LAGOS Style Guide Spring 2008

120
STYLE GUIDE SPRING 2008

description

LAGOS Style Guide Spring 2008

Transcript of LAGOS Style Guide Spring 2008

Page 1: LAGOS Style Guide Spring 2008

S T Y L E G U I D E • S P R I N G 2 0 0 8

Page 2: LAGOS Style Guide Spring 2008
Page 3: LAGOS Style Guide Spring 2008
Page 4: LAGOS Style Guide Spring 2008
Page 5: LAGOS Style Guide Spring 2008

5S P R I N G 2 0 0 8

Dear Customer,I am often asked what makes LAGOS different. There are many appropriate answers, but at the heart of each

response lies this fact – LAGOS is pure in its integrity and true in its authenticity. This truth is present in the creation of eachindividual piece, designed for beauty, crafted to endure. LAGOS is recognized as “Jeweler’s jewellery”; old-worldworkmanship and meticulous attention to detail are our highest priorities. Each piece we create is about excellence andthe continual reach for perfection.

When I founded LAGOS in 1977, in many ways, business was conducted at a much slower pace due to theabsence of the advanced technology we’ve grown accustom to today. Service was paramount and conducted as a verypersonal, one-to-one experience. At LAGOS, we continue to operate in that same time-honored manner.

While our systems are state of the art, technology has never been a substitute for personal attention. We work in aworld-class studio in Old City Philadelphia with skilled craftspeople from every part of our industry. Additionally, ouradministrative and support staff are second to none. Our team is empowered and well-informed, and we pride ourselveson being a good citizen of the world and a positive force in American style and design.

Customer service is a key element of who we are as well. Whether you choose to visit one of our authorizeddealers, our Philadelphia Flagship Store, our Showroom in New York City, or contact us directly by telephone or email,you can always expect the best – prompt attention, tailored specifically to your personal needs. You will find our team tobe happy, helpful, and always courteous. Thoughtfulness is the cornerstone of the LAGOS experience and it is myprivilege to work with every member of our LAGOS team. Together we are a proud and genuine family.

Over these many years, I have met thousands of customers and I have had the pleasure to share my work with them.I have heard many wonderful stories that LAGOS has been a part of celebrations and special occasions. Allowing us toshare in these events and in your lives is an honor. I am extremely proud of what we have accomplished through theyears and look forward to continuing to provide you with a wardrobe of beautiful jewellery.

Thank you for all your kindness and continued support.

Steven Lagos

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12

108COMPANY HISTORY

20 ARCADIAN MIST

GLACIER NOW

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COLOUR 9

GLACIER LUXE 10

GLACIER NOW 12

GLACIER CLASSIC 16

DIAMONDS 19

ARCADIAN MIST 20

CLASSIC KNOT PAVÉ 22

DIAMONDS AND CAVIAR 23

CIRCLE GAME 28

OPAQUE 33

1977 34

BLACK CAVIAR 35

CAVIAR ROUCHE 36

CAVIAR OPAQUE 41

TWO TONE 43

CLASSIC KNOT 44

BOLD GOLD 47

LINK 51

CAVIAR BASIC 58

RETRO 70

PEARLS 73

BASIC PEARLS 74

MICRO CAVIAR WITH PEARL 78

CAVIAR LINK WITH PEARL 79

ITEMS 81

SIGNATURE ITEMS 82

MICRO D 83

HEARTS AND CROSSES 84

PAVÉ CAVIAR HEARTS 90

STACKING RINGS 91

BASIC 92

HEARTS OF LAGOS 93

MEN’S 95

BASIC 96

CLASSIC 101

LUXE 104

MODERN 105

APPENDIX 107

COMPANY HISTORY 108

INSIDE THE LAGOS STUDIOS 110

PACKAGING 112

STONE INFORMATION 113

ITEM NUMBER ANATOMY 114

PLACING ORDERS 114

CARING FOR LAGOS PRODUCTS 115

REFURBISHING 116

ALTERATIONS AND REPAIRS 117

NOTES 118

SERVICE LIST 119

STYLE GUIDE • SPRING 2008

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8 S P R I N G 2 0 0 8 441 NORTH FIFTH STREET • PHILADELPHIA • PENNSYLVANIA • 19123215.925.1693 215.925.0831 FAX

All designs ©2008 LAGOSPrices subject to change.

MMAARRKKEETTIINNGG QQUUAALLIITTYY

Chris CullenVice President, Sales203.216.7319

fax [email protected]

Colleen FordCustomer Service Manager

215.965.2279fax [email protected]

Audrey HortonAlterations & Repairs215.965.2276

fax [email protected]

Ayana SanchezSpecial Orders215.965.2275

fax [email protected]

Kristina Garcia Marketing Coordinator

215.965.2283fax [email protected]

For any and all quality assurance issues

please [email protected]

CCUUSSTTOOMMEERR SSEERRVVIICCEE

Theresa M. PollackDirector of National Accounts

949.939.7873fax [email protected]

Janice Wright WaitkusNational Account Executive

215.965.2273fax [email protected]

Sharon MosbySoutheast Independents/

Carribean215.925.1693 x2335fax [email protected]

Meg GitlesMidwest Independents

773.991.2747fax [email protected]

