1,2 20,2 14% 17,3
Ecuador 15,7 1,2 18,8 27% 13,8
Guatemala 15,4 1,2 18,5 54% 8,5
Total 162,5
Which part takes local schools???
MARKET SIZE 2012eSource: OK Educational Travel Group
1 = USD 10 mm
PERU
x1,5
CHILE
x1ARGENT.
x1ECUADOR
x1
COLOMBIA
x3VENEZUELA
x3
BRASIL
x5
MEXICO
x7
Mexico:Population 118 mm
LATAM Main Market
BRAZIL:Population 196 mm
LATAM 2nd Largest Market
Latin America – Brazil – Mexico
Total population:
283 mm
COLOMBIAGDP since 2000
PERUGDP since 1980
CHILE CHILEGDP since 1980
ECUADORGDP since 1991
COLOMBIAPERUCHILEECUADOR
1) GROWING ECONOMIES2) GROWING SALARIES3) FOCUS ON INTL MARKETS4) COMPANIES NEEDS5) PROFESSIONALS NEEDS6) GOVERNMENT SUPPORT
“MOVILIDAD SOCIAL” BOOSTING EDUCATIONAL MARKET
COLOMBIA GOVERNMENT SUPPORT
1) POSTGRADUATE STUDIES (8.000 1Y– 16.000 2Y)
2) ENGLISH FOR PROFESSIONALS (8.000)
3) HIGH SCHOOL SCHOLARSHIPS
PERU GOVERNMENT SUPPORT
1) BECA 18 (Pregrado)2) BECAS INTERNACIONALES (Postgraduate)3) LOANS (HE, i = 4,22%)4) ENGLISH FOR PROFESSIONALS5) SPANISH + ONE LANGUAGE
REQUIREMENT FOR GRADUATE STUDENTS
CHILE GOVERNMENT SUPPORT
1) BECAS CHILE2) PINGUINOS SIN FRONTERAS3) ENGLISH FOR PROFESSIONALS4) ENGLISH REQUIREMENT FOR
GRADUATE STUDENTS
ECUADOR GOVERNMENT SUPPORT
1) BECAS UNIVERSIDADES DE EXCELENCIA (175)
2) CONVOCATORIA ABIERTAMAESTRIAS, DOCTORADOS
1) BECAS ENSEÑANZA INGLÉS2) BECAS PARA DOCENTES
UNIVERSITARIOS
ARGENTINA/VENEZUELA???
STUDY ABROAD MAIN ADVANTAGES
1) LANGUAGE2) INTERNATIONAL EXPERIENCE3) STATUS4) EMPLOYABILITY5) TIME SAVER!
Q&A
Latin America Market Overview