Christina PascaleNortheast Independents

857.277.0244fax [email protected]

SSAALLEESS

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Colour

Page 10: LAGOS Style Guide Spring 2008

07-80365-F00$2,895.84 TW

02-80229-F007$2,995.96 TW

02-80274-F007$1,795.46 TW

02-80283-F007$795

.16 TW

01-80690-B00$3,850.82 TW

01-80688-B00$1,295.38 TW

07-80369-B16$795

.12 TW

GlacierLuxe

10 S P R I N G 2 0 0 8

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05-80487-GQ007$2,195.48 TW

07-80370-GQ00$2,195.44 TW

04-80425-GQ16$4,995.81 TW

05-80488-GQ007$4,795.81 TW

GlacierLuxe

11S P R I N G 2 0 0 8

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02-80273-RA7$750

07-80321-RA$895

07-80361-RA$750

GlacierNow

12 S P R I N G 2 0 0 8

02-80273-YQ7$750

02-80236-YQ7$995

07-80321-YQ$895

07-80361-YQ$750

02-80236-RA7$995

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GlacierNow

13S P R I N G 2 0 0 8

05-80425-RA7$650

01-80634-RA$595

02-80237-RA7$450

07-80332-RA$350

05-80425-GRF7$595

01-80634-GRF$595

02-80237-GRF7$450

07-80332-GRF$350

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05-80427-F7$1,350

05-80426-F7$695

GlacierNow

14 S P R I N G 2 0 0 8

01-80625-B$1,695

05-80410-B7$1,995

02-80236-B7$1,095

02-80273-B7$795

07-80353-B$1,295

07-80321-B$1,095

07-80361-B$795

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GlacierNow

01-80644-F$350

01-80646-F$495

02-80251-F7$250

01-80643-F$195

05-80428-F7$995

07-80331-F16$250

01-80648-F01$475

01-80645-F$395

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16 S P R I N G 2 0 0 8

02-80104-GQ$495

05-80229-GQ$395

05-80356-GQ7$595

05-80357-GQ007$995

.20 TW

07-80179-GQ$595

GlacierClassic

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02-80103-F$595

02-80107-F7$395

01-80433-F$575

02-80165-F7$375

01-80372-FF$250

01-80478-F$395

07-80210-F$350

GlacierClassic

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Diamonds

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04-80432-0016$995

.28 TW

20S P R I N G 2 0 0 8

02-80285-007$895

.30 TW

02-80286-007$1,295.50 TW

01-80696-00$750

.24 TW

05-80500-007$950

.32 TW

02-80287-007$1,095.50 TW

ArcadianMist

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04-80431-0016$1,795.68 TW

21S P R I N G 2 0 0 8

ArcadianMist

05-80501-007$1,695.68 TW

01-80695-00$1,395.52 TW

02-80293-007$1,295.48 TW

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04-80417-00ML$1,395.44 TW

01-80677-00$1,795.65 TW

07-80354-00$2,595.99 TW

02-80270-007$1,795.69 TW

01-80676-00$1,295.41 TW

02-80271-007$1,395.54 TW

05-80469-007$1,395.33 TW

05-80462-007$1,095.33 TW

07-80359-00$4,200

1.40 TW

ClassicKnot Pavé

22S P R I N G 2 0 0 8

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04-80288-0016$1,295.61 TW

01-80493-00$895

.40 TW

02-80193-007$750

.36 TW

23S P R I N G 2 0 0 8

Diamondsand Caviar

05-80289-007$1,195.61 TW

05-80285-007$1,595.72 TW

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24S P R I N G 2 0 0 8

02-80192-007$795

.34 TW

04-80287-0016$1,995.72 TW

05-80286-007$3,595

2.16 TW

01-80492-00$995

.44 TW

05-80291-007$2,695

1.44 TW

Diamondsand Caviar

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25S P R I N G 2 0 0 8

04-80345-0036$1,295.62 TW05-80349-007

$1,595.62 TW

07-80293-00$2,295.98 TW

07-80286-00$1,295.62 TW

Diamondsand Caviar

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Diamondsand Caviar

01-80584-00$895

.36 TW

04-80346-0016$495

.18 TW

05-80307-007$1,950.84 TW

05-80296-007$895

.28 TW

01-80538-00$695

.28 TW

02-80231-007$1,895.62 TW

02-80260-007$895

.18 TW

02-80262-007$1,995.84 TW

Page 27: LAGOS Style Guide Spring 2008

27S P R I N G 2 0 0 8

Diamondsand Caviar

05-80359-007$6,995

3.72 TW

05-80348-007$2,495.94 TW

05-80364-007$5,500

2.48 TW

Page 28: LAGOS Style Guide Spring 2008

05-80332-007$1,495.36 TW

28S P R I N G 2 0 0 8

CircleGame

04-80289-0016$1,595.50 TW

04-80290-0016$2,150.78 TW

01-80494-00$1,995.80 TW

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29S P R I N G 2 0 0 8

CircleGame

05-80287-007$1,695.56 TW

05-80292-007$1,095.40 TW

04-80291-00$1,895.80 TW

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30S P R I N G 2 0 0 8

04-80322-0016$1,850.36 TW

05-80355-007$5,995

2.35 TW

01-80497-00$1,9951.0 TW

02-80194-007$1,395.48 TW

CircleGame

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CircleGame

01-80580-00$1,575.56 TW

07-80291-00$1,895.81 TW

05-80383-007$2,995.84 TW

05-80353-007$1,995.91 TW

02-80225-007$895

.24 TW

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Opaque

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1977

34S P R I N G 2 0 0 8

01-80694-Y00$995

.20 TW

02-80290-Y007$650

.13 TW

01-80683-Y00$1,750.45 TW

02-80278-Y007$995

.22 TW

02-80282-Y007$1,650.36 TW

01-80686-Y00$2,995.73 TW

07-80382-Y0016$595

.13 TW

05-80483-Y007$1,295.20 TW

05-80484-Y007$2,250.45 TW

07-80363-Y00$995

.22 TW

07-80364-Y00$1,595.37 TW

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BlackCaviar

02-80288-Y007$895

.19 TW

01-80684-Y00$2,200.52 TW

01-80687-Y00$1,695.38 TW

02-80279-Y007$1,295.31 TW

07-80367-Y00$2,250.53 TW

07-80368-Y00$850

.19 TW

05-80485-Y007$1,450.24 TW

02-80291-Y007$995

.21 TW

07-80366-Y00$1,595.40 TW

Page 36: LAGOS Style Guide Spring 2008

04-80387-Y16$495

05-80418-Y7$250

01-80651-Y$450

36S P R I N G 2 0 0 8

CaviarRouche

04-80389-Y16$895

Page 37: LAGOS Style Guide Spring 2008

04-80372-Y20$1,095

01-80635-Y$395

01-80636-Y$495

02-80246-Y7$250

02-80248-Y7$350

37S P R I N G 2 0 0 8

CaviarRouche

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38S P R I N G 2 0 0 8

CaviarRouche

05-80422-Y7$550

05-80419-Y7$450

05-80455-00Y7$6,5001.47TW

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39S P R I N G 2 0 0 8

CaviarRouche

04-80371-Y16$1,095

02-80239-Y7$450

01-80608-Y$795

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40S P R I N G 2 0 0 8

04-80381-Y16$1,595

02-80238-Y7$29501-80607-Y

$595

CaviarRouche

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41S P R I N G 2 0 0 8

02-80234-Y7$450

05-80407-Y7$895

05-80433-Y7$595

07-80317-Y$295

01-80620-Y$495

CaviarOpaque

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Two Tone

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03-80268-7$995

01-80669-00$895

03-80270-7$395

03-80266-7$695

01-80680-00$395

04-80440-ML$895

01-80671-00$895

05-80481-7$1,095

44S P R I N G 2 0 0 8

ClassicKnot

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45S P R I N G 2 0 0 8

04-80411-ML$1,995

04-80422-ML$1,250

07-80349-00$395

07-80348-00$695

ClassicKnot

Page 46: LAGOS Style Guide Spring 2008

05-80499-7$1,895

04-80415-ML$5,500

46S P R I N G 2 0 0 8

ClassicKnot

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47S P R I N G 2 0 0 8

BoldGold

03-80246-7$750

03-80260-7$350

03-80264-7$895

05-80373-7$950

07-80372-00$295

01-80590-20$395

01-80670-00$995

01-80591-00$550

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04-80396-42$1,495

48 S P R I N G 2 0 0 8

BoldGold

05-80379-7$995

03-80234-7$375

03-80236-7$395

01-80592-00$695

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04-80349-16$650

05-80378-7$495

01-80590-28$495

01-80590-35$595

49S P R I N G 2 0 0 8

BoldGold

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50S P R I N G 2 0 0 8

BoldGold

05-80402-7$1,295

05-80460-007$995

03-80278-7$650

03-80265-7$850

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04-80399-20$1,695

51S P R I N G 2 0 0 8

Link

05-80442-7$795

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52S P R I N G 2 0 0 8

05-80444-7$395

04-80401-20$750

Link

01-80661-00$495

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53S P R I N G 2 0 0 8

04-80392-Y42$1,795

01-80602-Y$495

Link

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54S P R I N G 2 0 0 8

Link

04-80394-18$1,095

05-80439-7$1,495

Page 55: LAGOS Style Guide Spring 2008

04-80393-18$350

55S P R I N G 2 0 0 8

05-80443-7$695

Link

Page 56: LAGOS Style Guide Spring 2008

04-80398-20$1,195

05-80459-7$895

56S P R I N G 2 0 0 8

Link

Page 57: LAGOS Style Guide Spring 2008

05-80464-7$250

05-80465-7$625

05-80466-7$350

05-80467-7$895

57S P R I N G 2 0 0 8

Link

Page 58: LAGOS Style Guide Spring 2008

01-80615-50$225

04-80348-16$225

04-80253-16$350

01-80399-M$175

01-80615-35$195

01-80615-28$175

58S P R I N G 2 0 0 8

CaviarBasic

Page 59: LAGOS Style Guide Spring 2008

04-80178-16$495

04-80191-16$495

05-80145-7$295

05-80260-7$175

59S P R I N G 2 0 0 8

CaviarBasic

Page 60: LAGOS Style Guide Spring 2008

03-80217-S7$95

03-80254-7$75

03-80277-7$75

05-80456-M$150

05-80457-M$150

05-80404-S$140

60S P R I N G 2 0 0 8

CaviarBasic

Page 61: LAGOS Style Guide Spring 2008

03-80206-S$195

01-80467-M$350

01-80467-S$250

61S P R I N G 2 0 0 8

CaviarBasic

03-80206-M$250

01-80544-00$125

01-80544-25$395

01-80400-S$325

03-80217-Y7$19503-80255-7

$29503-80276-7

$295

Page 62: LAGOS Style Guide Spring 2008

05-80337-7$895

04-80278-16$995

62S P R I N G 2 0 0 8

CaviarBasic

07-80282-00$695

Page 63: LAGOS Style Guide Spring 2008

04-80317-16$595

04-80347-L16$395

05-80318-7$295

63S P R I N G 2 0 0 8

CaviarBasic

01-80456-00$250

Page 64: LAGOS Style Guide Spring 2008

05-80366-7$195

05-80254-SS7$195

64S P R I N G 2 0 0 8

CaviarBasic

05-80244-7$895

05-80254-7$550

05-80407-007$1,195

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05-80362-7$1,095

05-80345-7$625

05-80251-7$450

65S P R I N G 2 0 0 8

CaviarBasic

Page 66: LAGOS Style Guide Spring 2008

04-80131-16$150

04-80800-34$95

04-80807-16$100

66S P R I N G 2 0 0 8

CaviarBasic

04-80801-16$75

04-80812-ML$85

Page 67: LAGOS Style Guide Spring 2008

05-80403-7$495

01-80624-M$595

01-80622-00$550.18 TW

05-80490-7$195

04-80441-20$250

07-80319-M$395

67S P R I N G 2 0 0 8

CaviarBasic

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68S P R I N G 2 0 0 8

CaviarBasic

04-80435-60$895

Piece includes:Two necklacesOne bracelet

Page 69: LAGOS Style Guide Spring 2008

04-80416-16$695

01-80656-00$550

69S P R I N G 2 0 0 8

CaviarBasic

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70S P R I N G 2 0 0 8

Retro

07-80001$295

04-80002-M$895

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05-80502-7$350

Retro

71S P R I N G 2 0 0 8

03-80007-007$350

06-80178-L$250

01-80006-M$450

07-80017-M$595

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73S P R I N G 2 0 0 8

Pearls

Page 74: LAGOS Style Guide Spring 2008

01-80620-M$695

07-80317-M$395

04-80423-M$1,495

02-80234-M7$495

BasicPearls

74 S P R I N G 2 0 0 8

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BasicPearls

05-80434-M007$2,6001.0 TW

05-80407-M7$995

05-80433-M7$695

75S P R I N G 2 0 0 8

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BasicPearls

S P R I N G 2 0 0 876

04-80428-M18$2,400

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BasicPearls

77S P R I N G 2 0 0 8

04-80427-M16$1,495

07-80283-MR16$550

01-80560-M01$425

Charms Only:01-80560-M

$300

07-80283-M$200

01-80572-M$250

03-80225-M7$195

Page 78: LAGOS Style Guide Spring 2008

04-80325-M16$895

05-80342-M7$595

04-80324-M16$450

Micro Caviarwith Pearl

05-80343-M7$1,495

01-80576-M$425

78 S P R I N G 2 0 0 8

Page 79: LAGOS Style Guide Spring 2008

79S P R I N G 2 0 0 8

04-80330-M20$995

01-80555-M$495

05-80335-M7$650

CaviarLinkwith Pearl

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81S P R I N G 2 0 0 8

Items

Page 82: LAGOS Style Guide Spring 2008

07-80391-34$150

07-80393-0034$895

.32 TW

07-80395-34$150

82 S P R I N G 2 0 0 8

07-80079-34$150

07-80392-34$295

07-80394-34$195

Signature Items

07-80262-LB34$195

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Micro D

83S P R I N G 2 0 0 8

07-80264-0016$350

.11 TW

07-80266-0016$350

.10 TW

07-80263-0016$350

.10 TW

07-80362-0016$350

.12 TW

07-80390-0016$350

.10 TW

07-80388-0016$350

.10 TW07-80275-0016$350

.135 TW

Page 84: LAGOS Style Guide Spring 2008

05-80473-007$1,125.14 TW

07-80337-00ML$575

.14 TW

05-80470-7$795

07-80336-00ML$275

Heartsand Crosses

84 S P R I N G 2 0 0 8

Page 85: LAGOS Style Guide Spring 2008

07-80272-R16$225

04-80185-16$175

07-80272-S16$125

07-80032-S$150

07-80031-S$195

07-80204-M$150

07-80204-S$125

Heartsand Crosses

85S P R I N G 2 0 0 8

Page 86: LAGOS Style Guide Spring 2008

Heartsand Crosses

86 S P R I N G 2 0 0 8

05-80324-7$495

05-80270-7$295

01-80331-S$125

01-80331-XS$95

01-80331-XSR$175

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Heartsand Crosses

S P R I N G 2 0 0 8 87

01-80331-XSY$175

07-80272-Y16$225

05-80187-Y7$550

01-80331-SY$250

03-80275-7$295

01-80678-01$425

05-80323-Y7$295

04-80185-Y16$350

Page 88: LAGOS Style Guide Spring 2008

05-80192-7$195

05-80187-7$225

05-80323-S7$225

Heartsand Crosses

88 S P R I N G 2 0 0 8

Page 89: LAGOS Style Guide Spring 2008

04-80171-16$125

04-80181-0016$295

.05 TW

04-80177-16$195

Heartsand Crosses

89S P R I N G 2 0 0 8

Page 90: LAGOS Style Guide Spring 2008

Pavé CaviarHearts

90 S P R I N G 2 0 0 8

04-80285-0016$1,095.60 TW

05-80284-007$1,195.60 TW

04-80284-0016$595.26 TW

01-80487-00$495.24 TW

01-80488-00$895.52 TW

RUBY04-80284-U

$275

PINK SAPPHIRE04-80284-PS

$275

BLUE SAPPHIRE04-80284-S

$275

Pendant available on16” Snake $350

Page 91: LAGOS Style Guide Spring 2008

02-80262-U7$695

02-80262-YS7$695

02-80262-R37$950

03-80217-S7$95

03-80254-7$75

03-80277-7$75

91S P R I N G 2 0 0 8

StackingRings

03-80217-Y7$19503-80255-7

$29503-80276-7

$295

02-80260-PS7$450

02-80260-U7$450

02-80260-YS7$450

Page 92: LAGOS Style Guide Spring 2008

05-80320-7$350

05-80235-7$350

Basic

92 S P R I N G 2 0 0 8

05-80375-7$195

05-80374-7$195

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93S P R I N G 2 0 0 8

Beverly Hills07-80136-BH

$150

Chicago07-80136-CH

$150

Las Vegas07-80136-LV

$150

New Orleans07-80136-NO

$150

Philadelphia07-80136-S

$150

Seattle07-80136-SEA

$150

Texas07-80136-TX

$150

Williamsburg07-80136-WB

$150

05-80264-7$225

Hearts ofLagos

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Men’s

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96S P R I N G 2 0 0 8

03-80111-10$475

07-80318-L$250

Not Pictured:07-80318-S

$175

03-80167-10$195

09-80139-00$495

03-80256-10$350

Basic

09-80135-00$595

04-80451-19$1,795

Page 97: LAGOS Style Guide Spring 2008

04-80814-36$165

07-80385-00$195

07-80386-00$295

07-80405-00$395

04-80452-19$450

Basic

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Basic

98S P R I N G 2 0 0 8

04-80810-18$185

04-80809-36$115

05-80450-8$595

07-80344-00$595

05-80437-8$1,295

Page 99: LAGOS Style Guide Spring 2008

Basic

99S P R I N G 2 0 0 8

05-80372-8$1,395

05-80366-8$250

05-80254-SS8$250

Page 100: LAGOS Style Guide Spring 2008

100S P R I N G 2 0 0 8

04-80394-24$1,395

04-80393-24$475

Basic

Page 101: LAGOS Style Guide Spring 2008

05-80497-8$595

02-80292-Y10$695

04-80429-MBL18$695

03-80281-10$1,095

03-80280-10$495

05-80495-MB8$675

09-80723-Y00$1,250.16 TW

SET OF FOUR

09-80148-Y00$1,495.32TW

Classic

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Page 102: LAGOS Style Guide Spring 2008

Classic

102S P R I N G 2 0 0 8

05-80098-8$395

09-80722-00$695

SET OF FOUR

09-80121-M$195

09-80129-PH$250

03-80232-10$475

09-80137-00$695

09-80133-00$595

Page 103: LAGOS Style Guide Spring 2008

Classic

103S P R I N G 2 0 0 8

04-80334-24$525

09-80108-00$395

05-80097-84$1,295

02-80082-10$375

09-80103-Y$450

Page 104: LAGOS Style Guide Spring 2008

Luxe

104S P R I N G 2 0 0 8

Single Hoop01-80538-005

$350.14 TW

02-80255-0010$1,695.62 TW

02-80192-0010$825

.34 TW

09-80140-00$2,350

1.24 TW

09-80721-00$1,650.72 TW

SET OF FOUR

Page 105: LAGOS Style Guide Spring 2008

12-80022-20$795

12-80023-9$495

09-80144-00$295

07-80343-00$195

Shown with:04-80809-36

$115

12-80025$150

07-80339-00$395

Shown with:04-80809-36

$115

Modern

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107S P R I N G 2 0 0 8

STYLE GUIDE • SPRING 2008

APPENDIX

COMPANY HISTORY 108

INSIDE THE LAGOS STUDIOS 110

PACKAGING 112

STONE INFORMATION 113

ITEM NUMBER ANATOMY 114

PLACING ORDERS 114

CARING FOR LAGOS PRODUCTS 115

REFURBISHING 116

ALTERATIONS AND REPAIRS 117

NOTES 118

SERVICE LIST 119

Page 108: LAGOS Style Guide Spring 2008

108 S P R I N G 2 0 0 8

In 1977, Steven Lagos founded LAGOS with a vision to create

designer jewellery for the modern lifestyle. Today, LAGOS is one of

the premier luxury brands in the United States.

For almost thirty years, LAGOS has created award-winning

collections with a classic signature style. The LAGOS tradition is

built on old-world craftsmanship with uncompromising attention to

detail, using only the finest materials in the world. Authenticity is,

has been, and will always be paramount. Each piece is designed

to be versatile, sophisticated, and reflective of an individual’s

personal style.

In 1984, LAGOS introduced the signature Caviar™ Collection.

This bold collection of finely crafted sterling silver accented by

eighteen-karat gold, semi-precious gemstones, and caviar-like

beading marked the beginning of a new jewellery category,

playing a significant role in defining the bridge jewellery

movement. Today, Caviar™ is one of the best-selling fine jewellery

collections in the country.

Located in historic Old City of Philadelphia, The LAGOS Studio

is dedicated to designing and manufacturing jewellery of the

highest quality. Artisans here uphold scrupulous standards,

perfecting every detail and guaranteeing each LAGOS piece for a

lifetime.

LAGOS is available at fine retailers including Neiman Marcus,

Nordstrom, Saks Fifth Avenue, Bloomingdale’s, and over 100 of

the finest independent jewelers across America. The LAGOS

Flagship Store is located on Philadelphia’s Rittenhouse Square.

COMPANY HISTORY

Page 109: LAGOS Style Guide Spring 2008

109S P R I N G 2 0 0 8

Page 110: LAGOS Style Guide Spring 2008

INSIDE THE STUDIOS

Set in Old City Philadelphia, the LAGOS Studio is a state-of-the-art atelier where old-world

craftsmanship and modern innovation combine to create impeccable handcrafted jewellery. It is here

that artisans craft architecturally inspired designs with intricate detail from the initial idea to the final

polished piece. This unparalleled attention ensures that each and every creation is of the absolute

highest quality, making it worthy of the LAGOS name.

The artistry behind each design is best captured through the process itself. It begins, of course, with

an idea. Designer Steven Lagos draws upon inspiration both past and present to develop concepts that

are uniquely LAGOS. Once satisfied with his vision, Steven then shares it with a team of skilled model

makers who bring the sketch to life. Using traditional hand carving techniques and modern computer

aided design, three dimensional wax models are created.

Once a wax model is complete, it is transformed into a metal model through the centuries-old lost-

wax casting process, in which the wax model is encased in plaster and heated until the wax is melted

away. Molten metal is poured into the remaining cavity in the plaster and cooled. The plaster is then

washed away to reveal an exact metal copy of the wax. This metal model is carefully detailed by hand.

Skilled craftspeople make certain that each style is crafted to exacting standards to ensure that each

piece is both beautiful and comfortable.

These perfected metal models become the master pattern. A rubber mold is made from that pattern

in order to create multiple exact copies in wax. These duplicates are then taken through the lost-wax

casting process to produce many individual metal castings. A piece of LAGOS jewellery can be

comprised of numerous different castings, as well as other elements such as diamonds, gemstones, and

pearls, and even subtle working parts like springs and chains. Every piece of LAGOS jewellery

originates from these same perfected master models.

110S P R I N G 2 0 0 8

Page 111: LAGOS Style Guide Spring 2008

These essential pieces are then given to a skilled jeweller whose job it is to take these individual

component parts and, using the wealth of their knowledge and techniques, assemble them to construct

the wonderful object that is a piece of LAGOS jewellery.

Once assembled, sterling silver is oxidized to bring out the sculptural qualities of the jewellery and

create the rich luster that is LAGOS’ signature finish. Once a piece has been oxidized, stones are set

and the finished piece is given a final polish. A technical inspection ensures that every piece meets

LAGOS’ high standards of excellence. It can take from twenty five to literally hundreds of individual steps

to complete a single LAGOS creation.

At LAGOS, this labouring process is borne from a passion for fine jewellery. Craftsmanship of this

caliber requires years of experience and intense dedication. Each and every piece we create captures

this commitment, and our name guarantees it for a lifetime.

111S P R I N G 2 0 0 8

Page 112: LAGOS Style Guide Spring 2008

LAGOS packaging is included with every piece of LAGOS jewellery. Created in LAGOS’ signaturecolour, this luxurious presentation is the perfect way to deliver that special piece. Each pouch featuresthe LAGOS crest and comes complete with a polishing cloth and instructions for easy care.

PP-80012Ring Pouch

PP-80015-OWPolishing Cloth

PP-80013Earring and Cufflink Pouch

PP-80014Necklace and Bracelet Pouch

PACKAGING

112S P R I N G 2 0 0 8

Page 113: LAGOS Style Guide Spring 2008

BIRT

HST

ON

EC

HA

RT

JANUARY.........................................................................FEBRUARY....................................................................MARCH.................................................................APRIL...........................................................................MAY..............................................................................JUNE..................................................................................JULY....................................................................................AUGUST..........................................................................SEPTEMBER....................................................................OCTOBER...........................................................................NOVEMBER.......................................................................DECEMBER.................................................................

GARNETAMETHYST

AQUAMARINEDIAMOND

EMERALDPEARLRUBY

PERIDOTSAPPHIRE

OPALTOPAZ

TURQUOISE

GARNETAMETHYSTBLOODSTONEDIAMONDEMERALDALEXANDRITERUBYSARDONYXSAPPHIREOPALTOPAZZIRCON

MMOODDEERRNN TRRAADDIITTIIOONNAALLMMOONNTTHH

AMETHYSTITEM CODE: A

BLUE TOPAZITEM CODE: B

CITRINEITEM CODE: C

PERIDOTITEM CODE: D

EMERALDITEM CODE: E

EVERGREEN TOPAZITEM CODE: EG

WHITE TOPAZITEM CODE: F

GREEN QUARTZITEM CODE: GQ

RHODOLITE GARNETITEM CODE: H

IOLITEITEM CODE: 9

MADEIRA CITRINEITEM CODE: MC

AQUAMARINEITEM CODE: Q

GARNETITEM CODE: R

TSAVORITE GARNETITEM CODE: R3

BLUE SAPPHIREITEM CODE: S

RUBYITEM CODE: U

SMOKEY QUARTZITEM CODE: STG

EMST

ON

EIN

FORM

ATIO

NG

EMST

ON

EIN

DEX

OPA

QU

EST

ON

ES

LAPIS LAZULIITEM CODE: L

PEARLITEM CODE: M

PINK CORALITEM CODE: PX

HEMATITEITEM CODE: N

TURQUOISEITEM CODE: T

RED JASPERITEM CODE: JA

CORALITEM CODE: X

BLACK AGATEITEM CODE: Y

TIGERS EYEITEM CODE: TE

DIAMONDITEM CODE: 00

WHITE AGATEITEM CODE: AG

STONE INFORMATION

113S P R I N G 2 0 0 8

CCHHAAMMPPAAGGNNEE CCIITTRRIINNEEITEM CODE: YQ

GREEN AMYTHESTITEM CODE: GRF

ROSE DE FRANCEITEM CODE: RA

PINK SAPPHIREITEM CODE: PS

Code Gemstone BPI 7x6 12x10 15x13 18x16 Cushion10x4 12x7 18x13 EC

9x7 ECA Amethyst 2 X X X X

EC: Emerald Cut

BPI: BasicPricing Index1=Lowest2=Mid Range3=High4=Highest

B Blue Topaz 2 X X X XC Citrine 2 X X X XYQ Champagne Citrine 2 X X XR Garnet 3 X XGRF Green Amethyst 2 X X XGQ Green Quartz 1 X X X XRA Rose de France 1 X X XF White Topaz 1 X X X XST Smokey Quartz 1 X X X X

Page 114: LAGOS Style Guide Spring 2008

ITEM NUMBER ANATOMY/PLACING ORDERS

0 5 - 8 0 2 5 4 - 7

CLASSIFICATION01: EARRINGS02: RING03: RING04: NECKLACE05: BRACELET06: PIN07: NECKLACE/

PENDANT/ENHANCER

09: CUFFLINKS/MONEY CLIP

12: ACCESSORIES

SPECIFIC ITEM NUMBER SIZE, LENGTH,OR COLOR

Placing OrdersLAGOS attempts to maintain stock of our 100 best-selling items whenever possible. In-stock items usu-

ally ship within 3 to 5 business days. Active items out of stock will require between 6 to 12 weeks for

delivery, depending on availability. Please contact your Account Executive or Customer Service

Representative to determine availability and specific delivery dates.

LAGOS accepts orders through our Account Executives, by phone, fax, or email. Orders should

include our complete item number and any other specific instructions. All orders will be shipped UPS

Ground unless otherwise noted.

Items not featured in the pricelist are considered inactive, yet it may be possible to special order these

items by request. Inactive items may carry a 15-25% service fee depending on inventory status. Inactive

items that need to be made will require 6 to 12 weeks for delivery, depending on availability. Please

contact Customer Service for availability and further information before ordering.

LAGOS Customer Service

215-965-2279

[email protected]

114S P R I N G 2 0 0 8

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CARING FOR CAVIAR PRODUCTS

DO• Always keep your jewellery in the LAGOS

pouch when not being worn.• Frequently wipe your jewellery with the

provided polishing cloth.

DO NOT• Do not wear silver jewellery in the ocean-

salt water as it speeds the oxidationprocess and can cause jewellery toblacken more quickly. (This will not affectthe jewellery— only the color.) In the eventthat blackening occurs, please return theitem to your local area retailer forrefinishing or email Customer Service [email protected]

• Do not use silver cleaner on LAGOSjewellery as it will remove all of theoxidation and leave the piece looking flat.

• Do not worry if you cannot restore yourpiece to it’s original lustre. Any piece thatcannot be cleaned at home to yoursatisfaction can be returned to LAGOS forrefurbishing and in most cases can bemade to look like new again. You simplypay postage and we’ll do the rest.

Gemstone CareGemstones can get dirty. Often, soap and hand lotion can cover the gemstone with a film, dulling

the luster. Gemstones can be cleaned using a slightly soapy solution (1 part Palmolive dishwashing liq-uid + 10 parts water). Dip your jewellery into this solution and scrub lightly using a soft toothbrush. Rinseunder cool water and repeat as needed. Ultrasonic cleaning is also acceptable.

LAGOS jewellery requires minimum care and will provide a lifetime of enjoyment.

All LAGOS Caviar products are hand-craftedfrom 925 sterling silver and eighteen karat gold.As with all sterling silver, LAGOS silver will tar-nish. With this in mind, LAGOS has taken sig-nificant steps to keep your jewellery looking newwith minimum care.

You will notice that all of the recessed areas onyour piece are already dark. This is part of anantiquing process in which these recessed areasare oxidized and is a deliberate feature of thedesign. These darkened areas accentuate thedesign, giving the piece added dimension.

To care for your product simply use the providedpolishing cloth. The white inner cloth contains ourunique formula of precious metal cleaning agentsand applies an anti-tarnish barrier to your jew-ellery. The outer cloth gently polishes and buffsyour piece, resulting in an unsurpassed luster.

For optimum results, apply pressure as yougently rub the gold and silver with the whiteinner cloth. Notice that the tarnish is easilyremoved onto the cloth. This discoloration is nor-mal and acceptable. Discoloration does notchange the effectiveness of the cloth. Next, usethe outer cloth to buff the piece to a higher lus-ter. Please note: Do not use the inner whitecloth to clean pearls, opal, coral, or other softgemstones. The outer cloth is acceptable forcleaning all surfaces.

115S P R I N G 2 0 0 8

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REFURBISHING

LAGOS jewellery may show signs of normal wear and tear over time. LAGOS offers com-plete refurbishing service on all of our products.

Customer Items• Individual customer items may be sent to LAGOS for refurbishing and in

most cases this service is complimentary*• Please allow 2 weeks for delivery• Postage and handling fees apply

In-Stock Items• Stock inventory carries a 25% refurbishing fee and must be scheduled

through LAGOS• Please contact your Account Executive or a Customer Service

Representative to schedule• Please allow 4 weeks for delivery• Postage and handling fees apply

When sending jewellery in for refurbishing, please make an itemized list and detailednotes as to the condition of the piece (bent shank, gemstone chips, etc.) and desired work tobe performed.

* Complimentary refurbishing does not include replacing damaged gemstones. Damaged gemstones can be replaced with esti-mates given upon request. Please specify if a gemstone requires replacement and an estimate is needed. All gemstones will betightened during the refurbishing process.

116S P R I N G 2 0 0 8

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ALTERATIONS AND REPAIRS

LAGOS jewellery is hand-crafted and may be tailored to fit each individual customer perfect-ly. In most cases, items can be ordered in a variety of lengths and sizes. Please refer to yourpricelist for all sizes and lengths available. Our qualified Customer Service Department canhelp with any questions you may have. They can be reached by telephone at 215-965-2279from 8AM until 5:30PM EST or by email at [email protected].

Sizing a Ring• Measure the customer’s finger size• Special order the ring in the customer’s size• DO NOT send in rings for sizing without prior approval from LAGOS• Rings that are ordered to size are sized free of charge*• In-stock items can usually be altered and delivered within 10 business days• Call or email Customer Service for availability and an exact timeframe• Postage and handling fees apply

Sizing a Bracelet• Measure the customer’s wrist size• Special order the bracelet in the customer’s size• Bracelets ordered in longer lengths may carry some additional charge• DO NOT send in bracelets for sizing without prior approval from LAGOS• In-stock items can usually be altered and delivered within 10 business days• Call or email customer service for availability and an exact timeframe• Postage and handling fees apply

Sizing a Necklace• Determine the length needed• Special order the necklace in desired length• Necklaces ordered in longer lengths may carry some additional charge• DO NOT send in necklaces for sizing without prior approval from LAGOS• In-stock items can usually be altered and delivered within 10 business days• Call or email Customer Service for availability and an exact timeframe• Postage and handling fees apply

Repairs• Please contact Customer Service for information and/or estimates

* Rings that are sized below a size 5 or above a 9 carry a sizing fee and potentially longer lead times.

117S P R I N G 2 0 0 8

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Notes

118 S P R I N G 2 0 0 8

Page 119: LAGOS Style Guide Spring 2008

441 NORTH FIFTH STREET • PHILADELPHIA • PENNSYLVANIA • 19123215.925.1693 215.925.0831 FAX

All designs ©2008 LAGOSPrices subject to change.

MMAARRKKEETTIINNGG QQUUAALLIITTYY

Chris CullenVice President, Sales203.216.7319

fax [email protected]

Colleen FordCustomer Service Manager

215.965.2279fax [email protected]

Audrey HortonAlterations & Repairs215.965.2276

fax [email protected]

Ayana SanchezSpecial Orders215.965.2275

fax [email protected]

Kristina Garcia Marketing Coordinator

215.965.2283fax [email protected]

For any and all quality assurance issues

please [email protected]

CCUUSSTTOOMMEERR SSEERRVVIICCEE

Theresa M. PollackDirector of National Accounts

949.939.7873fax [email protected]

Janice Wright WaitkusNational Account Executive

215.965.2273fax [email protected]

Sharon MosbySoutheast Independents/

Carribean215.925.1693 x2335fax [email protected]

Meg GitlesMidwest Independents

773.991.2747fax [email protected]

Christina PascaleNortheast Independents

857.277.0244fax [email protected]

SSAALLEESS

Page 120: LAGOS Style Guide Spring 2008

441 NORTH FIFTH STREET • PHILADELPHIA • PENNSYLVANIA • 19123215.925.1693 • 215.925.0831 FAX